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Hot Take

· Contrarian Category Thesis

Challenge a broken industry habit in your niche, back it up with hard evidence, and introduce your product as the proof.X (Twitter) · Hacker News · Reddit

Examples:

Rivals of Aether@danfornace

Honestly I feel really bad for Rockstar Games right now. They've been working for over 10 years to release GTA 6 in a couple of weeks. But then in December, we're going to release the next character coming to Rivals of Aether II and no one will care about GTA after that.

97.1K views · 8,543 likes · 169 bookmarks · 11× baselineOriginal