Products

Dutch

Established Leader

24/7 online vet care for dogs and cats

dutch.com App StoreLifestyle / Pets

AI Benchmark
Desktop
Mobile
Monthly visits
619.6K
Down18.8%MoMSep 2026
Public revenue
Undisclosed
No public revenue evidence yet
Entry price
$12/mo
Higher than 64% of peersNiche median $8.1/mo
Creators
Andrew Grant
@ag_grant· 2,583 followersCo-created with Joe Spector
Launched
5y ago
2021-07-01 · Est.

Traffic

Monthly visitsData through Sep 2026

Marketing moves

Launches, search & content, referrals, promotions
  • Dutch launched on Product HuntLaunch

    Veterinary telemedicine

    Jul 1, 2021 · 5y agoSource

Store data

App Store
App Store App Store
Update date not synced
Rating
Rating not syncedRating count not synced
New ratings last mo
—
Price & IAP
FreeIAP data not synced
Current version
—Store metadata

Store assets, rating histograms, install tiers, and screenshots are synced from Apple App Store, Google Play, and Chrome Web Store.

Traffic sources

Sep 2026

Traffic breakdown

No traffic channel or country breakdown data for this website yet.

Search

Domain authority —Domain registered 1996-01-18

No search keyword data for this website yet.

Traffic data: Vaneform

Pricing

Annual
$12/mo (billed annually)
Billed annually $149/yr
Unlimited vet calls and messaging · up to 5 pets

Trial: None · 1 paid tier ($12) · Observed 2026-11-03 · Pricing page

Entry price $12/mo, Higher than 64% of peers; “Pets” median is $8.1/mo.View pricing benchmark

Pages & changes

Tracked since 2021-07-01

Key pages

Weekly snapshots

Changes

No pricing, plan, or positioning changes detected since tracking started.

Design

First-screen visual analysis & :root CSS

Minimal Monochrome (Light canvas, airy density) featuring split copy & visual layout and photography / live video visuals.

First-screen preview · click to zoom

First-screen pitch & conversion flow

“24/7 online vet care for dogs and cats”

Split Copy & Visual hero structure paired with direct checkout / view pricing CTA and no explicit trust bar.

Conversion path: Split Copy & Visual + Photography / Live Video → Direct Checkout / View Pricing

  • Category Positioning Anchor

Palette · click to copy

5-D design score7.3 / 10
Typography
7.0
Color & Contrast
8.0
Layout & Spacing
8.0
Craft & Polish
7.0
Distinctiveness
6.0

Structure

Fonts
Arial
Primary visual
Photography / Live Video
Social proof
No Explicit Trust Bar
Navigation
Full-Width Top Bar
Theme & density
Light · Airy
Corners & depth
Pill · Hairline borders
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Minimal Monochrome (with Soft & Friendly)

Monochrome palette with a single accent color, hairline dividers, and generous whitespace.

## Design Tokens

```css
:root {
  --background: #ffffff;
  --surface: #f3f0eb;
  --foreground: #050505;
  --muted-foreground: #8c8479;
  --accent: #fff200;
  --radius: 9999px;
  --font-heading: "Arial", ui-sans-serif, system-ui, sans-serif;
  --font-body: "Arial", ui-sans-serif, system-ui, sans-serif;
}
```

Color area ratio: Background #FFFFFF (~64%) · Surface #F3F0EB (~23%) · Text #050505 (~7%) · Muted Text #8C8479 (~2%) · Accent #FFF200 (~4%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.

## Layout & Conversion Structure

- Hero layout: Split Copy & Visual
- Navigation: Full-Width Top Bar
- Theme & density: Light · Airy
- Border radius & elevation: Pill; no drop shadows—separate layers with hairline borders and whitespace
- Primary visual medium: Photography / Live Video
- Conversion CTA: Direct Checkout / View Pricing
- Headline hook: Category Positioning Anchor
- Spatial layout notes: Split Copy & Visual hero structure paired with direct checkout / view pricing CTA and no explicit trust bar.
- Visual summary: Minimal Monochrome (Light canvas, airy density) featuring split copy & visual layout and photography / live video visuals.

## Avoid

- Multi-stop neon gradients
- Heavy drop shadows
- More than one competing accent color

Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.

Questions & evidence

How much does Dutch cost?
Annual: $12/mo (billed annually) (annual billing available). Observed 2026-11-03. Check the source for current billing terms, usage limits and taxes.Source
How much website traffic does Dutch get?
Vaneform estimates 619.6K website visits in 2026-09. Visits can include repeat visits; this estimate does not measure paying customers or revenue.Source

Related products in this category

Lifestyle / Pets

These products share a catalog category. Compare customer tasks, features and deployment requirements before treating them as alternatives.