Products

eStela

Live Tracking for Sailing Regattas

estela.co App Store Google PlayEntertainment & Media / Sports & Fantasy

AI Benchmark
Desktop
Mobile
Monthly visits
6.6K
Down16.9%MoMAug 2026
MRR
$700Claimed
Disclosed 2026-09-29Indie Hackers
Entry price
$1.32/mo
Lower than 97% of peersNiche median $9.855/mo
Launched
13y ago
2013-10-05 · Est.

Traffic & revenue

Monthly visitsData through Aug 2026 · Oct 2026 pending
MRRSelf-reported, unverified · Indie Hackers
  • Sep 2026$700Self-reported MRR · unverified
Events1 revenue disclosure · 5 changes

Revenue evidence

Publicly disclosed & verified revenue figures, sorted by date

Marketing moves

Launches, search & content, referrals, promotions
  • New product launchLaunch

    Oct 5, 2013 · 13y agoWebsite

Store data

App Store · Google Play
App Store App Store
Update date not synced
Rating
Rating not syncedRating count not synced
New ratings last mo
—
Price & IAP
FreeIAP data not synced
Current version
—Store metadata
Google Play Google Play
Update date not synced
Rating
Rating not syncedRating count not synced
New ratings last mo
—
Price & IAP
FreeIAP data not synced
Current version
—Store metadata

Store assets, rating histograms, install tiers, and screenshots are synced from Apple App Store, Google Play, and Chrome Web Store.

Traffic sources

Aug 2026

Traffic breakdown

Channels

  • Direct41%
  • Organic Search32%
  • Referrals11%
  • Social7%
  • Other9%

Countries

  • Spain97%
  • Portugal3%

Search

Domain authority 36Domain registered 2013-10-05

KeywordMonthly volume
estela12.4K
estella11.1K
stela7,050
satle2,990
webcam fraglia vela desenzano660

Traffic data: Vaneform

Pricing

Event licence
€300.00 per event / €6.00 per boat and day
Boats per day · Days
Season licence
€730.00 per year / €1.22 per boat and day

Trial: None · Observed 2026-11-04 · Pricing page

Entry price $1.32/mo, Lower than 97% of peers; “Sports & Fantasy” median is $9.855/mo.View pricing benchmark

Pages & changes

Tracked since 2026-08-10

Key pages

Weekly snapshots
estela.co/en Snapshot 2026-11-04

Changes

  1. Nov 1 · 14d ago

    Removed technology: Apache HTTP ServerFeatures

    Apache HTTP Server→—

  2. Nov 1 · 14d ago

    Removed technology: Google AnalyticsFeatures

    Google Analytics→—

  3. Nov 1 · 14d ago

    Adopted technology: HSTSFeatures

    —→HSTS

  4. Nov 1 · 14d ago

    Adopted technology: NginxFeatures

    —→Nginx

  5. Nov 1 · 14d ago

    Removed technology: UbuntuFeatures

    Ubuntu→—

Design

First-screen visual analysis & :root CSS

Enterprise Clean (Dark canvas, balanced density) featuring split copy & visual layout and product ui screenshot / component visuals.

First-screen preview · click to zoom

First-screen pitch & conversion flow

“Live Tracking for Sailing Regattas”

Split Copy & Visual hero structure paired with direct input / instant try CTA and live generated output showcase.

Conversion path: Split Copy & Visual + Product UI Screenshot / Component → Direct Input / Instant Try · Trust bar: Live Generated Output Showcase

Palette · click to copy

5-D design score7.1 / 10
Typography
7.0
Color & Contrast
7.0
Layout & Spacing
8.0
Craft & Polish
7.0
Distinctiveness
6.0

Structure

Fonts
Lato
Primary visual
Product UI Screenshot / Component
Social proof
Live Generated Output Showcase
Navigation
Full-Width Top Bar
Theme & density
Dark · Balanced
Corners & depth
Small Radius · Hairline borders
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Enterprise Clean

Trustworthy blue-anchored palette, structured grids, and prominent customer logo walls.

## Design Tokens

```css
:root {
  --background: #f4f4f4;
  --surface: #8ed7e6;
  --foreground: #f7f7f7;
  --muted-foreground: #555d60;
  --accent: #e9e939;
  --radius: 4px;
  --font-heading: "Lato", ui-sans-serif, system-ui, sans-serif;
  --font-body: "Lato", ui-sans-serif, system-ui, sans-serif;
}
```

Color area ratio: Background #F4F4F4 (~48%) · Surface #8ED7E6 (~14%) · Text #F7F7F7 (~10%) · Muted Text #555D60 (~10%) · Accent #E9E939 (~18%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.

## Layout & Conversion Structure

- Hero layout: Split Copy & Visual
- Navigation: Full-Width Top Bar
- Theme & density: Dark · Balanced
- Border radius & elevation: Small Radius; no drop shadows—separate layers with hairline borders and whitespace
- Primary visual medium: Product UI Screenshot / Component
- Conversion CTA: Direct Input / Instant Try · Trust bar uses Live Generated Output Showcase
- Headline hook: Category Positioning Anchor
- Hero components: Large Hero Product Shot, Custom Illustration
- Spatial layout notes: Split Copy & Visual hero structure paired with direct input / instant try CTA and live generated output showcase.
- Visual summary: Enterprise Clean (Dark canvas, balanced density) featuring split copy & visual layout and product ui screenshot / component visuals.

## Avoid

- Experimental navigation patterns
- Low-legibility decorative fonts
- Visual novelty that obscures the value proposition

Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.

Questions & evidence

How much does eStela cost?
Event licence: €300.00 per event / €6.00 per boat and day; Season licence: €730.00 per year / €1.22 per boat and day. Observed 2026-11-04. Check the source for current billing terms, usage limits and taxes.Source
How much website traffic does eStela get?
Vaneform estimates 6.6K website visits in 2026-08. Visits can include repeat visits; this estimate measures web traffic separately from paying customers or revenue.Source
What is eStela and what platforms does it support?
eStela is catalogued under Sports & Fantasy: Live Tracking for Sailing Regattas. Supported platforms: Mobile App.
What is eStela's publicly disclosed revenue?
Indie Hackers records a founder-reported figure of $700 /mo stated on 2026-09-29.Source

Related products in this category

Entertainment & Media / Sports & Fantasy

These products share a catalog category. Compare customer tasks, features and deployment requirements before treating them as alternatives.