- Monthly visits
- 15.9K
- Down70.2%MoMOct 2026
- Public revenue
- Undisclosed
- No public revenue evidence yet
- Entry price
- $1.2/mo
- Lower than 99% of peersNiche median $10.5/mo
- Launched
- 5mo ago
- 2026-06-10 · Est.
Traffic
Marketing moves
Launches, search & content, referrals, promotionsTraffic sources
Traffic breakdown
Channels
- Social50%
- Direct26%
- Organic Search18%
- Referrals7%
Countries
- United States82%
- India9%
- Brazil5%
- Türkiye2%
- Singapore2%
Search
Domain authority —Domain registered 2025-04-10
| Keyword | Monthly volume |
|---|---|
| coolors | 213.8K |
| coloors | 26.2K |
| coolors.co | 16.5K |
| coolora | 11.3K |
| coolor | 6,180 |
Traffic data: Vaneform
Pricing
Trial: None · Observed 2026-11-03 · Pricing page
Entry price $1.2/mo, Lower than 99% of peers; “Graphic & Brand Design” median is $10.5/mo.View pricing benchmark
Pages & changes
Key pages
Weekly snapshotsChanges
Design
Soft & Friendly (Light canvas, balanced density) featuring split copy & visual layout and product ui screenshot / component visuals.
First-screen preview · click to zoom
First-screen pitch & conversion flow
“The super fast color palette generator!”
Split Copy & Visual hero structure paired with start free / sign up CTA and stacked avatars & testimonials.
Conversion path: Split Copy & Visual + Product UI Screenshot / Component → Start Free / Sign Up · Trust bar: Stacked Avatars & Testimonials
- Outcome & Speed Promise
- Large Hero Product Shot
Palette · click to copy
- Typography
- 8.0
- Color & Contrast
- 8.0
- Layout & Spacing
- 8.0
- Craft & Polish
- 8.0
- Distinctiveness
- 6.0
Structure
- Fonts
- Inter
- Hero layout
- Split Copy & Visual
- Primary visual
- Product UI Screenshot / Component
- Conversion CTA
- Start Free / Sign Up
- Social proof
- Stacked Avatars & Testimonials
- Navigation
- Full-Width Top Bar
- Theme & density
- Light · Balanced
- Corners & depth
- Large Radius · With shadow
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Soft & Friendly
Warm low-saturation pastels, generous rounded corners, and approachable illustrations.
## Design Tokens
```css
:root {
--background: #f4f7fb;
--surface: #ffffff;
--foreground: #111827;
--muted-foreground: #6b7280;
--accent: #6d28d9;
--radius: 16px;
--font-heading: "Inter", ui-sans-serif, system-ui, sans-serif;
--font-body: "Inter", ui-sans-serif, system-ui, sans-serif;
}
```
Color area ratio: Background #F4F7FB (~52%) · Surface #FFFFFF (~24%) · Text #111827 (~10%) · Muted Text #6B7280 (~6%) · Accent #6D28D9 (~8%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.
## Layout & Conversion Structure
- Hero layout: Split Copy & Visual
- Navigation: Full-Width Top Bar
- Theme & density: Light · Balanced
- Border radius & elevation: Large Radius; use elevation shadows to separate layers
- Primary visual medium: Product UI Screenshot / Component
- Conversion CTA: Start Free / Sign Up · Trust bar uses Stacked Avatars & Testimonials
- Headline hook: Outcome & Speed Promise
- Hero components: Large Hero Product Shot
- Spatial layout notes: Split Copy & Visual hero structure paired with start free / sign up CTA and stacked avatars & testimonials.
- Visual summary: Soft & Friendly (Light canvas, balanced density) featuring split copy & visual layout and product ui screenshot / component visuals.
## Avoid
- Harsh pure-black backgrounds
- Sharp 0px corners
- Cold technical jargon in hero copy
Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.
Questions & evidence
- How much does Coolors cost?
- Free: ₹0; Pro: ₹100 (≈ $1). Observed 2026-11-03. Check the source for current billing terms, usage limits and taxes.Source
- How much website traffic does Coolors get?
- Vaneform estimates 15.9K website visits in 2026-10. Visits can include repeat visits; this estimate measures web traffic separately from paying customers or revenue.Source
- What is Coolors and what platforms does it support?
- Coolors is catalogued under Graphic & Brand Design: The super fast color palette generator!. Supported platforms: Web.
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