Products

Iterate

Uses AIMCP

Surveys that get answered, and answers that get used.

iteratehq.com Business Operations / Forms & Surveys

AI Benchmark
Desktop
Mobile
Monthly visits
304K
Up23.5%MoMSep 2026
Public revenue
Undisclosed
No public revenue evidence yet
Entry price
Unknown
Subscription model, plan pricing not identified yet
Creators
Matt Healy
@lankybutmacho· 1,280 followers+1 more creators
Launched
10y ago
2016-08-02 · Est.

Traffic

Monthly visitsData through Sep 2026 · Oct 2026 pending
Events4 changes

Marketing moves

Launches, search & content, referrals, promotions
  • Iterate launched on Product HuntLaunch

    Translate customers’ text responses into valuable insights.

    Nov 3, 2021 · 5y agoSource

  • Iterate launched on Product HuntLaunch

    In-app user research made easy, now for React Native apps

    Mar 30, 2021 · 5y agoSource

  • Iterate launched on BetaListLaunch

    Iterate – Turn your website into a powerful user research tool — Turn your website into a powerful user research tool

    Dec 7, 2017 · 8y agoSource

  • Iterate launched on Product HuntLaunch

    Get the feedback you need to build better products

    Aug 2, 2016 · 10y agoSource

MCP Server & Agent Ecosystem

GitHub · MCP / Skill

Traffic sources

Sep 2026

Traffic breakdown

Channels

  • Direct46%
  • Email33%
  • Referrals11%
  • Organic Search7%
  • Other4%

Countries

  • United States89%
  • United Kingdom4%
  • Australia2%
  • India2%
  • Philippines1%

Search

Domain authority —Domain registered 2016-07-16

KeywordMonthly volume
iterable32.3K
iterate25.4K
iterate cx80
braze iterate60
iterate customer experience tool50

Traffic data: Vaneform

Pricing

Starter
Unknown
For apps and websites with up to 50,000 monthly active users · 1,000 Email surveys · Unlimited Responses · Unlimited Surveys
Business
Unknown
For apps and websites with 50,000 - 1,000,000 monthly actives · 10,000 Email surveys · Unlimited Responses · Unlimited Surveys
Enterprise
Contact sales
100,000+ Email surveys · Unlimited Responses · Unlimited Surveys

Trial: Try Iterate for free for 14 days, then choose a plan based on the size of your audience. · Enterprise custom tier · Observed 2026-11-03 · Pricing page

Pages & changes

Tracked since 2016-08-02

Key pages

Weekly snapshots
iteratehq.com/ Snapshot 2026-11-04

Changes

  1. Nov 1 · 13d ago

    Homepage headline (H1) changed to “Surveys that get answered, and answers that get used.”Positioning

    Harness customer insights across your whole business with the world’s leading Customer Insights Mana...→Surveys that get answered, and answers that get used.

  2. Nov 1 · 13d ago

    Removed technology: KoalaFeatures

    Koala→—

  3. Nov 1 · 13d ago

    Adopted technology: SentryFeatures

    —→Sentry

  4. Nov 1 · 13d ago

    Homepage title changed to “Iterate: Enterprise surveys for product, research & lifecycle teams”Positioning

    Iterate: The world's leading Customer Insights Manager (CIM)→Iterate: Enterprise surveys for product, research & lifecycle teams

Design

First-screen visual analysis & :root CSS

Minimal Monochrome (Light canvas, airy density) featuring split copy & visual layout and product ui screenshot / component visuals.

First-screen preview · click to zoom

First-screen pitch & conversion flow

“Surveys that get answered, and answers that get used.”

Split Copy & Visual hero structure paired with start free / sign up CTA and customer / press logo strip.

Conversion path: Split Copy & Visual + Product UI Screenshot / Component → Start Free / Sign Up · Trust bar: Customer / Press Logo Strip

Palette · click to copy

5-D design score7.5 / 10
Typography
8.0
Color & Contrast
7.0
Layout & Spacing
8.0
Craft & Polish
8.0
Distinctiveness
6.0

Structure

Fonts
Inter
Primary visual
Product UI Screenshot / Component
Conversion CTA
Start Free / Sign Up
Social proof
Customer / Press Logo Strip
Navigation
Full-Width Top Bar
Theme & density
Light · Airy
Corners & depth
Medium Radius · With shadow
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Minimal Monochrome

Monochrome palette with a single accent color, hairline dividers, and generous whitespace.

## Design Tokens

```css
:root {
  --background: #ffffff;
  --surface: #f7f7f8;
  --foreground: #111111;
  --muted-foreground: #6b7280;
  --accent: #6e59e8;
  --radius: 8px;
  --font-heading: "Inter", ui-sans-serif, system-ui, sans-serif;
  --font-body: "Inter", ui-sans-serif, system-ui, sans-serif;
}
```

Color area ratio: Background #FFFFFF (~50%) · Surface #F7F7F8 (~22%) · Text #111111 (~10%) · Muted Text #6B7280 (~10%) · Accent #6E59E8 (~8%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.

## Layout & Conversion Structure

- Hero layout: Split Copy & Visual
- Navigation: Full-Width Top Bar
- Theme & density: Light · Airy
- Border radius & elevation: Medium Radius; use elevation shadows to separate layers
- Primary visual medium: Product UI Screenshot / Component
- Conversion CTA: Start Free / Sign Up · Trust bar uses Customer / Press Logo Strip
- Headline hook: Outcome & Speed Promise
- Hero components: Large Hero Product Shot, Customer Logo Wall
- Spatial layout notes: Split Copy & Visual hero structure paired with start free / sign up CTA and customer / press logo strip.
- Visual summary: Minimal Monochrome (Light canvas, airy density) featuring split copy & visual layout and product ui screenshot / component visuals.

## Avoid

- Multi-stop neon gradients
- Heavy drop shadows
- More than one competing accent color

Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.

Questions & evidence

How much does Iterate cost?
Starter: Unknown; Business: Unknown; Enterprise: Contact sales. Observed 2026-11-03. Check the source for current billing terms, usage limits and taxes.Source
How much website traffic does Iterate get?
Vaneform estimates 304K website visits in 2026-09. Visits can include repeat visits; this estimate measures web traffic separately from paying customers or revenue.Source
What is Iterate and what platforms does it support?
Iterate is catalogued under Forms & Surveys: Surveys that get answered, and answers that get used.. Supported platforms: Mobile App, MCP Server, API.

Related products in this category

Business Operations / Forms & Surveys

These products share a catalog category. Compare customer tasks, features and deployment requirements before treating them as alternatives.