Products

Cognism

Uses AIMCP

Europe's most trusted B2B data for growing pipeline.

cognism.com Sales / Lead Databases & Enrichment

AI Benchmark
Desktop
Mobile
Monthly visits
245.1K
Up2.0%MoMSep 2026
ARR
$83MClaimed
≈ $6.9M/mo · 2024-12-01GetLatka
Entry price
Unknown
No monthly subscription pricing
Creators
Dominic Allon
No social account linkedCo-created with Hector Forwood, James Isilay +1 more
Launched
9y ago
2017-07-12 · Est.

Traffic & revenue

Monthly visitsData through Sep 2026 · Oct 2026 pending
Events11 changes

Revenue evidence

Publicly disclosed & verified revenue figures, sorted by date
  • 2024-12-01$83M/yr(≈ $6.9M/mo)ClaimedGetLatka

    “Cognism's annual revenue was $83M in December 2024, according to the CEO. No later figure is on record.”

Marketing moves

Launches, search & content, referrals, promotions
  • Launched on Product HuntLaunch

    Lead Generation and CRM Refresh.

    Jul 12, 2017 · 9y agoLaunch page

Third-party reviews & case dossiers

Acquisition breakdowns, engineer reviews & open-source metrics
GetLatka500 team membersFunding $166M
2026-10-30Source

Cognism is a B2B contact data and sales intelligence platform founded in 2015 and headquartered in the United Kingdom.

MCP Server & Agent Ecosystem

GitHub · MCP / Skill

Traffic sources

Sep 2026

Traffic breakdown

Channels

  • Direct61%
  • Organic Search23%
  • Social6%
  • Referrals4%
  • Other7%

Countries

  • United Kingdom23%
  • South Africa10%
  • France9%
  • Norway9%
  • Germany5%

Search

Domain authority —Domain registered 2014-05-26

KeywordMonthly volume
trendtrack556K
lusha203.1K
zoominfo161.2K
cognism30.1K
cognism login1,180

Traffic data: Vaneform

Pricing

Standard
Contact sales
5 seats included
Pro
Contact sales
5 seats included

Trial: None · Enterprise custom tier · Observed 2026-11-03 · Pricing page

Pages & changes

Tracked since 2017-07-12

Key pages

Weekly snapshots
www.cognism.com/ Snapshot 2026-11-04

Changes

  1. Nov 1 · 14d ago

    Homepage headline (H1) changed to “Europe's most trusted B2B data for growing pipeline.”Positioning

    We give you up-to-date, quality data for the companies and decision-makers who matter most→Europe's most trusted B2B data for growing pipeline.

  2. Nov 1 · 14d ago

    Removed technology: Amazon Web ServicesFeatures

    Amazon Web Services→—

  3. Nov 1 · 14d ago

    Removed technology: GSAPFeatures

    GSAP→—

  4. Nov 1 · 14d ago

    Removed technology: Google Font APIFeatures

    Google Font API→—

  5. Nov 1 · 14d ago

    Removed technology: JSSFeatures

    JSS→—

  6. Nov 1 · 14d ago

    Adopted technology: OptimizelyFeatures

    —→Optimizely

Design

First-screen visual analysis & :root CSS

Gradient Glow (Dark canvas, airy density) featuring centered headline + cta layout and pure typography & geometry visuals.

First-screen preview · click to zoom

First-screen pitch & conversion flow

“Europe's most trusted B2B data for growing pipeline.”

Centered Headline + CTA hero structure paired with book demo / contact sales CTA and customer / press logo strip.

Conversion path: Centered Headline + CTA + Pure Typography & Geometry → Book Demo / Contact Sales · Trust bar: Customer / Press Logo Strip

Palette · click to copy

5-D design score6.9 / 10
Typography
7.0
Color & Contrast
7.0
Layout & Spacing
7.0
Craft & Polish
7.0
Distinctiveness
6.0

Structure

Fonts
Inter
Primary visual
Pure Typography & Geometry
Social proof
Customer / Press Logo Strip
Navigation
Full-Width Top Bar
Theme & density
Dark · Airy
Corners & depth
Pill · Hairline borders
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Gradient Glow (with Enterprise Clean)

Luminous radial glows and translucent glass panels, widely used across modern AI products.

## Design Tokens

```css
:root {
  --background: #5b46f5;
  --surface: #ffffff;
  --foreground: #ffffff;
  --muted-foreground: #e4e0ff;
  --accent: #4f46e5;
  --radius: 9999px;
  --font-heading: "Inter", ui-sans-serif, system-ui, sans-serif;
  --font-body: "Inter", ui-sans-serif, system-ui, sans-serif;
}
```

Color area ratio: Background #5B46F5 (~52%) · Surface #FFFFFF (~28%) · Text #FFFFFF (~10%) · Muted Text #E4E0FF (~5%) · Accent #4F46E5 (~5%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.

## Layout & Conversion Structure

- Hero layout: Centered Headline + CTA
- Navigation: Full-Width Top Bar
- Theme & density: Dark · Airy
- Border radius & elevation: Pill; no drop shadows—separate layers with hairline borders and whitespace
- Primary visual medium: Pure Typography & Geometry
- Conversion CTA: Book Demo / Contact Sales · Trust bar uses Customer / Press Logo Strip
- Headline hook: Category Positioning Anchor
- Hero components: Customer Logo Wall, Metrics Strip
- Spatial layout notes: Centered Headline + CTA hero structure paired with book demo / contact sales CTA and customer / press logo strip.
- Visual summary: Gradient Glow (Dark canvas, airy density) featuring centered headline + cta layout and pure typography & geometry visuals.

## Avoid

- Muddy low-contrast text over gradients
- Overuse of full-screen rainbow backgrounds
- Cluttered dense tables in the hero

Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.

Questions & evidence

How much does Cognism cost?
Standard: Contact sales; Pro: Contact sales. Observed 2026-11-03. Check the source for current billing terms, usage limits and taxes.Source
How much website traffic does Cognism get?
Vaneform estimates 245.1K website visits in 2026-09. Visits can include repeat visits; this estimate measures web traffic separately from paying customers or revenue.Source
What is Cognism and what platforms does it support?
Cognism is catalogued under Lead Databases & Enrichment: Europe's most trusted B2B data for growing pipeline.. Supported platforms: API.
What is Cognism's publicly disclosed revenue?
GetLatka records a founder-reported figure of $83M /yr stated on 2024-12-01.Source

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