Products

Framer

Uses AIMCPSkill

Pro website builder with a world-class design agent

framer.media Marketing / Website & Landing Page Builders

AI Benchmark
Desktop
Mobile
Monthly visits
355.4K
Up6.3%MoMSep 2026
Public revenue
Undisclosed
No public revenue evidence yet
Entry price
$10/mo
Lower than 58% of peersNiche median $14/mo
Creators
Unlinked
No verified creators
Launched
4y ago
2021-11-19 · Est.

Traffic

Monthly visitsData through Sep 2026 · Oct 2026 pending
Events1 marketing move

Marketing moves

Launches, search & content, referrals, promotions
  • Framer adds Fable 5.2 to agent chat model pickerProduct Activity

    Fable 5.2 is now available in Framer via the model picker in the agent chat.

    Nov 10 · 5d agoLaunch PostX Post

  • New product launchLaunch

    Nov 19, 2021 · 4y agoWebsite

MCP Server & Agent Ecosystem

GitHub · MCP / Skill

Traffic sources

Sep 2026

Traffic breakdown

Channels

  • Direct84%
  • Social6%
  • Referrals5%
  • Organic Search4%
  • Other1%

Countries

  • United States19%
  • India18%
  • Brazil6%
  • Indonesia6%
  • Egypt4%

Search

Domain authority —Domain registered 2021-11-19

KeywordMonthly volume
ntkb11.8K
عبدالملك الحوثي1,960
shinta1,690
dayol660
sumi-emu250

Traffic data: Vaneform

Pricing

Free
$0
500 AI credits to try · Free Framer domain · 1 GB bandwidth · Design pages · MCP server
Basic
$10/mo (billed annually)
1,000 AI credits / month · 2 CMS collections · 50 GB bandwidth
Pro
$30/mo (billed annually)
3,000 credits / month · 10 CMS collections · 100 GB bandwidth
Enterprise
Contact sales
Credits with volume discounts · Custom limits · Unlimited editors

Trial: None · 2 paid tiers ($10–$30) · Enterprise custom tier · Observed 2026-11-05 · Pricing page

Entry price $10/mo, Lower than 58% of peers; “Website & Landing Page Builders” median is $14/mo.View pricing benchmark

Pages & changes

Tracked since 2026-11-04

Key pages

Weekly snapshots
www.framer.com/ Snapshot 2026-11-05

Changes

No pricing, plan, or positioning changes detected since tracking started.

Design

First-screen visual analysis & :root CSS

Gradient Glow (Dark canvas, airy density) featuring headline over large product shot layout and product ui screenshot / component visuals.

First-screen preview · click to zoom

First-screen pitch & conversion flow

“Framer is the pro website builder with a world-class design agent”

Headline Over Large Product Shot hero structure paired with start free / sign up CTA and no explicit trust bar.

Conversion path: Headline Over Large Product Shot + Product UI Screenshot / Component → Start Free / Sign Up

Palette · click to copy

5-D design score7.9 / 10
Typography
8.0
Color & Contrast
8.0
Layout & Spacing
8.0
Craft & Polish
8.0
Distinctiveness
7.0

Structure

Fonts
Inter
Primary visual
Product UI Screenshot / Component
Conversion CTA
Start Free / Sign Up
Social proof
No Explicit Trust Bar
Navigation
Full-Width Top Bar
Theme & density
Dark · Airy
Corners & depth
Large Radius · With shadow
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Gradient Glow (with Minimal Monochrome)

Luminous radial glows and translucent glass panels, widely used across modern AI products.

## Design Tokens

```css
:root {
  --background: #000000;
  --surface: #141428;
  --foreground: #ffffff;
  --muted-foreground: #a1a1aa;
  --accent: #3b6bff;
  --radius: 16px;
  --font-heading: "Inter", ui-sans-serif, system-ui, sans-serif;
  --font-body: "Inter", ui-sans-serif, system-ui, sans-serif;
}
```

Color area ratio: Background #000000 (~72%) · Surface #141428 (~12%) · Text #FFFFFF (~8%) · Muted Text #A1A1AA (~4%) · Accent #3B6BFF (~4%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.

## Layout & Conversion Structure

- Hero layout: Headline Over Large Product Shot
- Navigation: Full-Width Top Bar
- Theme & density: Dark · Airy
- Border radius & elevation: Large Radius; use elevation shadows to separate layers
- Primary visual medium: Product UI Screenshot / Component
- Conversion CTA: Start Free / Sign Up
- Headline hook: Category Positioning Anchor
- Hero components: Large Hero Product Shot
- Spatial layout notes: Headline Over Large Product Shot hero structure paired with start free / sign up CTA and no explicit trust bar.
- Visual summary: Gradient Glow (Dark canvas, airy density) featuring headline over large product shot layout and product ui screenshot / component visuals.

## Avoid

- Muddy low-contrast text over gradients
- Overuse of full-screen rainbow backgrounds
- Cluttered dense tables in the hero

Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.

Questions & evidence

How much does Framer cost?
Free: $0; Basic: $10/mo (billed annually); Pro: $30/mo (billed annually); Enterprise: Contact sales. Observed 2026-11-05. Check the source for current billing terms, usage limits and taxes.Source
How much website traffic does Framer get?
Vaneform estimates 355.4K website visits in 2026-09. Visits can include repeat visits; this estimate measures web traffic separately from paying customers or revenue.Source
What is Framer and what platforms does it support?
Framer is catalogued under Website & Landing Page Builders: Pro website builder with a world-class design agent. Supported platforms: MCP Server.

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