Products

Fortay

Uses AI

The Employee Experience Platform Built For Impact

fortay.co HR & Careers / Employee Engagement & Learning

AI Benchmark
Desktop
Mobile
Monthly visits
5.2K
Down3.7%MoMOct 2026
Public revenue
Undisclosed
No public revenue evidence yet
Entry price
$4/mo
Lower than 87% of peersNiche median $18.99/mo
Creators
Bohdan Zabawskyj
@bzaba· 8,878 followers
Launched
10y ago
2016-05-25 · Est.

Traffic

Monthly visitsData through Oct 2026

Marketing moves

Launches, search & content, referrals, promotions
  • Launched on Product HuntLaunch

    Use your best people to scale your company's culture easily

    May 25, 2016 · 10y agoLaunch page

Traffic sources

Oct 2026

Traffic breakdown

Channels

  • Direct39%
  • Organic Search31%
  • Referrals10%
  • Social6%
  • Other13%

Countries

  • United States66%
  • United Kingdom26%
  • India8%

Search

Domain authority —Domain registered 2014-08-31

KeywordMonthly volume
fortay1,060

Traffic data: Vaneform

Pricing

Hiring Success
$50+ per hire
12-month minimum contract · Unlimited usage within your hiring band
Engagement & Surveys
$4/mo
12-month minimum contract · Unlimited usage of engagement and experience surveys
360 Feedback & Performance Reviews
$8/mo
12-month minimum contract · Unlimited usage of performance reviews or feedback surveys
The Full Team Success Platform
Contact sales
Inclusive Leadership
Contact sales
ERG Effectiveness
Contact sales
Leadership Development
Contact sales

Trial: None · 2 paid tiers ($4–$8) · Enterprise custom tier · Observed 2026-11-07 · Pricing page

Entry price $4/mo, Lower than 87% of peers; “Employee Engagement & Learning” median is $18.99/mo.View pricing benchmark

Pages & changes

Tracked since 2016-05-25

Key pages

Weekly snapshots
fortay.co/ Snapshot 2026-11-07

Changes

No pricing, plan, or positioning changes detected since tracking started.

Design

First-screen visual analysis & :root CSS

Enterprise Clean (Light canvas, balanced density) featuring split copy & visual layout and photography / live video visuals.

First-screen preview · click to zoom

First-screen pitch & conversion flow

“The Employee Experience Platform Built For Impact”

Split Copy & Visual hero structure paired with book demo / contact sales CTA and user count, rating, or key metrics.

Conversion path: Split Copy & Visual + Photography / Live Video → Book Demo / Contact Sales · Trust bar: User Count, Rating, or Key Metrics

Palette · click to copy

5-D design score7.4 / 10
Typography
7.0
Color & Contrast
8.0
Layout & Spacing
8.0
Craft & Polish
7.0
Distinctiveness
7.0

Structure

Fonts
Helvetica / Lato
Primary visual
Photography / Live Video
Social proof
User Count, Rating, or Key Metrics
Navigation
Full-Width Top Bar
Theme & density
Light · Balanced
Corners & depth
Small Radius · With shadow
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Enterprise Clean

Trustworthy blue-anchored palette, structured grids, and prominent customer logo walls.

## Design Tokens

```css
:root {
  --background: #000000;
  --surface: #ffffff;
  --foreground: #1c1d27;
  --muted-foreground: #53616a;
  --accent: #45d2d0;
  --radius: 4px;
  --font-heading: "Helvetica", ui-sans-serif, system-ui, sans-serif;
  --font-body: "Lato", ui-sans-serif, system-ui, sans-serif;
}
```

Color area ratio: Background #000000 (~12%) · Surface #FFFFFF (~8%) · Text #1C1D27 (~7%) · Muted Text #53616A (~3%) · Accent #45D2D0 (~70%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.

## Layout & Conversion Structure

- Hero layout: Split Copy & Visual
- Navigation: Full-Width Top Bar
- Theme & density: Light · Balanced
- Border radius & elevation: Small Radius; use elevation shadows to separate layers
- Primary visual medium: Photography / Live Video
- Conversion CTA: Book Demo / Contact Sales · Trust bar uses User Count, Rating, or Key Metrics
- Headline hook: Category Positioning Anchor
- Hero components: Floating Multi-Cards, Metrics Strip
- Spatial layout notes: Split Copy & Visual hero structure paired with book demo / contact sales CTA and user count, rating, or key metrics.
- Visual summary: Enterprise Clean (Light canvas, balanced density) featuring split copy & visual layout and photography / live video visuals.

## Avoid

- Experimental navigation patterns
- Low-legibility decorative fonts
- Visual novelty that obscures the value proposition

Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.

Questions & evidence

How much does Fortay cost?
Hiring Success: $50+ per hire; Engagement & Surveys: $4/mo; 360 Feedback & Performance Reviews: $8/mo; The Full Team Success Platform: Contact sales; Inclusive Leadership: Contact sales; ERG Effectiveness: Contact sales; Leadership Development: Contact sales. Observed 2026-11-07. Check the source for current billing terms, usage limits and taxes.Source
How much website traffic does Fortay get?
Vaneform estimates 5.2K website visits in 2026-10. Visits can include repeat visits; this estimate measures web traffic separately from paying customers or revenue.Source
What is Fortay and what platforms does it support?
Fortay is catalogued under Employee Engagement & Learning: The Employee Experience Platform Built For Impact. Supported platforms: Web.

Related products in this category

HR & Careers / Employee Engagement & Learning

These products share a catalog category. Compare customer tasks, features and deployment requirements before treating them as alternatives.