Products

Hyperoptic

Established Leader

This Black Friday, celebrate 15 years of full fibre broadband

hyperoptic.com Utilities / Phone Numbers & Telecom

AI Benchmark
Desktop
Mobile
Monthly visits
1.2M
Up4.6%MoMSep 2026
Public revenue
Undisclosed
No public revenue evidence yet
Entry price
$19.05/mo
Higher than 77% of peersNiche median $9.99/mo
Creators
Hyperoptic
@hyperoptic· 11K followers
Launched
10y ago
2016-09-01 · Est.

Traffic

Monthly visitsData through Sep 2026
Events16 changes

Marketing moves

Launches, search & content, referrals, promotions
  • Hyperoptic launched on Product HuntLaunch

    Fastest Fibre Broadband

    Sep 1, 2016 · 10y agoSource

Traffic sources

Sep 2026

Traffic breakdown

Channels

  • Direct39%
  • Organic Search27%
  • Paid Search9%
  • Email5%
  • Other20%

Countries

  • United Kingdom85%
  • Serbia3%
  • United States3%
  • Italy1%

Search

Domain authority —Domain registered 2006-09-05

KeywordMonthly volume
hyperoptic65.9K
hyperoptic login4,580
hyperoptic broadband3,790
hyperoptic student discount2,910
hyperoptic speed test1,350

Traffic data: Vaneform

Pricing

1Gb
£15/m for 15 months / £27/m for 9 months

Trial: None · Observed 2026-11-03 · Source page

Entry price $19.05/mo, Higher than 77% of peers; “Phone Numbers & Telecom” median is $9.99/mo.View pricing benchmark

Pages & changes

Tracked since 2016-09-01

Key pages

Weekly snapshots

Changes

  1. Nov 1 · 13d ago

    Homepage headline (H1) changed to “500Mb broadband from £20/m”Positioning

    Full fibre broadband from £26 a month→500Mb broadband from £20/m

  2. Nov 1 · 13d ago

    Removed technology: AxiosFeatures

    Axios→—

  3. Nov 1 · 13d ago

    Removed technology: BootstrapFeatures

    Bootstrap→—

  4. Nov 1 · 13d ago

    Adopted technology: Element UIFeatures

    —→Element UI

  5. Nov 1 · 13d ago

    Removed technology: FreespeeFeatures

    Freespee→—

  6. Nov 1 · 13d ago

    Removed technology: MySQLFeatures

    MySQL→—

Design

First-screen visual analysis & :root CSS

Minimal Monochrome (Dark canvas, balanced density) featuring split copy & visual layout and photography / live video visuals.

First-screen preview · click to zoom

First-screen pitch & conversion flow

“This Black Friday, celebrate 15 years of full fibre broadband”

Split Copy & Visual hero structure paired with direct input / instant try CTA and stacked avatars & testimonials.

Conversion path: Split Copy & Visual + Photography / Live Video → Direct Input / Instant Try · Trust bar: Stacked Avatars & Testimonials

Palette · click to copy

5-D design score6.9 / 10
Typography
7.0
Color & Contrast
7.0
Layout & Spacing
7.0
Craft & Polish
7.0
Distinctiveness
6.0

Structure

Fonts
Arial
Primary visual
Photography / Live Video
Social proof
Stacked Avatars & Testimonials
Navigation
Full-Width Top Bar
Theme & density
Dark · Balanced
Corners & depth
Small Radius · Hairline borders
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Minimal Monochrome (with Enterprise Clean)

Monochrome palette with a single accent color, hairline dividers, and generous whitespace.

## Design Tokens

```css
:root {
  --background: #242424;
  --surface: #ffffff;
  --foreground: #fafafa;
  --muted-foreground: #bfc1c7;
  --accent: #073ee5;
  --radius: 4px;
  --font-heading: "Arial", ui-sans-serif, system-ui, sans-serif;
  --font-body: "Arial", ui-sans-serif, system-ui, sans-serif;
}
```

Color area ratio: Background #242424 (~57%) · Surface #FFFFFF (~11%) · Text #FAFAFA (~6%) · Muted Text #BFC1C7 (~22%) · Accent #073EE5 (~4%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.

## Layout & Conversion Structure

- Hero layout: Split Copy & Visual
- Navigation: Full-Width Top Bar
- Theme & density: Dark · Balanced
- Border radius & elevation: Small Radius; no drop shadows—separate layers with hairline borders and whitespace
- Primary visual medium: Photography / Live Video
- Conversion CTA: Direct Input / Instant Try · Trust bar uses Stacked Avatars & Testimonials
- Headline hook: Brand Manifesto & Curiosity
- Hero components: Metrics Strip
- Spatial layout notes: Split Copy & Visual hero structure paired with direct input / instant try CTA and stacked avatars & testimonials.
- Visual summary: Minimal Monochrome (Dark canvas, balanced density) featuring split copy & visual layout and photography / live video visuals.

## Avoid

- Multi-stop neon gradients
- Heavy drop shadows
- More than one competing accent color

Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.

Questions & evidence

How much does Hyperoptic cost?
1Gb: £15/m for 15 months / £27/m for 9 months. Observed 2026-11-03. Check the source for current billing terms, usage limits and taxes.Source
How much website traffic does Hyperoptic get?
Vaneform estimates 1.2M website visits in 2026-09. Visits can include repeat visits; this estimate does not measure paying customers or revenue.Source

Related products in this category

Utilities / Phone Numbers & Telecom

These products share a catalog category. Compare customer tasks, features and deployment requirements before treating them as alternatives.