Frec
Tax-aware investing for smart money.
frec.com App Store Google Play RedditFinance / Investing & Trading
- Monthly visits
- 36.5K
- Down25.6%MoMOct 2026
- Public revenue
- Undisclosed
- No public revenue evidence yet
- Entry price
- Usage-based
- No monthly subscription pricing
- Launched
- 3y ago
- 2023-10-03 · Est.
Traffic
Marketing moves
Launches, search & content, referrals, promotionsLaunched on Show HN (6 pts)Launch
Frec lets you tax loss harvest the S&P 500 via direct indexing — Hello - I’m the founder of Frec. We built a direct indexing product that lets you tax loss harvest the S&P 500 or the S&P Information Tech…
Jan 22, 2024 · 2y agoLaunch page
Third-party reviews & case dossiers
Acquisition breakdowns, engineer reviews & open-source metrics- Post excerpt:
- Hello - I’m the founder of Frec. We built a direct indexing product that lets you tax loss harvest the S&P 500 or the S&P Information Technology indexes for a low 0.10% fee and a minimum deposit of $20k. You can start your direct index with cash or contribute stock you already have. Our historical simulations based on 20-years of data show that we harvest ~4
Store data
- Rating
- Rating not syncedRating count not synced
- New ratings last mo
- —
- Price & IAP
- FreeIAP data not synced
- Current version
- —Store metadata
- Rating
- Rating not syncedRating count not synced
- New ratings last mo
- —
- Price & IAP
- FreeIAP data not synced
- Current version
- —Store metadata
Store assets, rating histograms, install tiers, and screenshots are synced from Apple App Store, Google Play, and Chrome Web Store.
Traffic sources
Traffic breakdown
No traffic channel or country breakdown data for this website yet.
Search
Domain authority —Domain registered Unknown
No search keyword data for this website yet.
Traffic data: Vaneform
Pricing
Trial: None · Observed 2026-11-09 · Pricing page
Pages & changes
Key pages
Weekly snapshotsChanges
Design
Minimal Monochrome (Light canvas, balanced density) featuring headline over large product shot layout and product ui screenshot / component visuals.
First-screen preview · click to zoom
First-screen pitch & conversion flow
“Tax-aware investing for smart money.”
Headline Over Large Product Shot hero structure paired with start free / sign up CTA and user count, rating, or key metrics.
Conversion path: Headline Over Large Product Shot + Product UI Screenshot / Component → Start Free / Sign Up · Trust bar: User Count, Rating, or Key Metrics
- Pain Relief & Replacement
- Large Hero Product Shot
- Metrics Strip
Palette · click to copy
- Typography
- 8.0
- Color & Contrast
- 8.0
- Layout & Spacing
- 8.0
- Craft & Polish
- 8.0
- Distinctiveness
- 6.0
Structure
- Fonts
- Geist
- Hero layout
- Headline Over Large Product Shot
- Primary visual
- Product UI Screenshot / Component
- Conversion CTA
- Start Free / Sign Up
- Social proof
- User Count, Rating, or Key Metrics
- Navigation
- Full-Width Top Bar
- Theme & density
- Light · Balanced
- Corners & depth
- Pill · Hairline borders
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Minimal Monochrome (with Enterprise Clean)
Monochrome palette with a single accent color, hairline dividers, and generous whitespace.
## Design Tokens
```css
:root {
--background: #fbfaf5;
--surface: #f8f7f2;
--foreground: #1d1d1d;
--muted-foreground: #81807e;
--accent: #1d1d1d;
--radius: 9999px;
--font-heading: "Geist", ui-sans-serif, system-ui, sans-serif;
--font-body: "Geist", ui-sans-serif, system-ui, sans-serif;
}
```
Color area ratio: Background #FBFAF5 (~80%) · Surface #F8F7F2 (~7%) · Text #1D1D1D (~6%) · Muted Text #81807E (~4%) · Accent #1D1D1D (~3%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.
## Layout & Conversion Structure
- Hero layout: Headline Over Large Product Shot
- Navigation: Full-Width Top Bar
- Theme & density: Light · Balanced
- Border radius & elevation: Pill; no drop shadows—separate layers with hairline borders and whitespace
- Primary visual medium: Product UI Screenshot / Component
- Conversion CTA: Start Free / Sign Up · Trust bar uses User Count, Rating, or Key Metrics
- Headline hook: Pain Relief & Replacement
- Hero components: Large Hero Product Shot, Metrics Strip
- Spatial layout notes: Headline Over Large Product Shot hero structure paired with start free / sign up CTA and user count, rating, or key metrics.
- Visual summary: Minimal Monochrome (Light canvas, balanced density) featuring headline over large product shot layout and product ui screenshot / component visuals.
## Avoid
- Multi-stop neon gradients
- Heavy drop shadows
- More than one competing accent color
Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.
Questions & evidence
- How much does Frec cost?
- Classic: 0.09%-0.35% annual fee; Long short: 0.50%-1.30% annual fee; Diversify: 0.60%-1.10% annual fee. Observed 2026-11-09. Check the source for current billing terms, usage limits and taxes.Source
- How much website traffic does Frec get?
- Vaneform estimates 36.5K website visits in 2026-10. Visits can include repeat visits; this estimate measures web traffic separately from paying customers or revenue.Source
- What is Frec and what platforms does it support?
- Frec is catalogued under Investing & Trading: Tax-aware investing for smart money.. Supported platforms: Mobile App.
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