Products

BuiltFirst

Take control of your partner ecosystem. It’s easy to build an embedded white-labeled marketplace in 92% less time without code.

builtfirst.com Commerce & Retail / Marketplaces & Classifieds

AI Benchmark
Desktop
Mobile
Monthly visits
25.6K
Down6.3%MoMSep 2026
Public revenue
Undisclosed
No public revenue evidence yet
Entry price
$1499/mo
Higher than 98% of peersNiche median $19.99/mo
Creators
Aaron Bailey
@aaroncbailey· 1,799 followers
Launched
5y ago
2020-12-21 · Est.

Traffic

Monthly visitsData through Sep 2026
Events3 changes

Marketing moves

Launches, search & content, referrals, promotions
  • Launched on Product HuntLaunch

    Instantly discover SaaS discounts you qualify for

    Dec 21, 2020 · 5y agoLaunch page

Traffic sources

Sep 2026

Traffic breakdown

Channels

  • Direct63%
  • Referrals17%
  • Organic Search15%
  • Social3%
  • Other1%

Countries

  • United States34%
  • United Kingdom9%
  • India9%
  • Saudi Arabia9%
  • Germany6%

Search

Domain authority —Domain registered 2019-09-18

KeywordMonthly volume
upsellit7,220
builtfirst1,520
build first420
builtfirst.com azure credit 150k—
sequel azure credit builtfirst.com—

Traffic data: Vaneform

Pricing

Essentials
$249/mo (billed annually)
Pro
Unknown
Commerce
$1,499/mo
\+ transaction fees

Trial: Bring your ideal marketplace to life with our risk-free 30-day trial. · 2 paid tiers ($249–$1499) · Observed 2026-11-04 · Pricing page

Entry price $1499/mo, Higher than 98% of peers; “Marketplaces & Classifieds” median is $19.99/mo.View pricing benchmark

Pages & changes

Tracked since 2020-12-21

Key pages

Weekly snapshots

Changes

  1. Nov 1 · 12d ago

    Removed technology: Amazon Web ServicesFeatures

    Amazon Web Services→—

  2. Nov 1 · 12d ago

    Adopted technology: SendgridFeatures

    —→Sendgrid

  3. Nov 1 · 12d ago

    Removed technology: core-jsFeatures

    core-js→—

Design

First-screen visual analysis & :root CSS

Minimal Monochrome (Dark canvas, balanced density) featuring centered headline + cta layout and product ui screenshot / component visuals.

First-screen preview · click to zoom

First-screen pitch & conversion flow

“Launch your Integration Marketplace in minutes”

Centered Headline + CTA hero structure paired with start free / sign up CTA and no explicit trust bar.

Conversion path: Centered Headline + CTA + Product UI Screenshot / Component → Start Free / Sign Up

Palette · click to copy

5-D design score8.1 / 10
Typography
9.0
Color & Contrast
8.0
Layout & Spacing
8.0
Craft & Polish
8.0
Distinctiveness
7.0

Structure

Fonts
Geist / Inter
Primary visual
Product UI Screenshot / Component
Conversion CTA
Start Free / Sign Up
Social proof
No Explicit Trust Bar
Navigation
Full-Width Top Bar
Theme & density
Dark · Balanced
Corners & depth
Pill · Hairline borders
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Minimal Monochrome (with Dark Developer)

Monochrome palette with a single accent color, hairline dividers, and generous whitespace.

## Design Tokens

```css
:root {
  --background: #000000;
  --surface: #f4f4f6;
  --foreground: #ffffff;
  --muted-foreground: #afafb3;
  --accent: #ffd9d9;
  --radius: 9999px;
  --font-heading: "Geist", ui-sans-serif, system-ui, sans-serif;
  --font-body: "Inter", ui-sans-serif, system-ui, sans-serif;
}
```

Color area ratio: Background #000000 (~76%) · Surface #F4F4F6 (~9%) · Text #FFFFFF (~9%) · Muted Text #AFAFB3 (~4%) · Accent #FFD9D9 (~2%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.

## Layout & Conversion Structure

- Hero layout: Centered Headline + CTA
- Navigation: Full-Width Top Bar
- Theme & density: Dark · Balanced
- Border radius & elevation: Pill; no drop shadows—separate layers with hairline borders and whitespace
- Primary visual medium: Product UI Screenshot / Component
- Conversion CTA: Start Free / Sign Up
- Headline hook: Outcome & Speed Promise
- Hero components: Large Hero Product Shot
- Spatial layout notes: Centered Headline + CTA hero structure paired with start free / sign up CTA and no explicit trust bar.
- Visual summary: Minimal Monochrome (Dark canvas, balanced density) featuring centered headline + cta layout and product ui screenshot / component visuals.

## Avoid

- Multi-stop neon gradients
- Heavy drop shadows
- More than one competing accent color

Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.

Questions & evidence

How much does BuiltFirst cost?
Essentials: $249/mo (billed annually); Pro: Unknown; Commerce: $1,499/mo. Observed 2026-11-04. Check the source for current billing terms, usage limits and taxes.Source
How much website traffic does BuiltFirst get?
Vaneform estimates 25.6K website visits in 2026-09. Visits can include repeat visits; this estimate does not measure paying customers or revenue.Source

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Commerce & Retail / Marketplaces & Classifieds

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