Blurb
Established LeaderYour story starts here
blurb.com Writing & Documents / Books & Self-Publishing
- Monthly visits
- 542.2K
- Down11.9%MoMOct 2026
- Public revenue
- Undisclosed
- No public revenue evidence yet
- Entry price
- Usage-based
- No monthly subscription pricing
- Launched
- 12y ago
- 2014-04-08 · Est.
Traffic
Marketing moves
Launches, search & content, referrals, promotionsBlurb launched on Product HuntLaunch
Make beautiful books out of your Instagram photos
Nov 21, 2014 · 11y agoSource
Traffic sources
Traffic breakdown
Channels
- Direct46%
- Organic Search27%
- Paid Search7%
- Referrals7%
- Other13%
Countries
- United States49%
- China6%
- Canada4%
- Australia3%
- India3%
Search
Domain authority —Domain registered 1998-03-26
| Keyword | Monthly volume |
|---|---|
| blurb | 46.8K |
| blurb photo books | 1,320 |
| good book ideas | 1,300 |
| bookwright | 670 |
| blurb pdf uploader | 470 |
Traffic data: Vaneform
Pricing
Usage-based pricing; no fixed plans listed on website.
Trial: None · Observed 2026-11-03 · Pricing page
Pages & changes
Key pages
Weekly snapshots- Homewww.blurb.com/
- Pricingwww.blurb.com/pricing Snapshot 2026-11-03
- Featureswww.blurb.com/formats Snapshot 2026-11-03
Changes
- Nov 1 · 13d ago
Homepage title changed to “Custom Book Printing - Professional Book Printing Services | Blurb”Positioning
Custom Book Printing - Professional Book Printing Services | Blurb | Blurb→Custom Book Printing - Professional Book Printing Services | Blurb
At the time: 542.2K visits/mo2 concurrent moves
Design
Enterprise Clean (Dark canvas, balanced density) featuring centered headline + cta layout and photography / live video visuals.
First-screen preview · click to zoom
First-screen pitch & conversion flow
“30% off photo books*”
Centered Headline + CTA hero structure paired with start free / sign up CTA and live generated output showcase.
Conversion path: Centered Headline + CTA + Photography / Live Video → Start Free / Sign Up · Trust bar: Live Generated Output Showcase
- Outcome & Speed Promise
- Custom Illustration
Palette · click to copy
- Typography
- 7.0
- Color & Contrast
- 7.0
- Layout & Spacing
- 7.0
- Craft & Polish
- 7.0
- Distinctiveness
- 6.0
Structure
- Fonts
- Avenir Next
- Hero layout
- Centered Headline + CTA
- Primary visual
- Photography / Live Video
- Conversion CTA
- Start Free / Sign Up
- Social proof
- Live Generated Output Showcase
- Navigation
- Full-Width Top Bar
- Theme & density
- Dark · Balanced
- Corners & depth
- Small Radius · With shadow
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Enterprise Clean
Trustworthy blue-anchored palette, structured grids, and prominent customer logo walls.
## Design Tokens
```css
:root {
--background: #00382b;
--surface: #ffffff;
--foreground: #f4f6f5;
--muted-foreground: #abb6b7;
--accent: #117faa;
--radius: 4px;
--font-heading: "Avenir Next", ui-sans-serif, system-ui, sans-serif;
--font-body: "Avenir Next", ui-sans-serif, system-ui, sans-serif;
}
```
Color area ratio: Background #00382B (~66%) · Surface #FFFFFF (~13%) · Text #F4F6F5 (~4%) · Muted Text #ABB6B7 (~10%) · Accent #117FAA (~7%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.
## Layout & Conversion Structure
- Hero layout: Centered Headline + CTA
- Navigation: Full-Width Top Bar
- Theme & density: Dark · Balanced
- Border radius & elevation: Small Radius; use elevation shadows to separate layers
- Primary visual medium: Photography / Live Video
- Conversion CTA: Start Free / Sign Up · Trust bar uses Live Generated Output Showcase
- Headline hook: Outcome & Speed Promise
- Hero components: Custom Illustration
- Spatial layout notes: Centered Headline + CTA hero structure paired with start free / sign up CTA and live generated output showcase.
- Visual summary: Enterprise Clean (Dark canvas, balanced density) featuring centered headline + cta layout and photography / live video visuals.
## Avoid
- Experimental navigation patterns
- Low-legibility decorative fonts
- Visual novelty that obscures the value proposition
Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.
Questions & evidence
- How much website traffic does Blurb get?
- Vaneform estimates 542.2K website visits in 2026-10. Visits can include repeat visits; this estimate does not measure paying customers or revenue.Source
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