Products

ointments

Uses AIEstablished Leader

Software for salons and beauty pros

heygoldie.com Google Play App StoreIndustry Software / Fitness, Beauty & Wellness Businesses

AI Benchmark
Desktop
Mobile
Monthly visits
1M
Down12.8%MoMSep 2026
Public revenue
Undisclosed
No public revenue evidence yet
Entry price
$19.99/mo
Lower than 58% of peersNiche median $25.9/mo
Creators
Quartet
No social account linked
Launched
12y ago
2014-10-29 · Est.

Traffic

Monthly visitsData through Sep 2026

Marketing moves

Launches, search & content, referrals, promotions
  • Launched on Google PlayLaunch

    Business planner for bookings, payments, reminders: Online appointment scheduler

    Oct 29, 2014 · 12y agoLaunch page

Store data

Google Play · App Store
Goldie: Schedule Appointments
Goldie: Schedule Appointments Google Playv61.1.1Everyone

Business planner for bookings, payments, reminders: Online appointment scheduler

QuartetProductivity
Updated 4mo ago
Rating
★ 4.7611.8K ratings
Install scale
500,000+Min 500K installs
Price & IAP
FreeIAP $2.99 - $199.99 per item
First released
2014-10-29Store metadata
Rating Distribution (1★–5★)5★ 86% · 1★ 2%
5
86%
4
9%
3
2%
2
0%
1
2%
Store Screenshots (8)
Latest Release Notes (v61.1.1)

Improvements and bug fixes.

Goldie (formerly Appointfix) is a free appointment scheduling and planner app designed to help you manage and grow your business. Built for salons, barbers, and beauty professionals to take their business to the next level, schedule appointments, manage customer bookings, send automatic appointment reminders, and more. Join over 150,000 hair stylists, nail salons, lash artists, barbers, spas, tattooists, and other business professionals who trust Goldie as their booking software to schedule clients and grow their business. Accelerate your business in any profession • Hair salon and barber shops • Beauty, eyelash, and nail technicians • Tattoo artists • Massage therapists • Personal trainers • Pet grooming • And many more professionals who want to drive more appointment bookings Fast and easy appointment scheduling • Schedule clients anytime, anywhere • Access from multiple devices to run your business on the go. • Sync with your business calendar Effortless client booking and management • Stay up to date with client profiles, booking history and notes • 24/7 booking with custom booking sites • Attract regulars, set up recurring appointments with Pro Accessible communication with clients • Automated appointment reminders and confirmations to avoid no shows • Market your business with ease using mass promotional messaging • Use message templates with Pro for swift client communication Secure payments and revenue • Deposits to reduce cancellations with Pro • Online and in-person payments with Pro • Easily track your income with revenue reports Get started for free • Try our free starter plan to see if Goldie is right for you • Access even more great features with our paid Pro and Pro Plus plans • Relaunch your business on Goldie with easy and free data transfer from other apps. Simple appointment scheduling Let clients book 24/7, with a personalized online booking page showing real-time availability. Access your calendar, clients, and appointments across all your devices, anywhere. Book more clients Turn first-time clients into regulars. Track booking history, notes, and preferences to deliver a high-quality service for each appointment. Stop no-shows before they happen Automatic reminders and deposits to prevent last-minute cancellations. Keep up effective communication with your clients to keep them informed with promotional messaging. Goldie grows with you Start your business with our starter plan and move on to paid tiers when your business grows, with team plans available when employee numbers expand. Kick start your business for free Everything you need to start your business and schedule like a pro. Manage appointments, schedule reminders, and accept bookings 24/7 with personalized booking sites. Organize client details, carry out reports, and keep track of appointments with calendars across multiple devices. Boost revenue with our Pro Plan Ready to level up your business? Reduce no-shows by taking deposits, accepting secure payments and managing complex bookings. Keep clients informed with automated and personalized client communication, as well as custom message templates. Enjoy priority customer support. Expand your team with Pro Plus Built for businesses with growing teams. Manage staff, assign roles, and host multiple calendars while tracking staff performance. Everything from Pro, with tools to keep your team operating efficiently. Over 150k hair salons, nail technicians, lash technicians, barber shops, tattooists, personal trainers, and other beauty businesses trust Goldie to help manage their business. Download for free today to join them.

