Products

Formaloo

Uses AISkill

Your most complex operations, running on autopilot.

formaloo.com Business Operations / Forms & Surveys

AI Benchmark
Desktop
Mobile
Monthly visits
47.1K
Down6.0%MoMSep 2026
MRR
$50KClaimed
Disclosed 2026-09-29Indie Hackers
Entry price
$19/mo
Higher than 54% of peersNiche median $15/mo
Creators
Amir
No social account linkedCo-created with Farokh Shahabi, Noosh Baratpour
Launched
4y ago
2021-11-17 · Est.

Traffic & revenue

Monthly visitsData through Sep 2026 · Oct 2026 pending
MRRSelf-reported, unverified · Indie Hackers
  • Sep 2026$50KSelf-reported MRR · unverified
Events1 revenue disclosure · 10 changes · 1 marketing move

Revenue evidence

Publicly disclosed & verified revenue figures, sorted by date

Marketing moves

Launches, search & content, referrals, promotions
  • Formaloo launches Formaloo 5.0 with Formaloo OIProduct Activity

    Formaloo released Formaloo 5.0, making Formaloo OI (Operations Intelligence) available to everyone. The update introduces Intake Agent, Formaloo Decisions-1, prompt-based workflow generation, customizable Formaloo Agents, and Formaloo MCP integration inside Claude, ChatGPT, and Cursor.

    Nov 5 · 10d agoX Post

  • Launched on Product HuntLaunch

    Generate qualified leads with forms connected to your CRM

    Nov 29, 2024 · 24mo agoLaunch page

  • Launched on Product HuntLaunch

    Customize free contract templates with secure eSignatures

    Nov 1, 2024 · 2y agoLaunch page

  • Launched on Product HuntLaunch

    Build proposals, quotes, ROI, and any calculator you want!

    Oct 18, 2024 · 2y agoLaunch page

  • Launched on Product HuntLaunch

    May the forms be with you introducing Formaloo

    May 4, 2023 · 3y agoLaunch page

MCP Server & Agent Ecosystem

GitHub · MCP / Skill

Traffic sources

Sep 2026

Traffic breakdown

Channels

  • Direct51%
  • Organic Search31%
  • Referrals5%
  • Social5%
  • Other7%

Countries

  • United States28%
  • Canada18%
  • India12%
  • Poland4%
  • United Kingdom3%

Search

Domain authority —Domain registered 2017-10-16

KeywordMonthly volume
quizmaker3,530
formaloo2,300
response bias project410
formaloo conditional email notification130
create apps in formaloo130

Traffic data: Vaneform

Pricing

Free
Free
Unlimited forms & apps · Unlimited monthly submissions · Unlimited questions & blocks · 1 Team member seat · 20 external seats · 1 GB cloud storage
Pro
$19/mo
Unlimited signatures · 1 Team member seat · 100 external seats · 5 GB cloud storage
Business
$29/mo
3 Team member seats included · 200 external seats · 30 GB cloud storage
Enterprise
Contact sales
Self-hosted option · Local data residency options

Trial: None · Free tier included · 2 paid tiers ($19–$29) · Enterprise custom tier · Observed 2026-11-04 · Pricing page

Entry price $19/mo, Higher than 54% of peers; “Forms & Surveys” median is $15/mo.View pricing benchmark

Pages & changes

Tracked since 2021-11-17

Key pages

Weekly snapshots
www.formaloo.com/ Snapshot 2026-11-04

Changes

  1. Nov 1 · 14d ago

    Homepage headline (H1) changed to “Formaloo Operations Intelligence: Collect, Understand, Act”Positioning

    Forms that remember. Workflows that run themselves.→Formaloo Operations Intelligence: Collect, Understand, Act

  2. Nov 1 · 14d ago

    Removed technology: Amazon S3Features

    Amazon S3→—

  3. Nov 1 · 14d ago

    Removed technology: Amazon Web ServicesFeatures

    Amazon Web Services→—

  4. Nov 1 · 14d ago

    Removed technology: AmplitudeFeatures

    Amplitude→—

  5. Nov 1 · 14d ago

    Removed technology: EmotionFeatures

    Emotion→—

  6. Nov 1 · 14d ago

    Removed technology: HotjarFeatures

    Hotjar→—

Design

First-screen visual analysis & :root CSS

Minimal Monochrome (Light canvas, airy density) featuring centered headline + input layout and interactive hero demo / tool visuals.

First-screen preview · click to zoom

First-screen pitch & conversion flow

“Your most complex operations, running on autopilot.”

Centered Headline + Input hero structure paired with direct input / instant try CTA and customer / press logo strip.

Conversion path: Centered Headline + Input + Interactive Hero Demo / Tool → Direct Input / Instant Try · Trust bar: Customer / Press Logo Strip

Palette · click to copy

5-D design score7.5 / 10
Typography
8.0
Color & Contrast
7.0
Layout & Spacing
8.0
Craft & Polish
8.0
Distinctiveness
6.0

Structure

Fonts
Inter
Primary visual
Interactive Hero Demo / Tool
Social proof
Customer / Press Logo Strip
Navigation
Full-Width Top Bar
Theme & density
Light · Airy
Corners & depth
Large Radius · With shadow
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Minimal Monochrome

Monochrome palette with a single accent color, hairline dividers, and generous whitespace.

## Design Tokens

```css
:root {
  --background: #ffffff;
  --surface: #f7f7f8;
  --foreground: #111111;
  --muted-foreground: #6b6b6b;
  --accent: #111111;
  --radius: 16px;
  --font-heading: "Inter", ui-sans-serif, system-ui, sans-serif;
  --font-body: "Inter", ui-sans-serif, system-ui, sans-serif;
}
```

Color area ratio: Background #FFFFFF (~62%) · Surface #F7F7F8 (~16%) · Text #111111 (~10%) · Muted Text #6B6B6B (~7%) · Accent #111111 (~5%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.

## Layout & Conversion Structure

- Hero layout: Centered Headline + Input
- Navigation: Full-Width Top Bar
- Theme & density: Light · Airy
- Border radius & elevation: Large Radius; use elevation shadows to separate layers
- Primary visual medium: Interactive Hero Demo / Tool
- Conversion CTA: Direct Input / Instant Try · Trust bar uses Customer / Press Logo Strip
- Headline hook: Outcome & Speed Promise
- Hero components: Centered Prompt / Input, Customer Logo Wall
- Spatial layout notes: Centered Headline + Input hero structure paired with direct input / instant try CTA and customer / press logo strip.
- Visual summary: Minimal Monochrome (Light canvas, airy density) featuring centered headline + input layout and interactive hero demo / tool visuals.

## Avoid

- Multi-stop neon gradients
- Heavy drop shadows
- More than one competing accent color

Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.

Questions & evidence

How much does Formaloo cost?
Free: Free; Pro: $19/mo; Business: $29/mo; Enterprise: Contact sales. Observed 2026-11-04. Check the source for current billing terms, usage limits and taxes.Source
How much website traffic does Formaloo get?
Vaneform estimates 47.1K website visits in 2026-09. Visits can include repeat visits; this estimate measures web traffic separately from paying customers or revenue.Source
What is Formaloo and what platforms does it support?
Formaloo is catalogued under Forms & Surveys: Your most complex operations, running on autopilot.. Supported platforms: API.
What is Formaloo's publicly disclosed revenue?
Indie Hackers records a founder-reported figure of $50K /mo stated on 2026-09-29.Source

Related products in this category

Business Operations / Forms & Surveys

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