Products

IINA

The modern media player for macOS.

iina.io Source★ 3,724GPL-3.0Entertainment & Media / Movies, TV & Streaming

AI Benchmark
Desktop
Mobile
Monthly visits
227.5K
Down3.3%MoMOct 2026
Public revenue
Undisclosed
No public revenue evidence yet
Entry price
Free
No monthly subscription pricing
Creators
iina
@iina_app· 168 followers
Launched
7y ago
2019-07-22 · Est.

Traffic

Monthly visitsData through Oct 2026
Events6 changes · 1 marketing move

Marketing moves

Launches, search & content, referrals, promotions
X accounts@iina_app
  • Launched on V2EX (79 thanks · 110 comments)Launch

    IINA 1.5.0 发布,十年项目迎来界面重设计 — IINA 发布 1.5.0,重做界面与设置窗口,新增自由缩放及插件侧栏改进,并将多数界面从 xib 改为纯代码。

    Oct 4 · 42d agoLaunch page

    At the time: 235.2K visits/moVisits: prior 2 mo -6%, next 1 mo -3%6 concurrent moves
  • Launched on Product HuntLaunch

    The modern media player for macOS now with Dark Mode

    Jul 22, 2019 · 7y agoLaunch page

Third-party reviews & case dossiers

Acquisition breakdowns, engineer reviews & open-source metrics
V2EX
2026-10-04Source

Open Source & Self-Hosting

GitHub · MCP / Skill
Last commit 2026-11-07
GitHub Stars
★ 3,724
Forks
183
License
GPL-3.0
Primary language
Go

Traffic sources

Oct 2026

Traffic breakdown

Channels

  • Organic Search63%
  • Direct21%
  • Referrals9%
  • Social4%
  • Other3%

Countries

  • China29%
  • United States17%
  • India9%
  • South Korea8%
  • United Kingdom4%

Search

Domain authority 70Domain registered 2017-01-06

KeywordMonthly volume
iina49.5K
iina mac6,310
iina player3,900
iina for mac1,510
mac 播放器790

Traffic data: Vaneform

Pricing

Website does not list public plan prices.

Trial: None · Observed 2026-11-03 · Source page

Pages & changes

Tracked since 2019-07-22

Key pages

Weekly snapshots
iina.io/ Snapshot 2026-11-04

Changes

  1. Nov 1 · 14d ago

    Removed technology: Font AwesomeFeatures

    Font Awesome→—

    At the time: 227.5K visits/mo6 concurrent moves
  2. Nov 1 · 14d ago

    Removed technology: Google Font APIFeatures

    Google Font API→—

    At the time: 227.5K visits/mo6 concurrent moves
  3. Nov 1 · 14d ago

    Removed technology: HSTSFeatures

    HSTS→—

    At the time: 227.5K visits/mo6 concurrent moves
  4. Nov 1 · 14d ago

    Adopted technology: Open GraphFeatures

    —→Open Graph

    At the time: 227.5K visits/mo6 concurrent moves
  5. Nov 1 · 14d ago

    Removed technology: PWAFeatures

    PWA→—

    At the time: 227.5K visits/mo6 concurrent moves
  6. Nov 1 · 14d ago

    Homepage title changed to “IINA: The modern media player for macOS”Positioning

    IINA - The modern media player for macOS→IINA: The modern media player for macOS

    At the time: 227.5K visits/mo6 concurrent moves

Design

First-screen visual analysis & :root CSS

Minimal Monochrome (Light canvas, airy density) featuring split copy & visual layout and product ui screenshot / component visuals.

First-screen preview · click to zoom

First-screen pitch & conversion flow

“IINA”

Split Copy & Visual hero structure paired with download app / install extension CTA and no explicit trust bar.

Conversion path: Split Copy & Visual + Product UI Screenshot / Component → Download App / Install Extension

Palette · click to copy

5-D design score7.9 / 10
Typography
8.0
Color & Contrast
8.0
Layout & Spacing
8.0
Craft & Polish
8.0
Distinctiveness
7.0

Structure

Fonts
Inter
Primary visual
Product UI Screenshot / Component
Social proof
No Explicit Trust Bar
Navigation
Full-Width Top Bar
Theme & density
Light · Airy
Corners & depth
Medium Radius · With shadow
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Minimal Monochrome

Monochrome palette with a single accent color, hairline dividers, and generous whitespace.

## Design Tokens

```css
:root {
  --background: #f3f0e6;
  --surface: #111111;
  --foreground: #161616;
  --muted-foreground: #8c887e;
  --accent: #e07a2a;
  --radius: 8px;
  --font-heading: "Inter", ui-sans-serif, system-ui, sans-serif;
  --font-body: "Inter", ui-sans-serif, system-ui, sans-serif;
}
```

Color area ratio: Background #F3F0E6 (~52%) · Surface #111111 (~22%) · Text #161616 (~12%) · Muted Text #8C887E (~9%) · Accent #E07A2A (~5%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.

## Layout & Conversion Structure

- Hero layout: Split Copy & Visual
- Navigation: Full-Width Top Bar
- Theme & density: Light · Airy
- Border radius & elevation: Medium Radius; use elevation shadows to separate layers
- Primary visual medium: Product UI Screenshot / Component
- Conversion CTA: Download App / Install Extension
- Headline hook: Category Positioning Anchor
- Hero components: Large Hero Product Shot
- Spatial layout notes: Split Copy & Visual hero structure paired with download app / install extension CTA and no explicit trust bar.
- Visual summary: Minimal Monochrome (Light canvas, airy density) featuring split copy & visual layout and product ui screenshot / component visuals.

## Avoid

- Multi-stop neon gradients
- Heavy drop shadows
- More than one competing accent color

Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.

Questions & evidence

How much website traffic does IINA get?
Vaneform estimates 227.5K website visits in 2026-10. Visits can include repeat visits; this estimate measures web traffic separately from paying customers or revenue.Source
What is IINA and what platforms does it support?
IINA is catalogued under Movies, TV & Streaming: The modern media player for macOS.. Supported platforms: Mobile App.
Is IINA open source?
IINA has a public repository (https://github.com/iina/iina) under the GPL-3.0 license, recording 3,724 GitHub stars.Source

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