App Store App Store
Update date not synced
Rating
Rating not syncedRating count not synced
New ratings last mo
—
Price & IAP
FreeIAP data not synced
Current version
—Store metadata

Store assets, rating histograms, install tiers, and screenshots are synced from Apple App Store, Google Play, and Chrome Web Store.

Traffic sources

Sep 2026

Traffic breakdown

Channels

  • Direct47%
  • Organic Search28%
  • Social10%
  • Referrals8%
  • Other6%

Countries

  • United States55%
  • United Kingdom15%
  • Canada6%
  • Australia4%
  • Romania3%

Search

Domain authority —Domain registered 2022-08-03

KeywordMonthly volume
goldie19.6K
cuts factory950
dog grooming by emily380
goldie payment processing370
hey goldie330

Traffic data: Vaneform

Pricing

Starter
Free
20 appointments / month · One user, unlimited devices · Unlimited clients
Pro
$19.99/mo
Billed annually $199.99/yr-17%
Unlimited appointments · 500 free sms credits per month
Pro Plus
$39.99/mo
Billed annually $399.99/yr-17%
Extra 250 free sms credits per month · Multiple team members/calendars

Trial: None · 2 paid tiers ($19.99–$39.99) · Up to 17% off annually · Observed 2026-11-05 · Pricing page

Entry price $19.99/mo, Lower than 58% of peers; “Fitness, Beauty & Wellness Businesses” median is $25.9/mo.View pricing benchmark

Pages & changes

Tracked since 2026-07-30

Key pages

Weekly snapshots

Changes

No pricing, plan, or positioning changes detected since tracking started.

Design

First-screen visual analysis & :root CSS

Minimal Monochrome (Light canvas, balanced density) featuring centered headline + cta layout and photography / live video visuals.

First-screen preview · click to zoom

First-screen pitch & conversion flow

“Software for salons and beauty pros”

Centered Headline + CTA hero structure paired with start free / sign up CTA and no explicit trust bar.

Conversion path: Centered Headline + CTA + Photography / Live Video → Start Free / Sign Up

  • Target Audience Callout

Palette · click to copy

5-D design score7.9 / 10
Typography
8.0
Color & Contrast
8.0
Layout & Spacing
8.0
Craft & Polish
8.0
Distinctiveness
7.0

Structure

Fonts
Moderne LL / Soehne
Primary visual
Photography / Live Video
Conversion CTA
Start Free / Sign Up
Social proof
No Explicit Trust Bar
Navigation
Full-Width Top Bar
Theme & density
Light · Balanced
Corners & depth
Large Radius · Hairline borders
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Minimal Monochrome

Monochrome palette with a single accent color, hairline dividers, and generous whitespace.

## Design Tokens

```css
:root {
  --background: #ffffff;
  --surface: #858585;
  --foreground: #16122a;
  --muted-foreground: #333333;
  --accent: #ffe500;
  --radius: 16px;
  --font-heading: "Moderne LL", ui-sans-serif, system-ui, sans-serif;
  --font-body: "Soehne", ui-sans-serif, system-ui, sans-serif;
}
```

Color area ratio: Background #FFFFFF (~56%) · Surface #858585 (~27%) · Text #16122A (~11%) · Muted Text #333333 (~4%) · Accent #FFE500 (~2%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.

## Layout & Conversion Structure

- Hero layout: Centered Headline + CTA
- Navigation: Full-Width Top Bar
- Theme & density: Light · Balanced
- Border radius & elevation: Large Radius; no drop shadows—separate layers with hairline borders and whitespace
- Primary visual medium: Photography / Live Video
- Conversion CTA: Start Free / Sign Up
- Headline hook: Target Audience Callout
- Spatial layout notes: Centered Headline + CTA hero structure paired with start free / sign up CTA and no explicit trust bar.
- Visual summary: Minimal Monochrome (Light canvas, balanced density) featuring centered headline + cta layout and photography / live video visuals.

## Avoid

- Multi-stop neon gradients
- Heavy drop shadows
- More than one competing accent color

Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.

Questions & evidence

How much does ointments cost?
Starter: Free; Pro: $19.99/mo (annual billing available); Pro Plus: $39.99/mo (annual billing available). Observed 2026-11-05. Check the source for current billing terms, usage limits and taxes.Source
How much website traffic does ointments get?
Vaneform estimates 1M website visits in 2026-09. Visits can include repeat visits; this estimate does not measure paying customers or revenue.Source

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Industry Software / Fitness, Beauty & Wellness Businesses

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