Juan Sarmiento

Founder: ByPeople, iconshock, Artify

@juanpablosarmi 50.3K X followersFirst product launched 11y ago

Total monthly visits: 119.3K; Down16.2%MoMSep 2026Iconshock accounts for 49%
Public revenue (mo. eq.): $103KClaimed; 2 / 5 products with public revenue claims
Products: 5; +2 +1
Since Dec 2014
Latest launch: 4y ago; OptimizeImagesNo traffic data yet

100% full-depth creator dossier open: complete product portfolio, 12-month combined traffic & MRR curves, shipping cadence, and timeline events.

Traffic & revenue

Portfolio · Last 12 months

Monthly visitsLog scale

Monthly revenue & equivalents2 / 5 products with revenue evidence

Sep 2026

Iconshock$100K/moSelf-reported eq.By People$3,000/moSelf-reported eq.

Products and research metrics
Product	Tagline	Category	Visits · Sep	MoM	Launched	Revenue
Iconshockiconshock.comThe biggest icon pack: 2 million professional icons library	The biggest icon pack: 2 million professional icons library	Design Assets & Mockups	58.4K	Down24.4%	2014-12	$100KClaimed
By Peoplebypeople.comByPeople Premium Newsletter	ByPeople Premium Newsletter	Design Assets & Mockups	56.1K	Down16.6%	2015-06	$3,000Claimed
Artifyartify.coSocial media manager. Automatic design generation. Content ideas tool.	Social media manager. Automatic design generation. Content ideas tool.	Social Media Management & Scheduling	<5K	Curr <5K	2020-04	Undisclosed
TemplateShocktemplateshock.comHuge pack of free printing templates for every possible use	Huge pack of free printing templates for every possible use	Design Assets & Mockups	—	—	2015-07	Undisclosed
OptimizeImagesoptimizeimages.comBecome a premium member an unlock all these cool features	Become a premium member an unlock all these cool features	File Conversion & Compression	—	—	2022-05	Undisclosed

Launches, marketing, revenue milestones, and pricing/plan/positioning changes across products

Nov 1 · 14d ago
- Iconshock Removed technology: core-jsFeatures
  core-js→—
- By People Removed technology: jQuery MigrateFeatures
  jQuery Migrate→—
- Artify Removed technology: core-jsFeatures
  core-js→—
Sep 29 · 47d ago
- Iconshock disclosed MRR $100KClaimed revenue
  $100K/mo · Indie Hackers
- By People disclosed MRR $3,000Claimed revenue
  $3K/mo · Indie Hackers