Market
Live product catalog & traffic/revenue benchmarks · Updated Nov 14
Utilities/File Conversion & Compression·Convert, compress and resize files and media.
- Products
- 3,700
- +109 this week
- With traffic
- 1,062
- 326 over 10K/mo
- Total monthly visits
- 114.8M
- Top 3 account for 43%
Key Findings
- -7.6%
MoM traffic change for File Conversion & Compression
Browse by use case → - 20
sites doubled traffic two months in a row (2% of measured sites)
View products → - 50%
of revenue-verified products have under 10K monthly visits
View products → - 53%
of sites get most traffic from Organic Search
814 sites with channel data · View products →
Market Structure
Active sites form the largest tier (49%); domains registered within the past year make up 51%.
Site Tiers
1,576 websites · Hover for rules
Monthly Visits
1,062 websites
Recent Growth
Grew every recent month · banded by the slowest month · from ≥100 visits
Domain Age
<1 year: 798
Acquisition & Regions
Channels and regions rest on 814 websites with 1,000+ monthly visits and a breakdown for their latest traffic month; India is the most common top region (23%).
Primary Channels
814 websites · Latest channel month per site · ≥1,000 monthly visits · by leading channel
- Organic Search43353%
- Direct37846%
- Referrals2<1%
- Social Media00%
- Paid Ads1<1%
- AI Assistants00%
Top Countries & Regions
526 websites · Latest channel month per site · by top region
Positioning & Form
Most commonly targets Developers & Engineering Teams (20% of classified benchmark products); Web App is the most common delivery form (93%).
Target Audience
1,576 classified products with traffic/revenue · multi-select
Product Form
Delivery form stated on website · multi-select
Agent & Dev forms:MCP Server33CLI Tool22SDK15VS Code Extension1
Host Platform Ecosystem
Host platforms for extensions, apps, or bots
AI Adoption & Role
1,429 analyzed websites · Hover for rules
25%offer AI capabilities · 362 products
Revenue
Most common verified MRR band is Under $100 (37%); 2 products earn $10K+ MRR; median MRR per 1K monthly visits is $32.04.
Revenue Distribution
30 verified revenue · 6 without traffic data
Among revenue-verified products with ≥1K monthly visits, median MRR per 1K visits is $32.04
Sub-use Cases
Most common sub-use case is Image Compressor with 1,240 products (34%).
Popular Sub-use Cases
3,700 classified products · multi-select
Launches & Pricing
2,634 products launched in the last 12 months, led by Product Hunt; Free is the most common pricing model.
Launch Timeline
All launches in the last 12 months · pale bar is this month so far
Launch Channels
1,464 products with launch records
| Channel | Products | Top 10% visits | ≥10K visits | Revenue |
|---|---|---|---|---|
| Product Hunt | 1,223 | 22.6K | 15% | 8 |
| Show HN | 74 | 178.7K | 42% | 3 |
| Findly.tools | 25 | 6.9K | 8% | 0 |
| V2EX | 23 | 117K | 30% | 0 |
| Fazier | 21 | 42.2K | 19% | 0 |
| TrustMRR | 21 | 19.1K | 33% | 8 |
| DevHunt | 19 | 67.6K | 16% | 3 |
| 中国独立开发者 | 17 | 8.2K | 12% | 0 |
| 阮一峰周刊投稿 | 10 | 22K | 20% | 0 |
| Uneed | 10 | 91.6K | 40% | 1 |
Pricing Models
Entry price is lowest monthly paid tier
| Pricing model | Products | Revenue | Median entry |
|---|---|---|---|
| Free | 960 | 0% | — |
| Freemium | 273 | 5% | $9 |
| One-time | 90 | 8% | $10.79 |
| Subscription | 63 | 11% | $10 |
| Usage-based | 37 | 0% | $9 |
| Contact Sales | 1 | 0% | — |
Monthly Entry Price
392 products, excluding <$5
Notable Products
High-growth sites
With a launch record
- AhaConvertFile Converter662.9K/mo
- VidShiftFree Online Video Converter575K/mo
- AsanConvertConvert Any File, Free Documents · Images · Audio · Video · PDF Tools184.6K/mo
- Markdown to WordFree Markdown to Word Converter184.4K/mo
- VidCrushVideo compressor. Keep quality.156.6K/mo
- FileReducerFree Online File Reducer154.1K/mo
Verified revenue
- VECTOSOLVEVectoSolve — AI PNG to SVG Converter$1,432136.7K/mo
- BankConvBank statement converter: PDF to Excel and CSV$825<5K/mo
- IloveMP4Fast conversions. Zero compromises.$219.74182.7K/mo
- ConvierteTuEstadoConvierte tus estados de cuenta de PDF a Excel$200.66<5K/mo
- ComprestoCompresto for macOS: Professional video, image & PDF compression tool. Reduce file sizes up to 90% without losing quality. Perfect for content creators and professionals.$163.8257.2K/mo
- Docs to PDFConvert & Merge 100+ Docs at Once Directly from Google Drive!$125<5K/mo
Newly registered
Domain < 3 months · with a launch record
- AlttoFree PDF, image and document tools<5K/mo
- FILETOMD AIConvert Word, Excel, Images, and PDF to Markdown<5K/mo
- All Online ToolsWork on your files without handing them over.<5K/mo
- AllinHubAllinHub — free online tools<5K/mo
- ArtboardLabFast, private tools for everyday design work<5K/mo
- ArquivimEdite, converta e comprima seus arquivos no navegador<5K/mo
Low traffic, earning
< 10K monthly visits
- Bank to fileConvert PDF bank statements to CSV or XLSX in seconds. Used by accountants worldwide. Free to try, no signup required.$80.26<5K/mo
- Aussie Bank StatementsConvert a bank statement without handing it over.$69.52<5K/mo
- Convert Bank StatementConvert Bank Statement PDF to Excel & CSV$53<5K/mo
- MochifyCompress images, video, and PDFs with plain language.$7.99<5K/mo
- ReadbetterRead Newsletters and Articles on Kindle$1,100/30d<5K/mo
- AtomBeam TechnologiesAtombeam | AI Compression, Military-Grade Security & IoT Bandwidth Savings$640K/yrClaimed9.6K/mo