Products

Baboo

Travel designedaround you.

baboo.travel Travel & Transportation / Travel Booking & Deals

AI Benchmark
Desktop
Mobile
Monthly visits
10.3K
Up1.5%MoMOct 2026
ARR
$3.6MClaimed
≈ $300K/mo · 2026-11-08Starter Story
Entry price
Unknown
Subscription model, plan pricing not identified yet
Creators
Paul Sarfati
No social account linked
Launched
5y ago
2020-11-19 · Est.

Traffic & revenue

Monthly visitsData through Oct 2026
Monthly equivalent revenueSelf-reported, unverified · Starter Story
  • Nov 2026$300KSelf-reported $3.6M/yr · monthly equiv.
Events2 revenue disclosures · 12 changes

Revenue evidence

Publicly disclosed & verified revenue figures, sorted by date
  • 2026-11-08$3.6M/yr(≈ $300K/mo)ClaimedStarter Story

    “How Our Custom Trips Platform Grew To $3.6M/Year”

  • 2026-11-08$600K/yr(≈ $50K/mo)ClaimedStarter Story

    “Update: Future Strategies For Scaling Our $600K/Year Custom Trips Platform”

Marketing moves

Launches, search & content, referrals, promotions
  • Launched on Product HuntLaunch

    Build a custom trip directly with local destination experts.

    Nov 19, 2020 · 5y agoLaunch page

Third-party reviews & case dossiers

Acquisition breakdowns, engineer reviews & open-source metrics
Starter Story15 team members
2022-03-18Source

My Travel Hobby Fueled Me To Build A $600K/Year Custom Trips Platform

Starter Story15 team members
2023-06-03Source

Update: Future Strategies For Scaling Our $600K/Year Custom Trips Platform

Starter Story15 team members
2024-06-30Source

How Our Custom Trips Platform Grew To $3.6M/Year

Traffic sources

Oct 2026

Traffic breakdown

Channels

  • Direct69%
  • Organic Search13%
  • Referrals9%
  • Social7%
  • Other2%

Countries

  • Philippines81%
  • United States17%
  • India2%

Search

Domain authority —Domain registered 2020-10-02

KeywordMonthly volume
comporta portugal5,020
weather in korea in november800
north albania530
baboo travel270
mount kenya & east africa fam trip50

Traffic data: Vaneform

Pricing

Pricing page not identified yet, or no public pricing listed.

Pages & changes

Tracked since 2020-11-19

Key pages

Weekly snapshots
baboo.travel/ Snapshot 2026-11-04

Changes

  1. Nov 1 · 14d ago

    Homepage headline (H1) changed to “Travel designed around you.”Positioning

    Custom Trips Reimagined→Travel designed around you.

    At the time: 10.3K visits/mo11 concurrent moves
  2. Nov 1 · 14d ago

    Adopted technology: Amazon S3Features

    —→Amazon S3

    At the time: 10.3K visits/mo11 concurrent moves
  3. Nov 1 · 14d ago

    Adopted technology: Amazon Web ServicesFeatures

    —→Amazon Web Services

    At the time: 10.3K visits/mo11 concurrent moves
  4. Nov 1 · 14d ago

    Adopted technology: Cloudflare Bot ManagementFeatures

    —→Cloudflare Bot Management

    At the time: 10.3K visits/mo11 concurrent moves
  5. Nov 1 · 14d ago

    Adopted technology: CloudinaryFeatures

    —→Cloudinary

    At the time: 10.3K visits/mo11 concurrent moves
  6. Nov 1 · 14d ago

    Removed technology: Hammer.jsFeatures

    Hammer.js→—

    At the time: 10.3K visits/mo11 concurrent moves

Design

First-screen visual analysis & :root CSS

Soft & Friendly (Dark canvas, airy density) featuring full-bleed canvas / video / 3d layout and photography / live video visuals.

First-screen preview · click to zoom

First-screen pitch & conversion flow

“Travel designed around you.”

Full-Bleed Canvas / Video / 3D hero structure paired with book demo / contact sales CTA and stacked avatars & testimonials.

Conversion path: Full-Bleed Canvas / Video / 3D + Photography / Live Video → Book Demo / Contact Sales · Trust bar: Stacked Avatars & Testimonials

Palette · click to copy

5-D design score7.9 / 10
Typography
8.0
Color & Contrast
8.0
Layout & Spacing
8.0
Craft & Polish
8.0
Distinctiveness
7.0

Structure

Fonts
Inter
Primary visual
Photography / Live Video
Social proof
Stacked Avatars & Testimonials
Navigation
Full-Width Top Bar
Theme & density
Dark · Airy
Corners & depth
Pill · Hairline borders
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Soft & Friendly (with Enterprise Clean)

Warm low-saturation pastels, generous rounded corners, and approachable illustrations.

## Design Tokens

```css
:root {
  --background: #263e52;
  --surface: #f7f9f8;
  --foreground: #ffffff;
  --muted-foreground: #d6e0e6;
  --accent: #08d99a;
  --radius: 9999px;
  --font-heading: "Inter", ui-sans-serif, system-ui, sans-serif;
  --font-body: "Inter", ui-sans-serif, system-ui, sans-serif;
}
```

Color area ratio: Background #263E52 (~68%) · Surface #F7F9F8 (~17%) · Text #FFFFFF (~7%) · Muted Text #D6E0E6 (~4%) · Accent #08D99A (~4%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.

## Layout & Conversion Structure

- Hero layout: Full-Bleed Canvas / Video / 3D
- Navigation: Full-Width Top Bar
- Theme & density: Dark · Airy
- Border radius & elevation: Pill; no drop shadows—separate layers with hairline borders and whitespace
- Primary visual medium: Photography / Live Video
- Conversion CTA: Book Demo / Contact Sales · Trust bar uses Stacked Avatars & Testimonials
- Headline hook: Target Audience Callout
- Hero components: Metrics Strip
- Spatial layout notes: Full-Bleed Canvas / Video / 3D hero structure paired with book demo / contact sales CTA and stacked avatars & testimonials.
- Visual summary: Soft & Friendly (Dark canvas, airy density) featuring full-bleed canvas / video / 3d layout and photography / live video visuals.

## Avoid

- Harsh pure-black backgrounds
- Sharp 0px corners
- Cold technical jargon in hero copy

Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.

Questions & evidence

How much website traffic does Baboo get?
Vaneform estimates 10.3K website visits in 2026-10. Visits can include repeat visits; this estimate measures web traffic separately from paying customers or revenue.Source
What is Baboo and what platforms does it support?
Baboo is catalogued under Travel Booking & Deals: Travel designedaround you.. Supported platforms: Web.
What is Baboo's publicly disclosed revenue?
Starter Story records a founder-reported figure of $3.6M /yr stated on 2026-11-08.Source

Related products in this category

Travel & Transportation / Travel Booking & Deals

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