Products

Hinge

Established Leader

The dating app designed to be deleted

hinge.co App StoreLifestyle / Dating & Relationships

AI Benchmark
Desktop
Mobile
Monthly visits
2.8M
Down16.9%MoMSep 2026
Public revenue
Undisclosed
No public revenue evidence yet
Entry price
Free
No monthly subscription pricing
Creators
Justin McLeod
No social account linkedCo-created with saul hamadani
Launched
12y ago
2014-08-04 · Est.

Traffic

Monthly visitsData through Sep 2026

Marketing moves

Launches, search & content, referrals, promotions
X accounts@hinge

  • Hinge launched on Product HuntLaunch

    The dating app that’s designed to be deleted

    Apr 15, 2019 · 7y agoSource

  • Hinge launched on Product HuntLaunch

    The relationship app. Rebuilt & redesigned for relationships

    Oct 11, 2016 · 10y agoSource

  • Hinge launched on Product HuntLaunch

    Get introduced to your extended social network

    Aug 4, 2014 · 12y agoSource

Store data

App Store
Hinge Dating App: Match & Date
Hinge Dating App: Match & Date App Storev9.132.017+
Hinge, Inc.LifestyleSocial Networking· 12 languages
Updated 4mo ago
Rating
★ 4.411.1M ratings
New ratings last mo
—
Price & IAP
FreeIAP data not synced
First released
2013-02-06213 MB
Rating Distribution (1★–5★)5★ 72% · 1★ 7%
5
72%
4
12%
3
6%
2
2%
1
7%
Store Screenshots (8)
Latest Release Notes (v9.132.0)

We made performance improvements which means you may end up deleting our app even sooner than you intended. The dating app designed to be installed, updated, and then deleted.

HINGE, DESIGNED TO BE DELETED Hinge is the dating app for people who want to get off of dating apps. With profiles that show your personality through text, photos, video, and voice, you have unique conversations that lead to great dates. HOW WE GET YOU OFF HINGE When it comes to online dating, people are so busy matching that they’re not actually connecting, in person, where it counts. Hinge is on a mission to change that. So we built an app that’s designed to be deleted. Here’s how: * We quickly learn your type. You’ll only be introduced to the best people for you. * We give you a sense of someone’s personality. You’ll get to know potential dates through their unique answers to prompts, as well as information like religion, height, politics, dating intentions, relationship type, and much more. * We make it easy to start a conversation. Every match begins by someone liking or commenting on a specific part of your profile. Our latest feature, Convo Starters, offers personalized ideas inspired from someone’s Prompt answers and photos to help you spark engaging conversations from the start. * We want you to feel confident about meeting people in person. Selfie Verification makes it easier for daters on Hinge to ensure that they are who they say they are. * We ask how your dates are going. After exchanging phone numbers with a Match, we’ll follow up to hear how your date went so we can make better recommendations in the future. The app is free to use. Members looking to see everyone who likes them or send unlimited likes can upgrade to Hinge+. To access additional features, including enhanced recommendations and priority likes, we offer HingeX. PRESS "It's the go-to dating app for many people looking for love." - The Daily Mail “Hinge’s CEO says a good dating app relies on vulnerability, not algorithms.” - Washington Post "Hinge is the first dating app to actually measure real-world success" - TechCrunch SUBSCRIPTION INFO Payment will be charged to Apple Account at confirmation of purchase Subscription automatically renews unless auto-renew is turned off at least 24-hours before the end of the current period Account will be charged for renewal within 24-hours prior to the end of the current period Subscriptions may be managed and auto-renewal may be turned off by going to Account Settings after purchase Support: hello@hinge.co Terms of Service: https://hinge.co/terms.html Privacy Policy: https://hinge.co/privacy.html All photos are of models and used for illustrative purposes only.

Store assets, rating histograms, install tiers, and screenshots are synced from Apple App Store, Google Play, and Chrome Web Store.

Traffic sources

Sep 2026

Traffic breakdown

Channels

  • Organic Search53%
  • Direct30%
  • Email9%
  • Other8%

Countries

  • United States41%
  • India7%
  • Canada7%
  • United Kingdom7%
  • Germany5%

Search

Domain authority 76Domain registered 2012-09-19

KeywordMonthly volume
dating app2.1M
hinge427.2K
hinge login20.1K
hinge dating17.4K
hinge dating app11.4K

Traffic data: Vaneform

Pricing

Pricing page not identified yet, or no public pricing listed.

Pages & changes

Tracked since 2014-08-04

Key pages

Weekly snapshots

Changes

No pricing, plan, or positioning changes detected since tracking started.

Design

First-screen visual analysis & :root CSS
Editorialwith Soft & Friendly· Captured Nov 12Compare "Dating & Relationships" screens →

Editorial (Dark canvas, airy density) featuring editorial serif headline layout and photography / live video visuals.

First-screen preview · click to zoom

First-screen pitch & conversion flow

“The dating appdesigned to be deleted”

Editorial Serif Headline hero structure paired with start free / sign up CTA and live generated output showcase.

Conversion path: Editorial Serif Headline + Photography / Live Video → Start Free / Sign Up · Trust bar: Live Generated Output Showcase

  • Brand Manifesto & Curiosity

Palette · click to copy

5-D design score8.4 / 10
Typography
9.0
Color & Contrast
8.0
Layout & Spacing
9.0
Craft & Polish
8.0
Distinctiveness
8.0

Structure

Fonts
Tiempos Headline / Modern Era
Hero layout
Editorial Serif Headline
Primary visual
Photography / Live Video
Conversion CTA
Start Free / Sign Up
Social proof
Live Generated Output Showcase
Navigation
Full-Width Top Bar
Theme & density
Dark · Airy
Corners & depth
Medium Radius · Hairline borders
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Editorial (with Soft & Friendly)

Oversized serif headlines, narrow reading columns, and magazine-inspired grid layouts.

## Design Tokens

```css
:root {
  --background: #253022;
  --surface: #fffefd;
  --foreground: #fffefd;
  --muted-foreground: #989797;
  --accent: #fffefd;
  --radius: 8px;
  --font-heading: "Tiempos Headline", ui-sans-serif, system-ui, sans-serif;
  --font-body: "Modern Era", ui-sans-serif, system-ui, sans-serif;
}
```

Color area ratio: Background #253022 (~60%) · Surface #FFFEFD (~26%) · Text #FFFEFD (~7%) · Muted Text #989797 (~4%) · Accent #FFFEFD (~3%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.

## Layout & Conversion Structure

- Hero layout: Editorial Serif Headline
- Navigation: Full-Width Top Bar
- Theme & density: Dark · Airy
- Border radius & elevation: Medium Radius; no drop shadows—separate layers with hairline borders and whitespace
- Primary visual medium: Photography / Live Video
- Conversion CTA: Start Free / Sign Up · Trust bar uses Live Generated Output Showcase
- Headline hook: Brand Manifesto & Curiosity
- Spatial layout notes: Editorial Serif Headline hero structure paired with start free / sign up CTA and live generated output showcase.
- Visual summary: Editorial (Dark canvas, airy density) featuring editorial serif headline layout and photography / live video visuals.

## Avoid

- Generic SaaS hero templates
- Cramped multi-column feature grids
- Neon cyber accents

Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.

Questions & evidence

How much website traffic does Hinge get?
Vaneform estimates 2.8M website visits in 2026-09. Visits can include repeat visits; this estimate does not measure paying customers or revenue.Source

Related products in this category

Lifestyle / Dating & Relationships

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