Products

Finance Lobby

Uses AI

Where the next era of CRE begins

financelobby.com App Store Google PlayIndustry Software / Real Estate

AI Benchmark
Desktop
Mobile
Monthly visits
17.7K
Down42.7%MoMSep 2026
Public revenue
Undisclosed
No public revenue evidence yet
Entry price
$249/mo
Higher than 94% of peersNiche median $24.99/mo
Creators
Finance Lobby
@finance_lobby· 91 followers
Launched
4y ago
2022-02-10 · Est.

Traffic

Monthly visitsData through Sep 2026
Events22 changes

Marketing moves

Launches, search & content, referrals, promotions
  • Launched on Product HuntLaunch

    Online marketplace for commercial real estate lending

    Feb 10, 2022 · 4y agoLaunch page

Store data

App Store · Google Play
App Store App Store
Update date not synced
Rating
Rating not syncedRating count not synced
New ratings last mo
—
Price & IAP
FreeIAP data not synced
Current version
—Store metadata
Google Play Google Play
Update date not synced
Rating
Rating not syncedRating count not synced
New ratings last mo
—
Price & IAP
FreeIAP data not synced
Current version
—Store metadata

Store assets, rating histograms, install tiers, and screenshots are synced from Apple App Store, Google Play, and Chrome Web Store.

Traffic sources

Sep 2026

Traffic breakdown

Channels

  • Direct26%
  • Display Ads25%
  • Organic Search16%
  • Paid Search11%
  • Other22%

Countries

  • United States100%

Search

Domain authority —Domain registered 2020-04-28

KeywordMonthly volume
is an apartment commercial or residential540
becoming a commercial mortgage broker150
find commercial lenders110
finance lobby is the all-in-one commercial real estate financing platform100
finance lobby60

Traffic data: Vaneform

Pricing

Basic
Free
One active deal at a time · Sales and rent comps on 3 deals a month
Standard
$249/mo
Billed annually $199/mo-20%
Unlimited deals and quoting · Unlimited comps and market insights
Pro
$499/mo
Billed annually $399/mo-20%
Everything in Standard · CRM and pipeline management · Team management and sub-accounts

Trial: None · Free tier included · 2 paid tiers ($249–$499) · Up to 20% off annually · Observed 2026-11-04 · Pricing page

Entry price $249/mo, Higher than 94% of peers; “Real Estate” median is $24.99/mo.View pricing benchmark

Pages & changes

Tracked since 2022-02-10

Key pages

Weekly snapshots

Changes

  1. Nov 1 · 13d ago

    Homepage headline (H1) changed to “Where the next era of CRE begins”Positioning

    Make Better Deals – Faster→Where the next era of CRE begins

  2. Nov 1 · 13d ago

    Removed technology: ElementorFeatures

    Elementor→—

  3. Nov 1 · 13d ago

    Adopted technology: GraphQLFeatures

    —→GraphQL

  4. Nov 1 · 13d ago

    Removed technology: Litespeed CacheFeatures

    Litespeed Cache→—

  5. Nov 1 · 13d ago

    Adopted technology: MarkerFeatures

    —→Marker

  6. Nov 1 · 13d ago

    Removed technology: MySQLFeatures

    MySQL→—

Design

First-screen visual analysis & :root CSS

Enterprise Clean (Light canvas, balanced density) featuring headline over large product shot layout and product ui screenshot / component visuals.

First-screen preview · click to zoom

First-screen pitch & conversion flow

“Where the next era of CRE begins”

Headline Over Large Product Shot hero structure paired with start free / sign up CTA and stacked avatars & testimonials.

Conversion path: Headline Over Large Product Shot + Product UI Screenshot / Component → Start Free / Sign Up · Trust bar: Stacked Avatars & Testimonials

Palette · click to copy

5-D design score7.9 / 10
Typography
8.0
Color & Contrast
8.0
Layout & Spacing
8.0
Craft & Polish
8.0
Distinctiveness
7.0

Structure

Fonts
Plus Jakarta Sans
Primary visual
Product UI Screenshot / Component
Conversion CTA
Start Free / Sign Up
Social proof
Stacked Avatars & Testimonials
Navigation
Full-Width Top Bar
Theme & density
Light · Balanced
Corners & depth
Large Radius · With shadow
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Enterprise Clean (with Soft & Friendly)

Trustworthy blue-anchored palette, structured grids, and prominent customer logo walls.

## Design Tokens

```css
:root {
  --background: #f3f8f8;
  --surface: #ffffff;
  --foreground: #152125;
  --muted-foreground: #71808a;
  --accent: #087a78;
  --radius: 16px;
  --font-heading: "Plus Jakarta Sans", ui-sans-serif, system-ui, sans-serif;
  --font-body: "Plus Jakarta Sans", ui-sans-serif, system-ui, sans-serif;
}
```

Color area ratio: Background #F3F8F8 (~79%) · Surface #FFFFFF (~8%) · Text #152125 (~5%) · Muted Text #71808A (~5%) · Accent #087A78 (~3%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.

## Layout & Conversion Structure

- Hero layout: Headline Over Large Product Shot
- Navigation: Full-Width Top Bar
- Theme & density: Light · Balanced
- Border radius & elevation: Large Radius; use elevation shadows to separate layers
- Primary visual medium: Product UI Screenshot / Component
- Conversion CTA: Start Free / Sign Up · Trust bar uses Stacked Avatars & Testimonials
- Headline hook: Brand Manifesto & Curiosity
- Hero components: Large Hero Product Shot, Metrics Strip
- Spatial layout notes: Headline Over Large Product Shot hero structure paired with start free / sign up CTA and stacked avatars & testimonials.
- Visual summary: Enterprise Clean (Light canvas, balanced density) featuring headline over large product shot layout and product ui screenshot / component visuals.

## Avoid

- Experimental navigation patterns
- Low-legibility decorative fonts
- Visual novelty that obscures the value proposition

Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.

Questions & evidence

How much does Finance Lobby cost?
Basic: Free; Standard: $249/mo (annual billing available); Pro: $499/mo (annual billing available). Observed 2026-11-04. Check the source for current billing terms, usage limits and taxes.Source
How much website traffic does Finance Lobby get?
Vaneform estimates 17.7K website visits in 2026-09. Visits can include repeat visits; this estimate does not measure paying customers or revenue.Source

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