Products

Iterable

AI-nativeEstablished Leader

Most platforms react. Iterable adapts intelligently and in real time.

iterable.com Marketing / Email Marketing

AI Benchmark
Desktop
Mobile
Monthly visits
1.3M
Up5.0%MoMSep 2026
Public revenue
Undisclosed
No public revenue evidence yet
Entry price
Free
No monthly subscription pricing
Creators
David Rangel
@imdavidrangel· 786 followersCo-created with Sherry Chao
Launched
12y ago
2014-02-28 · Est.

Traffic

Monthly visitsData through Sep 2026 · Oct 2026 pending
Events20 changes

Marketing moves

Launches, search & content, referrals, promotions
  • Iterable launched on Product HuntLaunch

    Target customers with highly personalized messages on mobile

    Jun 4, 2015 · 11y agoSource

  • Iterable launched on Product HuntLaunch

    Smarter email marketing

    Feb 28, 2014 · 12y agoSource

Traffic sources

Sep 2026

Traffic breakdown

Channels

  • Direct48%
  • Email29%
  • Organic Search9%
  • Referrals8%
  • Other6%

Countries

  • United States70%
  • United Kingdom9%
  • Canada6%
  • Brazil2%
  • China2%

Search

Domain authority —Domain registered 2011-12-28

KeywordMonthly volume
braze102.1K
bloomreach42.9K
iterable32.3K
iterable careers1,060
iterable academy830

Traffic data: Vaneform

Pricing

Pricing page not identified yet, or no public pricing listed.

Pages & changes

Tracked since 2014-02-28

Key pages

Weekly snapshots
iterable.com/ Snapshot 2026-11-14

Changes

  1. Nov 1 · 14d ago

    Homepage headline (H1) changed to “Most platforms react. Iterable adapts intelligently and in real time.”Positioning

    Campaigns are out. Moments are in.→Most platforms react. Iterable adapts intelligently and in real time.

  2. Nov 1 · 14d ago

    Removed technology: Animate.cssFeatures

    Animate.css→—

  3. Nov 1 · 14d ago

    Removed technology: Contact Form 7Features

    Contact Form 7→—

  4. Nov 1 · 14d ago

    Adopted technology: FastlyFeatures

    —→Fastly

  5. Nov 1 · 14d ago

    Removed technology: GSAPFeatures

    GSAP→—

  6. Nov 1 · 14d ago

    Adopted technology: MariaDBFeatures

    —→MariaDB

Design

First-screen visual analysis & :root CSS

Enterprise Clean (Dark canvas, balanced density) featuring split copy & visual layout and product ui screenshot / component visuals.

First-screen preview · click to zoom

First-screen pitch & conversion flow

“Most platforms react. Iterable adapts intelligently and in real time.”

Split Copy & Visual hero structure paired with book demo / contact sales CTA and customer / press logo strip.

Conversion path: Split Copy & Visual + Product UI Screenshot / Component → Book Demo / Contact Sales · Trust bar: Customer / Press Logo Strip

Palette · click to copy

5-D design score8.9 / 10
Typography
9.0
Color & Contrast
9.0
Layout & Spacing
9.0
Craft & Polish
9.0
Distinctiveness
8.0

Structure

Fonts
Icona Serif / sofia-pro
Primary visual
Product UI Screenshot / Component
Social proof
Customer / Press Logo Strip
Navigation
Full-Width Top Bar
Theme & density
Dark · Balanced
Corners & depth
Small Radius · Hairline borders
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Enterprise Clean (with Editorial)

Trustworthy blue-anchored palette, structured grids, and prominent customer logo walls.

## Design Tokens

```css
:root {
  --background: #005a72;
  --surface: #fffaf6;
  --foreground: #fffaf7;
  --muted-foreground: #160f29;
  --accent: #d5ff9f;
  --radius: 4px;
  --font-heading: "Icona Serif", serif;
  --font-body: "sofia-pro", ui-sans-serif, system-ui, sans-serif;
}
```

Color area ratio: Background #005A72 (~60%) · Surface #FFFAF6 (~26%) · Text #FFFAF7 (~6%) · Muted Text #160F29 (~4%) · Accent #D5FF9F (~4%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.

## Layout & Conversion Structure

- Hero layout: Split Copy & Visual
- Navigation: Full-Width Top Bar
- Theme & density: Dark · Balanced
- Border radius & elevation: Small Radius; no drop shadows—separate layers with hairline borders and whitespace
- Primary visual medium: Product UI Screenshot / Component
- Conversion CTA: Book Demo / Contact Sales · Trust bar uses Customer / Press Logo Strip
- Headline hook: Pain Relief & Replacement
- Hero components: Large Hero Product Shot, Customer Logo Wall
- Spatial layout notes: Split Copy & Visual hero structure paired with book demo / contact sales CTA and customer / press logo strip.
- Visual summary: Enterprise Clean (Dark canvas, balanced density) featuring split copy & visual layout and product ui screenshot / component visuals.

## Avoid

- Experimental navigation patterns
- Low-legibility decorative fonts
- Visual novelty that obscures the value proposition

Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.

Questions & evidence

How much website traffic does Iterable get?
Vaneform estimates 1.3M website visits in 2026-09. Visits can include repeat visits; this estimate measures web traffic separately from paying customers or revenue.Source
What is Iterable and what platforms does it support?
Iterable is catalogued under Email Marketing: Most platforms react. Iterable adapts intelligently and in real time.. Supported platforms: API.

Related products in this category

Marketing / Email Marketing

These products share a catalog category. Compare customer tasks, features and deployment requirements before treating them as alternatives.