Market
Live product catalog & traffic/revenue benchmarks · Updated Nov 15
Security & Privacy/VPN & Privacy Protection·VPNs, tracker and ad blocking, private browsing and data removal.
- Products
- 1,848
- +26 this week
- With traffic
- 673
- 387 over 10K/mo
- Total monthly visits
- 1.9B
- Top 3 account for 78%
Key Findings
- -3.5%
MoM traffic change for VPN & Privacy Protection
Browse by use case → - 4
sites doubled traffic two months in a row
View products → - 31%
of revenue-verified products have under 10K monthly visits
View products → - 50%
of sites get most traffic from Organic Search
605 sites with channel data · View products →
Market Structure
Active sites form the largest tier (47%); domains registered within the past year make up 27%.
Site Tiers
880 websites · Hover for rules
Plus 3 store or hosted-page products
Monthly Visits
673 websites
Recent Growth
Grew every recent month · banded by the slowest month · from ≥100 visits
Domain Age
<1 year: 234
Acquisition & Regions
Channels and regions rest on 605 websites with 1,000+ monthly visits and a breakdown for their latest traffic month; United States is the most common top region (29%).
Primary Channels
605 websites · Latest channel month per site · ≥1,000 monthly visits · by leading channel
- Organic Search30350%
- Direct29549%
- Referrals00%
- Social Media1<1%
- Paid Ads3<1%
- AI Assistants00%
- Email1<1%
- Other2<1%
Top Countries & Regions
452 websites · Latest channel month per site · by top region
Positioning & Form
Most commonly targets Consumers (40% of classified benchmark products); Web App is the most common delivery form (68%).
Target Audience
883 classified products with traffic/revenue · multi-select
Product Form
Delivery form stated on website · multi-select
Agent & Dev forms:API86MCP Server16CLI Tool15SDK10
Host Platform Ecosystem
Host platforms for extensions, apps, or bots
AI Adoption & Role
794 analyzed websites · Hover for rules
12%offer AI capabilities · 96 products
Revenue
Most common verified MRR band is $100–1K (31%); 9 products earn $10K+ MRR; median MRR per 1K monthly visits is $284.58.
Revenue Distribution
26 verified revenue · 11 without traffic data
Among revenue-verified products with ≥1K monthly visits, median MRR per 1K visits is $284.58
Sub-use Cases
Most common sub-use case is VPN Service with 484 products (26%).
Popular Sub-use Cases
1,848 classified products · multi-select
Launches & Pricing
745 products launched in the last 12 months, led by Product Hunt; Free is the most common pricing model.
Launch Timeline
All launches in the last 12 months · pale bar is this month so far
Launch Channels
628 products with launch records
| Channel | Products | Top 10% visits | ≥10K visits | Revenue |
|---|---|---|---|---|
| Product Hunt | 502 | 200.4K | 29% | 10 |
| Show HN | 39 | 558.3K | 41% | 2 |
| App Store | 24 | 14.6M | 92% | 0 |
| BetaList | 19 | 34.1K | 21% | 1 |
| Google Play | 10 | 15.8M | 90% | 0 |
| Uneed | 8 | — | 25% | 1 |
| TrustMRR | 7 | — | 14% | 3 |
| V2EX | 7 | — | 14% | 0 |
| Fazier | 4 | — | 0% | 0 |
| Findly.tools | 4 | — | 0% | 0 |
Pricing Models
Entry price is lowest monthly paid tier
| Pricing model | Products | Revenue | Median entry |
|---|---|---|---|
| Free | 264 | 2% | — |
| Subscription | 198 | 4% | $6.99 |
| Freemium | 157 | 3% | $8.13 |
| One-time | 42 | 0% | $9.99 |
| Usage-based | 35 | 6% | $3.33 |
| Contact Sales | 2 | 0% | — |
Monthly Entry Price
353 products, excluding <$5
Notable Products
High-growth sites
With a launch record
- TempMailgYour Temporary Email Address405.4K/mo
- PrivMetaThis app removes hidden metadata directly in your browser, so your files stay on your device and you can practice good digital hygiene.100.4K/mo
- Remove AI MetadataWhy Choose Our AI Metadata Remover?81.6K/mo
- TempGmailerProtect Your Real Email From Spam80.6K/mo
- StreamFixUnblock your favorite streaming services anywhere!79K/mo
- LunoVPNThe VPN that never asks who you are.47.2K/mo
Verified revenue
- BambooVPNUnlock theINTERNETONE TAP$11.5K9.3K/mo
- STELLA PROXIESUnlock the web with unmatched security and anonymity$63627.6K/mo
- Blur ItNot your secrets.$7.5<5K/mo
- RealDefenseMonetize Every Moment$65M/yrClaimedNo traffic data
- Adblock PlusGiantNew! Adblock Plus is blocking ads in AI assistantsEUR 55.8M/yrClaimed76.4M/mo
- XFINITY Smart InternetOur leading-edge VPN service hides your online activity with military-grade encryption.$99KClaimed6.1K/mo
Newly registered
Domain < 3 months · with a launch record
- Temp Mail FreeYour disposable address7.8K/mo
- 1ms.dogWhere you connect from, and how fast the world answers<5K/mo
- TeamemoA modern wiki software with collaborative editing<5K/mo
- CleanMetaRemove Metadata From Images.Free & Private.<5K/mo
- BrowserSignalsSee the signals your browser exposes to every website.<5K/mo
- ApostateBe any machine.<5K/mo
Low traffic, earning
< 10K monthly visits
- 1BlockerThe Most Beautiful & Powerful Ad Blocker for Safari$18KClaimed9.8K/mo
- Data Daddy Inc.How I Started My Business With A Vision To Disrupt The Data Economy [Bootstrapped]$5,000Claimed<5K/mo
- BrowserGapbrowsergap puts you first with the most familiar and secure browser isolation serivce$1,800Claimed<5K/mo
- CaonimaA proxy in the party$1,000Claimed<5K/mo
- FlashedRouterBypass Geo Locks.Keep Your Home IP.$500Claimed<5K/mo