Products

GrowthBook

Uses AIMCPSkill

Build smarter. Ship safely. Grow at the speed of AI.

growthbook.io Source★ 756MITData & Analytics / Product Analytics & Session Replay

AI Benchmark
Desktop
Mobile
Monthly visits
150.8K
Down0.8%MoMSep 2026
Public revenue
Undisclosed
No public revenue evidence yet
Entry price
$40/mo
Higher than 57% of peersNiche median $30/mo
Creators
Jeremy Dorn
No social account linked
Launched
4y ago
2022-03-08 · Est.

Traffic

Monthly visitsData through Sep 2026
Events18 changes · 2 marketing moves

Marketing moves

Launches, search & content, referrals, promotions
X accounts@growth_book
  • Launched on DevHuntLaunch

    GrowthBook — Open-source feature flags and A/B testing

    Oct 7 · 38d agoLaunch page

    At the time: 150.8K visits/mo18 concurrent moves
  • Launched on Product HuntLaunch

    Build, ship, and improve at scale

    Aug 4 · 3mo agoLaunch page

    At the time: 171.1K visits/moVisits: next 2 mo -12%
  • Launched on Product HuntLaunch

    The open-source LaunchDarkly alternative

    Mar 8, 2022 · 4y agoLaunch page

Open Source & Agent Ecosystem

GitHub · MCP / Skill
Last commit 2026-11-07
GitHub Stars
★ 756
Forks
123
License
MIT
Primary language
JavaScript
COSS Monetization Path:Community Self-Hosted (MIT · Docker) → Managed Cloud (from $40/mo)
View cloud pricing →

Agent, MCP & Developer Integration

MCP ServerAgent SkillAPI
Integration docs
Browse all MCP Server products →

Traffic sources

Sep 2026

Traffic breakdown

Channels

  • Direct65%
  • Organic Search15%
  • Social8%
  • Referrals7%
  • Other6%

Countries

  • United States20%
  • France9%
  • Australia4%
  • India4%
  • Lithuania4%

Search

Domain authority —Domain registered 2020-05-19

KeywordMonthly volume
growthbook16.3K
growth book930
growthbook pricing360
grothbook270
growthbook login230

Traffic data: Vaneform

Pricing

Pro
$40/mo
Up to 30 users · 3 projects · Unlimited feature flags · Unlimited experiments · Unlimited traffic
Starter
Unknown
Open Source
Unknown
Enterprise
Contact sales

Trial: None · 1 paid tier ($40) · Enterprise custom tier · Observed 2026-11-03 · Pricing page

Entry price $40/mo, Higher than 57% of peers; “Product Analytics & Session Replay” median is $30/mo.View pricing benchmark

Pages & changes

Tracked since 2022-03-08

Key pages

Weekly snapshots

Changes

  1. Nov 1 · 13d ago

    Homepage headline (H1) changed to “Build smarter. Ship safely. Grow at the speed of AI.”Positioning

    Experiment fearlessly, deliver confidently→Build smarter. Ship safely. Grow at the speed of AI.

  2. Nov 1 · 13d ago

    Removed technology: Amazon Web ServicesFeatures

    Amazon Web Services→—

  3. Nov 1 · 13d ago

    Adopted technology: ClickCeaseFeatures

    —→ClickCease

  4. Nov 1 · 13d ago

    Adopted technology: Cloudflare TurnstileFeatures

    —→Cloudflare Turnstile

  5. Nov 1 · 13d ago

    Adopted technology: GSAPFeatures

    —→GSAP

  6. Nov 1 · 13d ago

    Removed technology: Google Font APIFeatures

    Google Font API→—

Design

First-screen visual analysis & :root CSS

Enterprise Clean (Light canvas, airy density) featuring headline over large product shot layout and product ui screenshot / component visuals.

First-screen preview · click to zoom

First-screen pitch & conversion flow

“Build smarter. Ship safely. Grow at the speed of AI.”

Headline Over Large Product Shot hero structure paired with book demo / contact sales CTA and no explicit trust bar.

Conversion path: Headline Over Large Product Shot + Product UI Screenshot / Component → Book Demo / Contact Sales

Palette · click to copy

5-D design score7.7 / 10
Typography
8.0
Color & Contrast
8.0
Layout & Spacing
8.0
Craft & Polish
8.0
Distinctiveness
6.0

Structure

Fonts
Inter
Primary visual
Product UI Screenshot / Component
Social proof
No Explicit Trust Bar
Navigation
Full-Width Top Bar
Theme & density
Light · Airy
Corners & depth
Medium Radius · With shadow
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Enterprise Clean (with Gradient Glow)

Trustworthy blue-anchored palette, structured grids, and prominent customer logo walls.

## Design Tokens

```css
:root {
  --background: #ffffff;
  --surface: #f7f5ff;
  --foreground: #1b2340;
  --muted-foreground: #6b7280;
  --accent: #6d4aff;
  --radius: 8px;
  --font-heading: "Inter", ui-sans-serif, system-ui, sans-serif;
  --font-body: "Inter", ui-sans-serif, system-ui, sans-serif;
}
```

Color area ratio: Background #FFFFFF (~48%) · Surface #F7F5FF (~16%) · Text #1B2340 (~12%) · Muted Text #6B7280 (~8%) · Accent #6D4AFF (~16%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.

## Layout & Conversion Structure

- Hero layout: Headline Over Large Product Shot
- Navigation: Full-Width Top Bar
- Theme & density: Light · Airy
- Border radius & elevation: Medium Radius; use elevation shadows to separate layers
- Primary visual medium: Product UI Screenshot / Component
- Conversion CTA: Book Demo / Contact Sales
- Headline hook: Outcome & Speed Promise
- Hero components: Large Hero Product Shot
- Spatial layout notes: Headline Over Large Product Shot hero structure paired with book demo / contact sales CTA and no explicit trust bar.
- Visual summary: Enterprise Clean (Light canvas, airy density) featuring headline over large product shot layout and product ui screenshot / component visuals.

## Avoid

- Experimental navigation patterns
- Low-legibility decorative fonts
- Visual novelty that obscures the value proposition

Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.

Questions & evidence

How much does GrowthBook cost?
Pro: $40/mo; Starter: Unknown; Open Source: Unknown; Enterprise: Contact sales. Observed 2026-11-03. Check the source for current billing terms, usage limits and taxes.Source
How much website traffic does GrowthBook get?
Vaneform estimates 150.8K website visits in 2026-09. Visits can include repeat visits; this estimate does not measure paying customers or revenue.Source

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