Market
Live product catalog & traffic/revenue benchmarks · Updated Nov 15
Health & Wellness/Nutrition & Diet·Food logging, calories and diet guidance.
- Products
- 1,627
- +27 this week
- With traffic
- 498
- 132 over 10K/mo
- Total monthly visits
- 73.5M
- Top 3 account for 46%
Key Findings
- -2.3%
MoM traffic change for Nutrition & Diet
Browse by use case → - 7
sites doubled traffic two months in a row (1% of measured sites)
View products → - 53%
of revenue-verified products have under 10K monthly visits
View products → - 63%
of sites get most traffic from Direct
355 sites with channel data · View products →
Market Structure
Low Traffic sites form the largest tier (69%); domains registered within the past year make up 38%.
Site Tiers
1,592 websites · Hover for rules
Plus 23 store or hosted-page products
Monthly Visits
498 websites
Recent Growth
Grew every recent month · banded by the slowest month · from ≥100 visits
Domain Age
<1 year: 607
Acquisition & Regions
Channels and regions rest on 355 websites with 1,000+ monthly visits and a breakdown for their latest traffic month; United States is the most common top region (67%).
Primary Channels
355 websites · Latest channel month per site · ≥1,000 monthly visits · by leading channel
- Organic Search9226%
- Direct22563%
- Referrals00%
- Social Media93%
- Paid Ads288%
- AI Assistants00%
- Other1<1%
Top Countries & Regions
331 websites · Latest channel month per site · by top region
Positioning & Form
Most commonly targets Consumers (41% of classified benchmark products); Web App is the most common delivery form (65%).
Target Audience
1,615 classified products with traffic/revenue · multi-select
Product Form
Delivery form stated on website · multi-select
Agent & Dev forms:MCP Server9
Host Platform Ecosystem
Host platforms for extensions, apps, or bots
AI Adoption & Role
1,265 analyzed websites · Hover for rules
55%offer AI capabilities · 700 products
Revenue
Most common verified MRR band is Under $100 (47%); 9 products earn $10K+ MRR; median MRR per 1K monthly visits is $166.92.
Revenue Distribution
64 verified revenue · 23 without traffic data
Among revenue-verified products with ≥1K monthly visits, median MRR per 1K visits is $166.92
Sub-use Cases
Most common sub-use case is Calorie Counter with 586 products (36%).
Popular Sub-use Cases
1,627 classified products · multi-select
Launches & Pricing
883 products launched in the last 12 months, led by Product Hunt; Freemium is the most common pricing model with $6.47/mo median entry price.
Launch Timeline
All launches in the last 12 months · pale bar is this month so far
Launch Channels
1,480 products with launch records
| Channel | Products | Top 10% visits | ≥10K visits | Revenue |
|---|---|---|---|---|
| Product Hunt | 1,265 | <5K | 4% | 6 |
| TrustMRR | 52 | <5K | 2% | 30 |
| BetaList | 44 | <5K | 0% | 1 |
| Show HN | 29 | 20K | 21% | 1 |
| App Store | 17 | 2.4M | 76% | 3 |
| Uneed | 15 | 5.4K | 7% | 0 |
| Findly.tools | 12 | <5K | 0% | 0 |
| Google Play | 12 | 1.9M | 67% | 0 |
| IndiePage | 11 | <5K | 0% | 2 |
| DevHunt | 9 | — | 0% | 0 |
Pricing Models
Entry price is lowest monthly paid tier
| Pricing model | Products | Revenue | Median entry |
|---|---|---|---|
| Freemium | 329 | 9% | $6.47 |
| Free | 307 | 2% | — |
| Subscription | 223 | 11% | $9.95 |
| One-time | 61 | 0% | $13.95 |
| Usage-based | 6 | 0% | — |
| Contact Sales | 5 | 0% | — |
Monthly Entry Price
376 products, excluding <$5
Notable Products
High-growth sites
With a launch record
- GLP DietManage Your Weight With GLP-1 Diet588.8K/mo
- SuppmetricA clearer view of your supplements.44.5K/mo
- BodyPalHere's BodyPal30.4K/mo
- LeanLean – Compteur de calories & calculateur de dépense énergétique22.8K/mo
- TriggerbitesJournal your day. Find your personal triggers.20.8K/mo
- CagoutteÉvitez les crises de goutte. Protégez votre cœur.14.8K/mo
Verified revenue
- TrackAIPhoto Calorie Counter$21.1K11K/mo
- Supplements AIThe smartest free supplement tracker app$1,4956.7K/mo
- LensCalStop Typing Your Meals. Just Scan.$561.72<5K/mo
- BioStacksAll-in-one supplement companion app$503.47<5K/mo
- NourishThe fun, easy way to get to know your gut!$402.15<5K/mo
- BokhaBokha: Food Allergy Scanner$309.97<5K/mo
Newly registered
Domain < 3 months · with a launch record
- supp.fitExplore supplement evidence from clinical trials<5K/mo
- CarootAI assistant that helps independent workers maximize their productivity.<5K/mo
- FlaxStaying hydr doesn't have to be complicated<5K/mo
- EatMeKnow what you eat. Understand your day.<5K/mo
- WaterbreakDrink water to unlock your apps.<5K/mo
- AurascanProduct Labels,Decoded.<5K/mo
Low traffic, earning
< 10K monthly visits
- Calchi AICalorie tracking, made effortless.$88.61<5K/mo
- KeetoKeeto - Keto Made Easy$56.19<5K/mo
- CalorifyTrack every calorie you eat$51.15<5K/mo
- SugarBuddyStop Sugar Cravings. Start Winning.$28.42<5K/mo
- ElluaWhen food gets loud again, you need more than another rule.$19.98<5K/mo
- HealthZapThe fastest way tokeep your healthon track$15.84<5K/mo