988lifeline
Established LeaderIf you need to talk, the 988 Lifeline is here.
988lifeline.org Health & Wellness / Mental Health & Meditation
- Monthly visits
- 1M
- Down7.4%MoMOct 2026
- Public revenue
- Undisclosed
- No public revenue evidence yet
- Entry price
- Free
- No monthly subscription pricing
- Launched
- 4y ago
- 2022-04-07 · Est.
Traffic
Marketing moves
Launches, search & content, referrals, promotions- Thinking of someone? Call them, text them, let them know you care. It can make all the difference. 💚
@988lifeline · 2026-11-14 · 32 likes · 23 reposts · 1,873 views
- "Is what I'm feeling serious enough?" Yes. However big or small it feels, you deserve support. You don't have to prove you're struggling to reach out for help. Text, call, or chat 988 anytime to connect with a skilled, compassionate counsel
@988lifeline · 2026-11-13 · 47 likes · 21 reposts · 2,445 views
- You've been there for others. Take a moment to care for yourself, too. 💜 Text, call, or chat 988 anytime to connect with someone who cares.
@988lifeline · 2026-11-10 · 60 likes · 35 reposts · 1,471 views
New product launchLaunch
Apr 7, 2022 · 4y agoWebsite
Traffic sources
Traffic breakdown
Channels
- Direct41%
- Organic Search40%
- Referrals6%
- Social5%
- Other9%
Countries
- United States87%
- Mexico2%
- Pakistan1%
- Türkiye1%
- Canada1%
Search
Domain authority —Domain registered 2022-04-07
| Keyword | Monthly volume |
|---|---|
| 988 | 62K |
| suicide hotline | 26.7K |
| 988 suicide and crisis lifeline | 5,260 |
| suicide hotline number | 3,710 |
| suicide hot line | 1,820 |
Traffic data: Vaneform
Pricing
Website does not list public plan prices.
Trial: None · Observed 2026-11-05 · Source page
Pages & changes
Key pages
Weekly snapshotsChanges
No pricing, plan, or positioning changes detected since tracking started.
Design
Enterprise Clean (Light canvas, airy density) featuring centered headline + cta layout and photography / live video visuals.
First-screen preview · click to zoom
First-screen pitch & conversion flow
“If you need to talk, the 988 Lifeline is here.”
Centered Headline + CTA hero structure paired with direct input / instant try CTA and no explicit trust bar.
Conversion path: Centered Headline + CTA + Photography / Live Video → Direct Input / Instant Try
- Pain Relief & Replacement
Palette · click to copy
- Typography
- 7.0
- Color & Contrast
- 7.0
- Layout & Spacing
- 7.0
- Craft & Polish
- 7.0
- Distinctiveness
- 5.0
Structure
- Fonts
- Source Sans Pro
- Hero layout
- Centered Headline + CTA
- Primary visual
- Photography / Live Video
- Conversion CTA
- Direct Input / Instant Try
- Social proof
- No Explicit Trust Bar
- Navigation
- Full-Width Top Bar
- Theme & density
- Light · Airy
- Corners & depth
- Pill · Hairline borders
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Enterprise Clean (with Soft & Friendly)
Trustworthy blue-anchored palette, structured grids, and prominent customer logo walls.
## Design Tokens
```css
:root {
--background: #ffffff;
--surface: #f1f9fc;
--foreground: #0d1320;
--muted-foreground: #8d8179;
--accent: #057c9b;
--radius: 9999px;
--font-heading: "Source Sans Pro", ui-sans-serif, system-ui, sans-serif;
--font-body: "Source Sans Pro", ui-sans-serif, system-ui, sans-serif;
}
```
Color area ratio: Background #FFFFFF (~64%) · Surface #F1F9FC (~7%) · Text #0D1320 (~5%) · Muted Text #8D8179 (~15%) · Accent #057C9B (~9%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.
## Layout & Conversion Structure
- Hero layout: Centered Headline + CTA
- Navigation: Full-Width Top Bar
- Theme & density: Light · Airy
- Border radius & elevation: Pill; no drop shadows—separate layers with hairline borders and whitespace
- Primary visual medium: Photography / Live Video
- Conversion CTA: Direct Input / Instant Try
- Headline hook: Pain Relief & Replacement
- Spatial layout notes: Centered Headline + CTA hero structure paired with direct input / instant try CTA and no explicit trust bar.
- Visual summary: Enterprise Clean (Light canvas, airy density) featuring centered headline + cta layout and photography / live video visuals.
## Avoid
- Experimental navigation patterns
- Low-legibility decorative fonts
- Visual novelty that obscures the value proposition
Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.
Questions & evidence
- How much website traffic does 988lifeline get?
- Vaneform estimates 1M website visits in 2026-10. Visits can include repeat visits; this estimate measures web traffic separately from paying customers or revenue.Source
- What is 988lifeline and what platforms does it support?
- 988lifeline is catalogued under Mental Health & Meditation: If you need to talk, the 988 Lifeline is here.. Supported platforms: Web.
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