JOHN WICK EXPERIENCE

# Design Brief: Vibrant Pop (with Retro & Nostalgic)

Full-bleed high-saturation brand backdrops, oversized bold display type, and high-contrast buttons, common across creator tools and consumer apps.

## Design Tokens

```css
:root {
  --background: #000000;
  --surface: #ffffff;
  --foreground: #ffffff;
  --muted-foreground: #777777;
  --accent: #ff4506;
  --radius: 4px;
  --font-heading: "DM Sans", ui-sans-serif, system-ui, sans-serif;
  --font-body: "DM Sans", ui-sans-serif, system-ui, sans-serif;
}
```

Color area ratio: Background #000000 (~80%) · Surface #FFFFFF (~7%) · Text #FFFFFF (~6%) · Muted Text #777777 (~4%) · Accent #FF4506 (~3%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.

## Layout & Conversion Structure

- Hero layout: Centered Headline + CTA
- Navigation: Full-Width Top Bar
- Theme & density: Dark · Airy
- Border radius & elevation: Small Radius; no drop shadows—separate layers with hairline borders and whitespace
- Primary visual medium: Pure Typography & Geometry
- Conversion CTA: Direct Checkout / View Pricing · Trust bar uses Customer / Press Logo Strip
- Headline hook: Brand Manifesto & Curiosity
- Hero components: Customer Logo Wall
- Spatial layout notes: Centered Headline + CTA hero structure paired with direct checkout / view pricing CTA and customer / press logo strip.
- Visual summary: Vibrant Pop (Dark canvas, airy density) featuring centered headline + cta layout and pure typography & geometry visuals.

## Avoid

- Muted corporate gray palettes
- Tiny low-contrast body text
- Overly formal enterprise tables

Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.