Dotenv
Pick your dotenv.
dotenv.org Source★ 821BSD-2-ClauseSecurity & Privacy / Application & Cloud Security
- Monthly visits
- 23.8K
- Down30.9%MoMAug 2026
- Entry price
- $10/mo
- Lower than 74% of peersNiche median $24/mo
- Launched
- 4y ago
- 2022-09-09 · Est.
Traffic & revenue
- Sep 2026$750Self-reported MRR · unverified
Revenue evidence
Publicly disclosed & verified revenue figures, sorted by dateMarketing moves
Launches, search & content, referrals, promotions- Classic dotenv now ships with a CLI. $ dotenv run -- your-script.js 引用帖 @motdotla: It's the biggest change to dotenv in a decade. Dotenv now ships with a CLI.
@dotenvx · 2026-09-21 · 1 likes · 0 reposts · 113 views
- Tell a friend to upgrade. 引用帖 @motdotla: Your biggest security win this week is a one-line dotenv upgrade. Swap dotenv to @dotenvx/dotenvx and be the security hero at your company this week. $ npm install @dotenvx/dotenvx
@dotenvx · 2026-09-03 · 1 likes · 0 reposts · 1,190 views
Launched on BetaListLaunch
Dotenv Vault – Sync your .env files, quickly & securely — Sync your .env files, quickly & securely
Sep 9, 2022 · 4y agoLaunch page
Open Source & Agent Ecosystem
- GitHub Stars
- ★ 821
- Forks
- 65
- License
- BSD-2-Clause
- Primary language
- JavaScript
Agent, MCP & Developer Integration
CLI / SDK- Exposed tool capabilities:
- Secrets ManagementSync.env filesUnlimited projectsUp to 2 usersEmail support
Traffic sources
Traffic breakdown
Channels
- Organic Search41%
- Direct38%
- Referrals8%
- Social6%
- Other6%
Countries
- United States33%
- Brazil12%
- India11%
- Vietnam9%
- Indonesia9%
Search
Domain authority 57Domain registered 2021-04-17
| Keyword | Monthly volume |
|---|---|
| dotenv | 10.2K |
| dotenvx doc | 180 |
| using dotenc | 180 |
| env files structure | 170 |
| dotenv tutorial | 100 |
Traffic data: Vaneform
Pricing
Trial: None · 2 paid tiers ($10–$18) · Observed 2026-11-04 · Pricing page
Entry price $10/mo, Lower than 74% of peers; “Application & Cloud Security” median is $24/mo.View pricing benchmark
Pages & changes
Key pages
Weekly snapshots- Homewww.dotenv.org/
- Pricingwww.dotenv.org/vault/pricing.html Snapshot 2026-11-04
Changes
No pricing, plan, or positioning changes detected since tracking started.
Design
Minimal Monochrome (Light canvas, airy density) featuring headline over large product shot layout and product ui screenshot / component visuals.
First-screen preview · click to zoom
First-screen pitch & conversion flow
“Pick your dotenv.”
Headline Over Large Product Shot hero structure paired with start free / sign up CTA and no explicit trust bar.
Conversion path: Headline Over Large Product Shot + Product UI Screenshot / Component → Start Free / Sign Up
- Brand Manifesto & Curiosity
- Large Hero Product Shot
Palette · click to copy
- Typography
- 7.0
- Color & Contrast
- 7.0
- Layout & Spacing
- 7.0
- Craft & Polish
- 7.0
- Distinctiveness
- 6.0
Structure
- Fonts
- Arial
- Hero layout
- Headline Over Large Product Shot
- Primary visual
- Product UI Screenshot / Component
- Conversion CTA
- Start Free / Sign Up
- Social proof
- No Explicit Trust Bar
- Navigation
- Full-Width Top Bar
- Theme & density
- Light · Airy
- Corners & depth
- Small Radius · With shadow
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Minimal Monochrome
Monochrome palette with a single accent color, hairline dividers, and generous whitespace.
## Design Tokens
```css
:root {
--background: #fafafa;
--surface: #ffffff;
--foreground: #111111;
--muted-foreground: #777777;
--accent: #26a8d0;
--radius: 4px;
--font-heading: "Arial", ui-sans-serif, system-ui, sans-serif;
--font-body: "Arial", ui-sans-serif, system-ui, sans-serif;
}
```
Color area ratio: Background #FAFAFA (~83%) · Surface #FFFFFF (~6%) · Text #111111 (~6%) · Muted Text #777777 (~3%) · Accent #26A8D0 (~2%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.
## Layout & Conversion Structure
- Hero layout: Headline Over Large Product Shot
- Navigation: Full-Width Top Bar
- Theme & density: Light · Airy
- Border radius & elevation: Small Radius; use elevation shadows to separate layers
- Primary visual medium: Product UI Screenshot / Component
- Conversion CTA: Start Free / Sign Up
- Headline hook: Brand Manifesto & Curiosity
- Hero components: Large Hero Product Shot
- Spatial layout notes: Headline Over Large Product Shot hero structure paired with start free / sign up CTA and no explicit trust bar.
- Visual summary: Minimal Monochrome (Light canvas, airy density) featuring headline over large product shot layout and product ui screenshot / component visuals.
## Avoid
- Multi-stop neon gradients
- Heavy drop shadows
- More than one competing accent color
Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.
Questions & evidence
- How much does Dotenv cost?
- Solo: $10/mo; Team: $18/mo. Observed 2026-11-04. Check the source for current billing terms, usage limits and taxes.Source
- How much website traffic does Dotenv get?
- Vaneform estimates 23.8K website visits in 2026-08. Visits can include repeat visits; this estimate measures web traffic separately from paying customers or revenue.Source
- What is Dotenv and what platforms does it support?
- Dotenv is catalogued under Application & Cloud Security: Pick your dotenv.. Supported platforms: CLI / SDK.
- Is Dotenv open source?
- Dotenv has a public repository (https://github.com/motdotla/dotenv) under the BSD-2-Clause license, recording 821 GitHub stars.Source
- What is Dotenv's publicly disclosed revenue?
- Indie Hackers records a founder-reported figure of $750 /mo stated on 2026-09-29.Source
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