AGR Studio

# Design Brief: Minimal Monochrome (with Editorial)

Monochrome palette with a single accent color, hairline dividers, and generous whitespace.

## Design Tokens

```css
:root {
  --background: #ffffff;
  --surface: #eaeae7;
  --foreground: #090909;
  --muted-foreground: #62665b;
  --accent: #304aff;
  --radius: 4px;
  --font-heading: "Helvetica Neue / Times New Roman", ui-sans-serif, system-ui, sans-serif;
  --font-body: "Times New Roman", ui-sans-serif, system-ui, sans-serif;
}
```

Color area ratio: Background #FFFFFF (~71%) · Surface #EAEAE7 (~2%) · Text #090909 (~12%) · Muted Text #62665B (~14%) · Accent #304AFF (~1%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.

## Layout & Conversion Structure

- Hero layout: Editorial Serif Headline
- Navigation: Minimal Logo + Action
- Theme & density: Light · Airy
- Border radius & elevation: Small Radius; no drop shadows—separate layers with hairline borders and whitespace
- Primary visual medium: Photography / Live Video
- Conversion CTA: Book Demo / Contact Sales · Trust bar uses Stacked Avatars & Testimonials
- Headline hook: Category Positioning Anchor
- Hero components: Metrics Strip
- Spatial layout notes: Editorial Serif Headline hero structure paired with book demo / contact sales CTA and stacked avatars & testimonials.
- Visual summary: Minimal Monochrome (Light canvas, airy density) featuring editorial serif headline layout and photography / live video visuals.

## Avoid

- Multi-stop neon gradients
- Heavy drop shadows
- More than one competing accent color

Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.