Creators

Matt Snow & Meredith Erin

“Refreshingly relatable” according to an Instagram comment. Creator of amusing gifts + novelties.♀️artist. she/she-devil.

@boredwalktees 5,624 X followersFirst product launched 13y ago

Total monthly visits
65.4K
Down18.2%MoMOct 2026
ARR
$3.5MClaimed
≈ $291.7K/mo · Starter Story · 2026-11-07“Boredwalk Update: How We Increased Sales 85% Through Paid Social Media Marketing [$3.5M ARR]”
Products
1
Since Aug 2013
Latest launch
13y ago
Boredwalk65.4K visits/mo · $3.5M/yr (claimed)
100% full-depth creator dossier open: complete product portfolio, 12-month combined traffic & MRR curves, shipping cadence, and timeline events.

Traffic & revenue

Portfolio · Last 12 months
Monthly visits
Monthly revenue & equivalents1 / 1 products with revenue evidence
Nov 2026
Boredwalk$291.7K/moSelf-reported eq.

Products

Products and research metrics
ProductVisits · OctActions
BoredwalkSmart funny apparel and gifts for men women and kids65.4K

Timeline

Launches, marketing, revenue milestones, and pricing/plan/positioning changes across products

  1. Nov 7 · 8d ago

    • Boredwalk disclosed ARR $3.5MClaimed revenue

      Boredwalk Update: How We Increased Sales 85% Through Paid Social Media Marketing [$3.5M ARR] · Starter Story

  2. Nov 1 · 14d ago

    • Boredwalk Homepage headline (H1) changed to “FEELING SINISTER?”Positioning

      RAGE ON THE PAGE→FEELING SINISTER?

    • Boredwalk Adopted technology: Cloudflare Bot ManagementFeatures

      —→Cloudflare Bot Management

    • Boredwalk Removed technology: styled-componentsFeatures

      styled-components→—

  3. Aug 27, 2013 · 13y ago