Products

FullStory

Uses AIMCPSkill

Intelligent digital experiences. Powered by human context.

fullstory.com Data & Analytics / Product Analytics & Session Replay

AI Benchmark
Desktop
Mobile
Monthly visits
273K
Up3.2%MoMSep 2026
Public revenue
Undisclosed
No public revenue evidence yet
Entry price
Unknown
No monthly subscription pricing
Creators
Jon Kowieski
No social account linkedCo-created with scott voigt
Launched
12y ago
2014-07-18 · Est.

Traffic

Monthly visitsData through Sep 2026
Events8 changes

Marketing moves

Launches, search & content, referrals, promotions
  • Launched on Product HuntLaunch

    Turn everyone into a digital experience changemaker.

    Jan 26, 2020 · 6y agoLaunch page

  • Launched on Product HuntLaunch

    See every click, swipe and scroll on your site.

    Jul 18, 2014 · 12y agoLaunch page

MCP Server & Agent Ecosystem

GitHub · MCP / Skill

Agent, MCP & Developer Integration

MCP ServerAgent SkillAPI
Browse all MCP Server products →

Traffic sources

Sep 2026

Traffic breakdown

Channels

  • Direct69%
  • Organic Search11%
  • Referrals9%
  • Paid Search5%
  • Other6%

Countries

  • United States52%
  • United Kingdom6%
  • India6%
  • Bulgaria4%
  • Australia3%

Search

Domain authority —Domain registered 2001-08-08

KeywordMonthly volume
fullstory17.5K
fullstory mcp3,980
website health checker2,310
fullstory guides and surveys1,420
fullstory terms and conditions590

Traffic data: Vaneform

Pricing

Business
Contact sales
Advanced
Contact sales
Enterprise
Contact sales

Trial: None · Enterprise custom tier · Observed 2026-11-03 · Pricing page

Pages & changes

Tracked since 2014-07-18

Key pages

Weekly snapshots

Changes

  1. Nov 1 · 13d ago

    Homepage headline (H1) changed to “Intelligent digital experiences. Powered by human context.”Positioning

    Build better digital experiences with insights from always-on, AI-agent analysts→Intelligent digital experiences. Powered by human context.

  2. Nov 1 · 13d ago

    Adopted technology: AdRollFeatures

    —→AdRoll

  3. Nov 1 · 13d ago

    Adopted technology: AdRoll CMP SystemFeatures

    —→AdRoll CMP System

  4. Nov 1 · 13d ago

    Adopted technology: Facebook PixelFeatures

    —→Facebook Pixel

  5. Nov 1 · 13d ago

    Removed technology: GSAPFeatures

    GSAP→—

  6. Nov 1 · 13d ago

    Adopted technology: Open GraphFeatures

    —→Open Graph

Design

First-screen visual analysis & :root CSS

Enterprise Clean (Dark canvas, airy density) featuring editorial serif headline layout and pure typography & geometry visuals.

First-screen preview · click to zoom

First-screen pitch & conversion flow

“Intelligent digital experiences. Powered by human context.”

Editorial Serif Headline hero structure paired with book demo / contact sales CTA and customer / press logo strip.

Conversion path: Editorial Serif Headline + Pure Typography & Geometry → Book Demo / Contact Sales · Trust bar: Customer / Press Logo Strip

Palette · click to copy

5-D design score7.3 / 10
Typography
8.0
Color & Contrast
8.0
Layout & Spacing
7.0
Craft & Polish
7.0
Distinctiveness
6.0

Structure

Fonts
Poppins
Primary visual
Pure Typography & Geometry
Social proof
Customer / Press Logo Strip
Navigation
Full-Width Top Bar
Theme & density
Dark · Airy
Corners & depth
Small Radius · Hairline borders
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Enterprise Clean (with Minimal Monochrome)

Trustworthy blue-anchored palette, structured grids, and prominent customer logo walls.

## Design Tokens

```css
:root {
  --background: #092827;
  --surface: #123d3d;
  --foreground: #ffffff;
  --muted-foreground: #e1bfef;
  --accent: #0da987;
  --radius: 4px;
  --font-heading: "Poppins", ui-sans-serif, system-ui, sans-serif;
  --font-body: "Poppins", ui-sans-serif, system-ui, sans-serif;
}
```

Color area ratio: Background #092827 (~65%) · Surface #123D3D (~17%) · Text #FFFFFF (~10%) · Muted Text #E1BFEF (~5%) · Accent #0DA987 (~3%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.

## Layout & Conversion Structure

- Hero layout: Editorial Serif Headline
- Navigation: Full-Width Top Bar
- Theme & density: Dark · Airy
- Border radius & elevation: Small Radius; no drop shadows—separate layers with hairline borders and whitespace
- Primary visual medium: Pure Typography & Geometry
- Conversion CTA: Book Demo / Contact Sales · Trust bar uses Customer / Press Logo Strip
- Headline hook: Category Positioning Anchor
- Hero components: Customer Logo Wall
- Spatial layout notes: Editorial Serif Headline hero structure paired with book demo / contact sales CTA and customer / press logo strip.
- Visual summary: Enterprise Clean (Dark canvas, airy density) featuring editorial serif headline layout and pure typography & geometry visuals.

## Avoid

- Experimental navigation patterns
- Low-legibility decorative fonts
- Visual novelty that obscures the value proposition

Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.

Questions & evidence

How much does FullStory cost?
Business: Contact sales; Advanced: Contact sales; Enterprise: Contact sales. Observed 2026-11-03. Check the source for current billing terms, usage limits and taxes.Source
How much website traffic does FullStory get?
Vaneform estimates 273K website visits in 2026-09. Visits can include repeat visits; this estimate does not measure paying customers or revenue.Source

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