Products

Adthena

AI-nativeMCP

Win every auction.Own every answer.

adthena.com Data & Analytics / Market & Competitive Intelligence

AI Benchmark
Desktop
Mobile
Monthly visits
30.6K
Down11.5%MoMOct 2026
ARR
$22.8MClaimed
≈ $1.9M/mo · 2025-12-01GetLatka
Entry price
$399/mo
Higher than 95% of peersNiche median $25/mo
Creators
Andrew Evetts
No social account linkedCo-created with Erik Huddleston, Ian O'Rourke +3 more
Launched
16y ago
2010-04-11 · Est.

Traffic & revenue

Monthly visitsData through Oct 2026
Monthly equivalent revenueSelf-reported, unverified · GetLatka
  • Dec 2025$1.9MSelf-reported $22.8M/yr · monthly equiv.
Events1 revenue disclosure · 15 changes

Revenue evidence

Publicly disclosed & verified revenue figures, sorted by date
  • 2025-12-01$22.8M/yr(≈ $1.9M/mo)ClaimedGetLatka

    “Adthena's annual revenue was $22.8M in December 2025, according to Companies House.”

Marketing moves

Launches, search & content, referrals, promotions

  • New product launchLaunch

    Apr 11, 2010 · 16y agoWebsite

Third-party reviews & case dossiers

Acquisition breakdowns, engineer reviews & open-source metrics
GetLatka118 team membersFunding $26.9M
2026-11-06Source

Adthena is a search intelligence platform that shows enterprise brands and agencies what competitors do in paid search, tracks their visibility in Google AI Overviews and AI answers such as ChatGPT's, and catches trademark infringement and brand bidding.

MCP Server & Agent Ecosystem

GitHub · MCP / Skill

Agent, MCP & Developer Integration

MCP ServerAPI
Ecosystem & integrations:
Google AdsSA360
Exposed tool capabilities:
Competitor TrackingAd IntelligenceSee AIO impactCapture LLM mentionsUncover blindspotsReveal competitor market share
Browse all MCP Server products →

Traffic sources

Oct 2026

Traffic breakdown

Channels

  • Direct41%
  • Organic Search32%
  • Referrals11%
  • Social6%
  • Other10%

Countries

  • United Kingdom19%
  • United States11%
  • Spain8%
  • France6%
  • Brazil6%

Search

Domain authority —Domain registered 2010-04-11

KeywordMonthly volume
chat gpt ads184.3K
adthena6,010
adthena careers160
trademark infringement ppc140
what does adthena offer for tracking ai ads in chatgpt130

Traffic data: Vaneform

Pricing

ChatGPT Ads Intelligence
$399/mo
200 prompts, split across your topics
Brand Market View
Contact sales
Brand keywords
Whole Market View
Contact sales
Full market

Trial: 21-day free trial. No credit card needed. · 1 paid tier ($399) · Enterprise custom tier · Observed 2026-11-09 · Pricing page

Entry price $399/mo, Higher than 95% of peers; “Market & Competitive Intelligence” median is $25/mo.View pricing benchmark

Pages & changes

Tracked since 2026-11-04

Key pages

Weekly snapshots
www.adthena.com/ Snapshot 2026-11-10

Changes

  1. Nov 1 · 14d ago

    Homepage headline (H1) changed to “Search intelligence, across every AI search surface”Positioning

    Turn AI Search Insights Into Revenue→Search intelligence, across every AI search surface

    At the time: 30.6K visits/mo14 concurrent moves
  2. Nov 1 · 14d ago

    Removed technology: Amazon S3Features

    Amazon S3→—

    At the time: 30.6K visits/mo14 concurrent moves
  3. Nov 1 · 14d ago

    Removed technology: Amazon Web ServicesFeatures

    Amazon Web Services→—

    At the time: 30.6K visits/mo14 concurrent moves
  4. Nov 1 · 14d ago

    Adopted technology: Facebook PixelFeatures

    —→Facebook Pixel

    At the time: 30.6K visits/mo14 concurrent moves
  5. Nov 1 · 14d ago

    Adopted technology: Google Font APIFeatures

    —→Google Font API

    At the time: 30.6K visits/mo14 concurrent moves
  6. Nov 1 · 14d ago

    Removed technology: HubSpot WordPress pluginFeatures

    HubSpot WordPress plugin→—

    At the time: 30.6K visits/mo14 concurrent moves

Questions & evidence

How much does Adthena cost?
ChatGPT Ads Intelligence: $399/mo; Brand Market View: Contact sales; Whole Market View: Contact sales. Observed 2026-11-09. Check the source for current billing terms, usage limits and taxes.Source
How much website traffic does Adthena get?
Vaneform estimates 30.6K website visits in 2026-10. Visits can include repeat visits; this estimate measures web traffic separately from paying customers or revenue.Source
What is Adthena and what platforms does it support?
Adthena is catalogued under Market & Competitive Intelligence: Win every auction.Own every answer.. Supported platforms: MCP Server, API.
What is Adthena's publicly disclosed revenue?
GetLatka records a founder-reported figure of $22.8M /yr stated on 2025-12-01.Source

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Data & Analytics / Market & Competitive Intelligence

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