Products

Backblaze

Uses AIEstablished Leader

High-performance capacity storage for AI

backblaze.com RedditSoftware Development / Backend, Databases & Storage

AI Benchmark
Desktop
Mobile
Monthly visits
1M
Up1.2%MoMSep 2026
ARR
$145.8MClaimed
≈ $12.2M/mo · 2025-12-01GetLatka
Entry price
$8.25/mo
Lower than 82% of peersNiche median $19/mo
Creators
Ahin Thomas
No social account linkedCo-created with Brian Wilson, Frank Patchel +5 more
Launched
11y ago
2015-01-22 · Est.

Traffic & revenue

Monthly visitsData through Sep 2026
Monthly equivalent revenueSelf-reported, unverified · GetLatka
  • Dec 2025$12.2MSelf-reported $145.8M/yr · monthly equiv.
Events1 revenue disclosure · 14 changes · 2 marketing moves

Revenue evidence

Publicly disclosed & verified revenue figures, sorted by date
  • 2025-12-01$145.8M/yr(≈ $12.2M/mo)ClaimedGetLatka

    “Backblaze's annual revenue was $145.8M in December 2025, according to the company's website.”

Marketing moves

Launches, search & content, referrals, promotions
  • Backblaze launched on DevHuntLaunch

    Backblaze B2 — Low-cost S3-compatible cloud storage

    Nov 7 · 6d agoSource

  • Backblaze reports Q3 revenue of $46.7M and 47% B2 growthProduct Activity

    Backblaze reported Q3 revenue of $46.7M, representing a 26% increase, and an adjusted EBITDA margin of 33%. B2 growth reached 47%, with guidance of approximately 60% in Q4.

    Nov 4 · 9d agoX Post

  • Backblaze launched on V2EX (12 comments)Launch

    iPic 支持上传图片或文件至 Backblaze B2 云存储 — Backblaze B2 可能是 最便宜的云存储 : 并且, 有 10G 免费空间、每天 1G 免费下载流量 ,作为个人图床基本是够用了。 而且, 配合 Cloudflare CDN ,回源流量免费,全程薅羊毛 。 配合图床神器 iPic ,可以通过拖拽等方式,一键上传图片至…

    Dec 19, 2022 · 3y agoSource

  • Backblaze launched on Product HuntLaunch

    Backblaze B2 dropping download costs by 50% to $0.01/GB

    Mar 9, 2018 · 8y agoSource

  • Backblaze launched on Product HuntLaunch

    Manage Backblaze computer backup & B2 cloud storage

    Jan 19, 2017 · 9y agoSource

Third-party reviews & case dossiers

Acquisition breakdowns, engineer reviews & open-source metrics
V2EX
2022-12-19Source
GetLatka164 team membersFunding $5.3M
2026-10-03Source

Backblaze is a cloud storage and backup company headquartered in San Francisco that went public on the Nasdaq in 2021 after 15 years of bootstrapped operation.

MCP Server & Agent Ecosystem

GitHub · MCP / Skill

Agent, MCP & Developer Integration

CLI / SDKAPI
Integration docs
Ecosystem & integrations:
GoogleMicrosoftOktaAzure ADJAMFMunki
Browse developer & CLI tools →

Traffic sources

Sep 2026

Traffic breakdown

Channels

  • Direct48%
  • Organic Search29%
  • Social6%
  • Paid Search5%
  • Other11%

Countries

  • United States45%
  • United Kingdom7%
  • India4%
  • Canada3%
  • Mexico2%

Search

Domain authority 85Domain registered 2007-04-02

KeywordMonthly volume
backblaze96.6K
backblaze b248.7K
blackblaze7,140
backblaze login3,290
backblaze b2 pricing2,250

Traffic data: Vaneform

Pricing

Personal backup
$99/yr (billed annually)
Unlimited data backup · Access data anywhere
Business backup
$99/yr (billed annually)
Manage multiple users · Administrative controls
Enterprise control
Contact sales
Advanced support · Enhanced backup lockdowns · OIDC SSO support · Restricted restore access

Trial: None · 2 paid tiers ($99) · Enterprise custom tier · Observed 2026-11-08 · Pricing page

Entry price $8.25/mo, Lower than 82% of peers; “Backend, Databases & Storage” median is $19/mo.View pricing benchmark

Pages & changes

Tracked since 2015-01-22

Key pages

Weekly snapshots

Official blog & changelog

Recent articles & product updates
  • 2026-11-13BlogRead post

    Object Lock Mistakes That Put Immutable Backups at Risk

    An illustration of laptops and security badges If you’ve spent any time configuring immutable backups, you’ve probably hit at least one of these moments: you thought the data was protected, something went wrong, and the protection wasn’t qu

