Products

Betternet VPN

Privacy protection, simplified

betternet.co App StoreSecurity & Privacy / VPN & Privacy Protection

AI Benchmark
Desktop
Mobile
Monthly visits
41.1K
Down23.9%MoMOct 2026
Public revenue
Undisclosed
No public revenue evidence yet
Entry price
$1.99/mo
Lower than 89% of peersNiche median $7/mo
Creators
Betternet LLC
No social account linked
Launched
11y ago
2014-12-17 · Est.

Traffic

Monthly visitsData through Oct 2026

Marketing moves

Launches, search & content, referrals, promotions
  • Launched on App StoreLaunch

    Get VPN protection with Betternet – the best, super fast VPN for security and privacy across all your iOS devices. Choose from either an ad-supported free VPN plan or subscribe to the Premium VPN plan. Betternet is a super fast VPN that del

    Dec 17, 2014 · 11y agoLaunch page

Store data

App Store
Betternet VPN: Fast Secure VPN
Betternet LLCProductivityUtilities· 2 languages
Updated 4mo ago
Rating
★ 4.54238.4K ratings
New ratings last mo
—
Price & IAP
FreeIAP data not synced
First released
2014-12-17121 MB
Rating Distribution (1★–5★)5★ 80% · 1★ 6%
5
80%
4
9%
3
3%
2
2%
1
6%
Latest Release Notes (v6.44.1)

We’re always working behind the scenes to make Betternet VPN better for you! Stay tuned - exciting new features are on the way!

Get VPN protection with Betternet – the best, super fast VPN for security and privacy across all your iOS devices. Choose from either an ad-supported free VPN plan or subscribe to the Premium VPN plan. Betternet is a super fast VPN that delivers VPN access options for enhancing your privacy and security online. Whether browsing or doomscrolling the internet at home or accessing a public WiFi hotspot when traveling abroad, Betternet’s advanced VPN technology ensures fast, secure, and private connections. Stay anonymous, protect your personal data, and enjoy a high-speed experience across your iPhone, iPad, or Mac. Access a secure and fast VPN server to bypass geo-restrictions and experience super fast streaming, gaming, and browsing—wherever you are. Free VPN features (no subscription required): • Access free with unlimited data; no credit card required when you choose our ad-enabled free VPN option • One-tap connect for instant fast VPN protection • No sign-up, no email, and no logs saved—ensuring your privacy • Auto-connects you to the fastest VPN server available in our network • Built-in protection against malware, phishing, and trackers • Includes Tor over VPN, DNS leak protection, split tunneling, PKI encryption, and more • VPN security designed to protect your security and privacy on every network Or start a free 7 day trial to unlock Betternet Premium VPN and get supercharged, fast VPN experience: • 1800+ super fast VPN servers worldwide • Connect to VPN servers with speeds up to 1 Gbps • Access 125+ virtual VPN locations including all major regions • Advanced IKEv2 (IPSec) protocol for stronger VPN security • Auto-connect the VPN when your iPhone starts up • Multiple VPN modes for fast gaming, streaming, and browsing • Use the VPN on up to 10 devices simultaneously • Enjoy a completely ad-free experience • Upgrade for better VPN security, unrestricted content, and ultimate privacy—all at blazing fast VPN speeds. With over 1800+ fast VPN servers and access to 125+ virtual locations worldwide, Betternet VPN is the go-to choice for users who value both security and performance. Whether you’re looking for a free VPN, or an ad-free premium VPN experience that puts privacy first, Betternet has the advanced features and protocols you need. Unlock seamless VPN connections worldwide including servers in: the USA, United Kingdom, Netherlands, Germany, Singapore, Spain, France, India, Canada, Japan, Italy, Austria, Australia, Switzerland, Belgium, Hong Kong, UAE, and beyond. Choose from monthly or annual plans to start your free 7 day trial with easy cancellation via your iPhone’s App Store settings. Subscriptions auto-renew based on your selected subscription term unless disabled at least 24 hours before renewal. Trials convert to paid plans unless canceled. All plans come with a risk free 45 days money-back guarantee. Why Choose Betternet VPN? • Advanced VPN security and encryption for total online privacy • Super fast VPN with global access • Unlimited free VPN usage • Easy-to-use interface built for your iPhone • No tracking, no logs, no nonsense • Whether you're traveling, gaming, streaming, or working, Betternet gives you the fast, free, and secure VPN experience you need—backed by industry-leading privacy protection. Terms of Service: https://www.betternet.co/terms/ Privacy Policy: https://www.betternet.co/privacy-policy/ Contact Support: support@betternet.co Protect your digital life today with Betternet VPN – the super fast VPN that prioritizes your privacy, your security, and your freedom.

