IMPRESS
Indie game marketing – made simple!
impress.games DiscordMarketing / Influencer & UGC Marketing
- Monthly visits
- 246.5K
- Up10.8%MoMOct 2026
- Entry price
- $9/mo
- Lower than 87% of peersNiche median $49/mo
- Launched
- 6y ago
- 2020-10-21 · Est.
Traffic & revenue
- Sep 2026$78Self-reported MRR · unverified
Revenue evidence
Publicly disclosed & verified revenue figures, sorted by dateMarketing moves
Launches, search & content, referrals, promotions- https://store.steampowered.com/app/3454480/Gnaughty_Gnomes/ 回复原帖 @sandcastlesst: Y encima, el juego rebajado un 50% Yo no se que más queréis
@sandcastlesst · 2026-09-11 · 5 likes · 0 reposts · 312 views
- Y encima, el juego rebajado un 50% Yo no se que más queréis
@sandcastlesst · 2026-09-11 · 45 likes · 4 reposts · 4,145 views
New product launchLaunch
Oct 21, 2020 · 6y agoWebsite
Traffic sources
Traffic breakdown
Channels
- Organic Search56%
- Direct26%
- Referrals11%
- Social5%
- Other1%
Countries
- United States21%
- Brazil6%
- France5%
- Germany5%
- United Kingdom4%
Search
Domain authority 72Domain registered 2020-10-21
| Keyword | Monthly volume |
|---|---|
| bombanana | 177.4K |
| one million coins | 51.5K |
| coin maker simulator | 18.7K |
| steam revenue calculator | 4,020 |
| whilist calculator to sell impress impress | 250 |
Traffic data: Vaneform
Pricing
Trial: None · 5 paid tiers ($9–$599) · Observed 2026-11-03 · Pricing page
Entry price $9/mo, Lower than 87% of peers; “Influencer & UGC Marketing” median is $49/mo.View pricing benchmark
Pages & changes
Key pages
Weekly snapshots- Homeimpress.games/
- Pricingimpress.games/pricing Snapshot 2026-11-03
- Featuresimpress.games/steam-marketing-guides Snapshot 2026-11-03
Official blog & changelog
Recent articles & product updatesIMPRESS Changelog - Stay Updated
1794051992045 1794051992045 IMPRESS Tools Help & Resources Pricing Coverage Bot Features Pricing Academy Free! Educational articles and guides – all about games marketing & promotion! Steam Marketing Guides Influencer Marketing Guides Video
IMPRESS – Indie game marketing, made simple!
View Full Changelog Press Kitty 29th July 2026 Press Kitty – Import Press Releases from GamesPress We've added the ability to import your press releases from GamesPress! This is great for those of you who have a backlog to bring over.
IMPRESS – Indie game marketing, made simple!
View Full Changelog Press Kitty 5th August 2026 Press Kitty – Embargo Date Component We've added an embargo component to your press releases! This allows you to set an embargo date for your press release, which will appear right at the top
IMPRESS – Indie game marketing, made simple!
View Full Changelog Coverage Bot 13th August 2026 Coverage Bot – Search via Outlet Filter We've added the ability to search for coverage by outlet in the coverage feed! This is great for those of you who want to find coverage for a specific
Changes
Design
Gradient Glow (Dark canvas, balanced density) featuring centered headline + cta layout and illustration / character art visuals.
First-screen preview · click to zoom
First-screen pitch & conversion flow
“Indie game marketing - made simple!”
Centered Headline + CTA hero structure paired with start free / sign up CTA and no explicit trust bar.
Conversion path: Centered Headline + CTA + Illustration / Character Art → Start Free / Sign Up
- Pain Relief & Replacement
- Custom Illustration
- Floating Multi-Cards
Palette · click to copy
- Typography
- 7.0
- Color & Contrast
- 8.0
- Layout & Spacing
- 7.0
- Craft & Polish
- 8.0
- Distinctiveness
- 7.0
Structure
- Fonts
- Nunito
- Hero layout
- Centered Headline + CTA
- Primary visual
- Illustration / Character Art
- Conversion CTA
- Start Free / Sign Up
- Social proof
- No Explicit Trust Bar
- Navigation
- Full-Width Top Bar
- Theme & density
- Dark · Balanced
- Corners & depth
- Pill · With shadow
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Gradient Glow (with Soft & Friendly)
Luminous radial glows and translucent glass panels, widely used across modern AI products.
## Design Tokens
```css
:root {
--background: #16122b;
--surface: #6a4bb8;
--foreground: #ffffff;
--muted-foreground: #c9c4d8;
--accent: #7c5cff;
--radius: 9999px;
--font-heading: "Nunito", ui-sans-serif, system-ui, sans-serif;
--font-body: "Nunito", ui-sans-serif, system-ui, sans-serif;
}
```
Color area ratio: Background #16122B (~46%) · Surface #6A4BB8 (~22%) · Text #FFFFFF (~12%) · Muted Text #C9C4D8 (~10%) · Accent #7C5CFF (~10%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.
## Layout & Conversion Structure
- Hero layout: Centered Headline + CTA
- Navigation: Full-Width Top Bar
- Theme & density: Dark · Balanced
- Border radius & elevation: Pill; use elevation shadows to separate layers
- Primary visual medium: Illustration / Character Art
- Conversion CTA: Start Free / Sign Up
- Headline hook: Pain Relief & Replacement
- Hero components: Custom Illustration, Floating Multi-Cards
- Spatial layout notes: Centered Headline + CTA hero structure paired with start free / sign up CTA and no explicit trust bar.
- Visual summary: Gradient Glow (Dark canvas, balanced density) featuring centered headline + cta layout and illustration / character art visuals.
## Avoid
- Muddy low-contrast text over gradients
- Overuse of full-screen rainbow backgrounds
- Cluttered dense tables in the hero
Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.
Questions & evidence
- How much does IMPRESS cost?
- Free: $0; Lite: $99/mo; Indie: $149/mo; Studio: $229/mo; Publisher: $599/mo; Plus: $9/mo. Observed 2026-11-03. Check the source for current billing terms, usage limits and taxes.Source
- How much website traffic does IMPRESS get?
- Vaneform estimates 246.5K website visits in 2026-10. Visits can include repeat visits; this estimate does not measure paying customers or revenue.Source
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