  • 2026-11-13BlogRead post

    Why AI Clouds Need a Tiered Storage Architecture

    A decorative image showing servers, the cloud, and drives. Neoclouds are built around GPUs, and GPUs can only run as fast as the data coming in. At the speeds AI training demands, conventional cloud storage solutions can’t keep up. That’s w

  • 2026-11-13BlogRead post

    Q2 2026 Drive Stats: Hard Drive Failure Rates

    An illustration of hard drives with the words Q2 2026 Drive Stats. Running a storage cloud means serving as both builder and building inspector. You choose the materials, put them to work at scale, and return quarter after quarter to see ho

  • 2026-11-13BlogRead post

    Computer Backup for Ransomware Recovery

    An illustration of a laptop connected to a cloud and a datacenter stack. Most IT teams feel ready for a ransomware attack. Almost none of them actually are. A Veeam survey of more than 900 senior IT, security, and risk leaders found that 90

Changes

  1. Nov 1 · 12d ago

    Homepage headline (H1) changed to “High-performance capacity storage for AI”Positioning

    Cloud storage built better→High-performance capacity storage for AI

  2. Nov 1 · 12d ago

    Adopted technology: AdRollFeatures

    —→AdRoll

  3. Nov 1 · 12d ago

    Adopted technology: AdRoll CMP SystemFeatures

    —→AdRoll CMP System

  4. Nov 1 · 12d ago

    Adopted technology: Cloudflare Bot ManagementFeatures

    —→Cloudflare Bot Management

  5. Nov 1 · 12d ago

    Adopted technology: HotjarFeatures

    —→Hotjar

  6. Nov 1 · 12d ago

    Adopted technology: HubSpot AnalyticsFeatures

    —→HubSpot Analytics

Design

First-screen visual analysis & :root CSS

Gradient Glow (Dark canvas, airy density) featuring centered headline + cta layout and pure typography & geometry visuals.

First-screen preview · click to zoom

First-screen pitch & conversion flow

“High-performance capacity storage for AI”

Centered Headline + CTA hero structure paired with book demo / contact sales CTA and customer / press logo strip.

Conversion path: Centered Headline + CTA + Pure Typography & Geometry → Book Demo / Contact Sales · Trust bar: Customer / Press Logo Strip

Palette · click to copy

5-D design score7.5 / 10
Typography
8.0
Color & Contrast
8.0
Layout & Spacing
7.0
Craft & Polish
8.0
Distinctiveness
6.0

Structure

Fonts
Spacegrotesk / Dmsans
Primary visual
Pure Typography & Geometry
Social proof
Customer / Press Logo Strip
Navigation
Full-Width Top Bar
Theme & density
Dark · Airy
Corners & depth
Pill · With shadow
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Gradient Glow (with Enterprise Clean)

Luminous radial glows and translucent glass panels, widely used across modern AI products.

## Design Tokens

```css
:root {
  --background: #2a0b38;
  --surface: #ffffff;
  --foreground: #ffffff;
  --muted-foreground: #c4bdd0;
  --accent: #e21b2d;
  --radius: 9999px;
  --font-heading: "Spacegrotesk", ui-sans-serif, system-ui, sans-serif;
  --font-body: "Dmsans", ui-sans-serif, system-ui, sans-serif;
}
```

Color area ratio: Background #2A0B38 (~72%) · Surface #FFFFFF (~10%) · Text #FFFFFF (~8%) · Muted Text #C4BDD0 (~6%) · Accent #E21B2D (~4%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.

## Layout & Conversion Structure

- Hero layout: Centered Headline + CTA
- Navigation: Full-Width Top Bar
- Theme & density: Dark · Airy
- Border radius & elevation: Pill; use elevation shadows to separate layers
- Primary visual medium: Pure Typography & Geometry
- Conversion CTA: Book Demo / Contact Sales · Trust bar uses Customer / Press Logo Strip
- Headline hook: Category Positioning Anchor
- Hero components: Customer Logo Wall
- Spatial layout notes: Centered Headline + CTA hero structure paired with book demo / contact sales CTA and customer / press logo strip.
- Visual summary: Gradient Glow (Dark canvas, airy density) featuring centered headline + cta layout and pure typography & geometry visuals.

## Avoid

- Muddy low-contrast text over gradients
- Overuse of full-screen rainbow backgrounds
- Cluttered dense tables in the hero

Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.

Questions & evidence

How much does Backblaze cost?
Personal backup: $99/yr (billed annually); Business backup: $99/yr (billed annually); Enterprise control: Contact sales. Observed 2026-11-08. Check the source for current billing terms, usage limits and taxes.Source
How much website traffic does Backblaze get?
Vaneform estimates 1M website visits in 2026-09. Visits can include repeat visits; this estimate does not measure paying customers or revenue.Source

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