Bitly

# Design Brief: Enterprise Clean (with Soft & Friendly)

Trustworthy blue-anchored palette, structured grids, and prominent customer logo walls.

## Design Tokens

```css
:root {
  --background: #031f39;
  --surface: #fffff9;
  --foreground: #fffffd;
  --muted-foreground: #abbaca;
  --accent: #0055dd;
  --radius: 16px;
  --font-heading: "Bitly Display", ui-sans-serif, system-ui, sans-serif;
  --font-body: "Bitly Display", ui-sans-serif, system-ui, sans-serif;
}
```

Color area ratio: Background #031F39 (~61%) · Surface #FFFFF9 (~27%) · Text #FFFFFD (~5%) · Muted Text #ABBACA (~5%) · Accent #0055DD (~2%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.

## Layout & Conversion Structure

- Hero layout: Centered Headline + Input
- Navigation: Full-Width Top Bar
- Theme & density: Dark · Balanced
- Border radius & elevation: Large Radius; no drop shadows—separate layers with hairline borders and whitespace
- Primary visual medium: Interactive Hero Demo / Tool
- Conversion CTA: Direct Input / Instant Try · Trust bar uses Stacked Avatars & Testimonials
- Headline hook: Outcome & Speed Promise
- Hero components: Centered Prompt / Input, Interactive Hero Tool
- Spatial layout notes: Centered Headline + Input hero structure paired with direct input / instant try CTA and stacked avatars & testimonials.
- Visual summary: Enterprise Clean (Dark canvas, balanced density) featuring centered headline + input layout and interactive hero demo / tool visuals.

## Avoid

- Experimental navigation patterns
- Low-legibility decorative fonts
- Visual novelty that obscures the value proposition

Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.