Dupe
AI-nativeEstablished LeaderDupe.com — the AI dupe finder for furniture, fashion and beauty, at up to 90% less
dupe.com App Store Chrome Web StoreCommerce & Retail / Shopping Assistants & Deals
- Monthly visits
- 1.2M
- Down0.2%MoMSep 2026
- Public revenue
- Undisclosed
- No public revenue evidence yet
- Entry price
- Free
- No monthly subscription pricing
- Launched
- 23mo ago
- 2025-01-07 · Est.
Traffic
Marketing moves
Launches, search & content, referrals, promotionsStore data
- Rating
- Rating not syncedRating count not synced
- New ratings last mo
- —
- Price & IAP
- FreeIAP data not synced
- Current version
- —Store metadata
- Rating
- Rating not syncedRating count not synced
- New ratings last mo
- —
- Price & IAP
- FreeIAP data not synced
- Current version
- —Store metadata
Store assets, rating histograms, install tiers, and screenshots are synced from Apple App Store, Google Play, and Chrome Web Store.
Traffic sources
Traffic breakdown
Channels
- Direct55%
- Organic Search30%
- Referrals4%
- Display Ads4%
- Other8%
Countries
- United States48%
- United Kingdom11%
- Canada8%
- Australia6%
- Germany4%
Search
Domain authority —Domain registered 1996-11-11
| Keyword | Monthly volume |
|---|---|
| dupe | 56.3K |
| dupes | 8,380 |
| dupe furniture | 2,720 |
| dupe.com | 2,270 |
| dupe website | 2,010 |
Traffic data: Vaneform
Pricing
Website does not list public plan prices.
Trial: None · Observed 2026-11-03 · Source page
Pages & changes
Key pages
Weekly snapshots- Homedupe.com/
- Featuresdupe.com/obsessions?ref=header Snapshot 2026-11-03
Official blog & changelog
Recent articles & product updatesThe Fall Fashion 2026 Dupe Report
Eight trends off the fall runways, priced from the top down, and the honest answer on which ones are worth duping. If the honest answer is "don't dupe this," we say so and point you at the secondhand rack instead. Grace Buszko-Clark Senior
The Original TEDDY™ Sofa: Why The Internet’s Favorite Sofa Duped Itself
There’s a point when being copied stops being a problem and starts becoming a compliment. For OMHU, that point came somewhere between the thousands of TEDDY™ dupes appearing online, all trying to look like the original. So instead of suing,
Serena & Lily Counter Stools: The Riviera Look, Decoded
If you have saved a single coastal kitchen to Pinterest in the last five years, there is a good chance the Serena & Lily Riviera stool was in it. Navy woven seat, slim rattan frame, that bistro-chair posture. It is one of those pieces that
Open House Season: Hosting Essentials, From Tablescape to Guest Room
The hosting essentials worth having on hand this fall and holiday season, room by room: table linens, serveware, cozy living room layers, and a guest room people won't want to leave. Set the table, stock the bar, and cozy up the couch befor
Changes
Design
Minimal Monochrome (Light canvas, airy density) featuring centered headline + input layout and interactive hero demo / tool visuals.
First-screen preview · click to zoom
First-screen pitch & conversion flow
“Find your next Sofa”
Centered Headline + Input hero structure paired with direct input / instant try CTA and no explicit trust bar.
Conversion path: Centered Headline + Input + Interactive Hero Demo / Tool → Direct Input / Instant Try
- Direct Action Command
- Centered Prompt / Input
- Interactive Hero Tool
Palette · click to copy
- Typography
- 7.0
- Color & Contrast
- 7.0
- Layout & Spacing
- 7.0
- Craft & Polish
- 7.0
- Distinctiveness
- 5.0
Structure
- Fonts
- Inter
- Hero layout
- Centered Headline + Input
- Primary visual
- Interactive Hero Demo / Tool
- Conversion CTA
- Direct Input / Instant Try
- Social proof
- No Explicit Trust Bar
- Navigation
- Full-Width Top Bar
- Theme & density
- Light · Airy
- Corners & depth
- Large Radius · With shadow
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Minimal Monochrome
Monochrome palette with a single accent color, hairline dividers, and generous whitespace.
## Design Tokens
```css
:root {
--background: #ffffff;
--surface: #f5f5f5;
--foreground: #080808;
--muted-foreground: #858585;
--accent: #242b32;
--radius: 16px;
--font-heading: "Inter", ui-sans-serif, system-ui, sans-serif;
--font-body: "Inter", ui-sans-serif, system-ui, sans-serif;
}
```
Color area ratio: Background #FFFFFF (~90%) · Surface #F5F5F5 (~6%) · Text #080808 (~2%) · Muted Text #858585 (~1%) · Accent #242B32 (~1%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.
## Layout & Conversion Structure
- Hero layout: Centered Headline + Input
- Navigation: Full-Width Top Bar
- Theme & density: Light · Airy
- Border radius & elevation: Large Radius; use elevation shadows to separate layers
- Primary visual medium: Interactive Hero Demo / Tool
- Conversion CTA: Direct Input / Instant Try
- Headline hook: Direct Action Command
- Hero components: Centered Prompt / Input, Interactive Hero Tool
- Spatial layout notes: Centered Headline + Input hero structure paired with direct input / instant try CTA and no explicit trust bar.
- Visual summary: Minimal Monochrome (Light canvas, airy density) featuring centered headline + input layout and interactive hero demo / tool visuals.
## Avoid
- Multi-stop neon gradients
- Heavy drop shadows
- More than one competing accent color
Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.
Questions & evidence
- How much website traffic does Dupe get?
- Vaneform estimates 1.2M website visits in 2026-09. Visits can include repeat visits; this estimate measures web traffic separately from paying customers or revenue.Source
- What is Dupe and what platforms does it support?
- Dupe is catalogued under Shopping Assistants & Deals: Dupe.com — the AI dupe finder for furniture, fashion and beauty, at up to 90% less. Supported platforms: Mobile App, Browser Extension.
Related products in this category
These products share a catalog category. Compare customer tasks, features and deployment requirements before treating them as alternatives.
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