Products

Caret

Markdown editor that stands out with its clean interface, productivity features and obsessive attention to detail.

caret.io SourceWriting & Documents / Text & Markdown Editors

AI Benchmark
Desktop
Mobile
Monthly visits
<5K
Oct 2026
Public revenue
Undisclosed
No public revenue evidence yet
Entry price
$29/mo
Higher than 94% of peersNiche median $9/mo
Creators
Antonio Stoilkov
@antoniostoilkov· 488 followersCo-created with Emanuil Rusev
Launched
10y ago
2015-11-18 · Est.

Traffic

Monthly visitsData through Oct 2026
Events2 changes

Marketing moves

Launches, search & content, referrals, promotions
  • Launched on Product HuntLaunch

    Beautiful and clever Markdown editor for Mac and PC

    Apr 19, 2017 · 9y agoLaunch page

  • Launched on Show HN (41 pts · 5 comments)Launch

    Caret 2.0 – Markdown Editor with Focus on Productivity

    Apr 4, 2017 · 9y agoLaunch page

  • Launched on Show HN (59 pts · 57 comments)Launch

    Caret – Better Markdown Editor for the Desktop

    Nov 18, 2015 · 10y agoLaunch page

Open Source & Self-Hosting

GitHub · MCP / Skill
GitHub Stars
Public repo
Forks
—
License
See repository
Primary language
Go

Traffic sources

Oct 2026

Traffic breakdown

Channels

  • Direct40%
  • Organic Search31%
  • Referrals10%
  • Social6%
  • Other13%

Countries

  • United States100%

Search

Domain authority —Domain registered 2015-06-24

KeywordMonthly volume
caret17.7K
caret ai410
caret program170
caret markdown mac chip50
caret sotware—

Traffic data: Vaneform

Pricing

License
Unknown

Trial: None · Observed 2026-11-09 · Source page

Entry price $29/mo, Higher than 94% of peers; “Text & Markdown Editors” median is $9/mo.View pricing benchmark

Pages & changes

Tracked since 2017-04-19

Key pages

Weekly snapshots
Home
caret.io/ Snapshot 2026-11-09

Changes

  1. Nov 1 · 13d ago

    Adopted technology: Cloudflare Bot ManagementFeatures

    —→Cloudflare Bot Management

    At the time: <5K visits/mo1 concurrent move
  2. Nov 1 · 13d ago

    Adopted technology: Cloudflare Browser InsightsFeatures

    —→Cloudflare Browser Insights

    At the time: <5K visits/mo1 concurrent move

Questions & evidence

How much does Caret cost?
License: Unknown. Observed 2026-11-09. Check the source for current billing terms, usage limits and taxes.Source
How much website traffic does Caret get?
Vaneform estimates <5K website visits in 2026-10. Visits can include repeat visits; this estimate measures web traffic separately from paying customers or revenue.Source
What is Caret and what platforms does it support?
Caret is catalogued under Text & Markdown Editors: Caret is a Markdown editor that stands out with its clean interface, productivity features and obsessive attention to detail.. Supported platforms: Web.
Is Caret open source?
Caret has a public repository (https://github.com/careteditor/releases-beta) with its source repository published.Source

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Writing & Documents / Text & Markdown Editors

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