Store assets, rating histograms, install tiers, and screenshots are synced from Apple App Store, Google Play, and Chrome Web Store.

Traffic sources

Oct 2026

Traffic breakdown

Channels

  • Organic Search48%
  • Direct23%
  • Display Ads16%
  • Referrals5%
  • Other7%

Countries

  • United States53%
  • India7%
  • Indonesia6%
  • Russia5%
  • Brazil4%

Search

Domain authority —Domain registered 2013-04-24

KeywordMonthly volume
betternet6,350
betternet vpn2,750
better net810
better vpn680
betthernet430

Traffic data: Vaneform

Pricing

Premium
$1.99/mo

Trial: None · 1 paid tier ($1.99) · Observed 2026-11-03 · Source page

Entry price $1.99/mo, Lower than 89% of peers; “VPN & Privacy Protection” median is $7/mo.View pricing benchmark

Pages & changes

Tracked since 2026-07-31

Key pages

Weekly snapshots

Changes

No pricing, plan, or positioning changes detected since tracking started.

Design

First-screen visual analysis & :root CSS

Soft & Friendly (Dark canvas, airy density) featuring centered headline + cta layout and illustration / character art visuals.

First-screen preview · click to zoom

First-screen pitch & conversion flow

“Privacy protection, simplified”

Centered Headline + CTA hero structure paired with download app / install extension CTA and stacked avatars & testimonials.

Conversion path: Centered Headline + CTA + Illustration / Character Art → Download App / Install Extension · Trust bar: Stacked Avatars & Testimonials

Palette · click to copy

5-D design score6.9 / 10
Typography
7.0
Color & Contrast
7.0
Layout & Spacing
7.0
Craft & Polish
7.0
Distinctiveness
6.0

Structure

Fonts
Nunito
Primary visual
Illustration / Character Art
Social proof
Stacked Avatars & Testimonials
Navigation
Full-Width Top Bar
Theme & density
Dark · Airy
Corners & depth
Pill · Hairline borders
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Soft & Friendly

Warm low-saturation pastels, generous rounded corners, and approachable illustrations.

## Design Tokens

```css
:root {
  --background: #1c2140;
  --surface: #ffffff;
  --foreground: #ffffff;
  --muted-foreground: #c5c8d6;
  --accent: #2f6fe4;
  --radius: 9999px;
  --font-heading: "Nunito", ui-sans-serif, system-ui, sans-serif;
  --font-body: "Nunito", ui-sans-serif, system-ui, sans-serif;
}
```

Color area ratio: Background #1C2140 (~46%) · Surface #FFFFFF (~30%) · Text #FFFFFF (~10%) · Muted Text #C5C8D6 (~6%) · Accent #2F6FE4 (~8%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.

## Layout & Conversion Structure

- Hero layout: Centered Headline + CTA
- Navigation: Full-Width Top Bar
- Theme & density: Dark · Airy
- Border radius & elevation: Pill; no drop shadows—separate layers with hairline borders and whitespace
- Primary visual medium: Illustration / Character Art
- Conversion CTA: Download App / Install Extension · Trust bar uses Stacked Avatars & Testimonials
- Headline hook: Pain Relief & Replacement
- Hero components: Custom Illustration, Metrics Strip
- Spatial layout notes: Centered Headline + CTA hero structure paired with download app / install extension CTA and stacked avatars & testimonials.
- Visual summary: Soft & Friendly (Dark canvas, airy density) featuring centered headline + cta layout and illustration / character art visuals.

## Avoid

- Harsh pure-black backgrounds
- Sharp 0px corners
- Cold technical jargon in hero copy

Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.

Questions & evidence

How much does Betternet VPN cost?
Premium: $1.99/mo. Observed 2026-11-03. Check the source for current billing terms, usage limits and taxes.Source
How much website traffic does Betternet VPN get?
Vaneform estimates 41.1K website visits in 2026-10. Visits can include repeat visits; this estimate measures web traffic separately from paying customers or revenue.Source
What is Betternet VPN and what platforms does it support?
Betternet VPN is catalogued under VPN & Privacy Protection: Privacy protection, simplified. Supported platforms: Mobile App.

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