Products

Leal

Uses AI

Plataforma de Fidelización y Marketing para Retail

leal.co Industry Software / Brick-and-Mortar Retail

AI Benchmark
Desktop
Mobile
Monthly visits
139.2K
Down14.9%MoMOct 2026
ARR
$1.4MClaimed
≈ $116.7K/mo · 2026-06-01GetLatka
Entry price
Unknown
Subscription model, plan pricing not identified yet
Creators
Camilo Martinez
No social account linkedCo-created with Florence Bretch
Launched
Unknown
No public launch record

Traffic & revenue

Last 12 months
Monthly visitsData through Oct 2026
Monthly equivalent revenueSelf-reported, unverified · GetLatka
  • Jun 2026$116.7KSelf-reported $1.4M/yr · monthly equiv.
Events1 revenue disclosure · 3 changes

Revenue evidence

Publicly disclosed & verified revenue figures, sorted by date
  • 2026-06-01$1.4M/yr(≈ $116.7K/mo)ClaimedGetLatka

    “Leal's revenue run rate is about $1.4M a year (June 2026). GetLatka worked that out from what Camilo Martinez said on camera.”

Marketing moves

Launches, search & content, referrals, promotions

No launch, search, referral, or promotion moves recorded for this product yet.

Third-party reviews & case dossiers

Acquisition breakdowns, engineer reviews & open-source metrics
GetLatka201 team membersFunding $18M
2026-10-29Source

Leal is a customer marketing platform for offline and omnichannel retailers, founded in 2016 in Bogota, Colombia by Camilo Martinez and Florence Bretch.

Traffic sources

Oct 2026

Traffic breakdown

No traffic channel or country breakdown data for this website yet.

Search

Domain authority —Domain registered Unknown

No search keyword data for this website yet.

Traffic data: Vaneform

Pricing

Plan Básico
Costo desde COP 45.680 por 500 clientes registrados.
Envía hasta 5 emails por cliente al mes. · Costo desde COP 45.680 por 500 clientes registrados.
Plan Profesional
Costo desde COP 12.000 por 500 clientes registrados.
Envía hasta 10 emails por cliente al mes. · Costo desde COP 12.000 por 500 clientes registrados.
Plan Empresarial
Costo desde COP 6.000 por 500 clientes registrados.
Envía hasta 20 emails por cliente al mes. · Más de 90 atributos de contacto en el perfil de tus clientes. · Costo desde COP 6.000 por 500 clientes registrados.
Plan Starter
COP 60.000/mes / COP 300.000

Trial: None · Observed 2026-11-09 · Pricing page

Pages & changes

Tracked since 2026-11-06

Key pages

Weekly snapshots
www.leal.co/ Snapshot 2026-11-10

Changes

  1. Nov 1 · 14d ago

    Homepage headline (H1) changed to “Plataforma de Fidelización y Marketing para Retail”Positioning

    Conoce a tus clientes, incrementa tus ventas→Plataforma de Fidelización y Marketing para Retail

    At the time: 139.2K visits/mo2 concurrent moves
  2. Nov 1 · 14d ago

    Removed technology: Amazon Web ServicesFeatures

    Amazon Web Services→—

    At the time: 139.2K visits/mo2 concurrent moves
  3. Nov 1 · 14d ago

    Homepage title changed to “Leal 360 | Software de Fidelización para Retail — CDP, Campañas y Lealtad”Positioning

    Lifecycle Marketing Platform | Leal360→Leal 360 | Software de Fidelización para Retail — CDP, Campañas y Lealtad

    At the time: 139.2K visits/mo2 concurrent moves

Design

First-screen visual analysis & :root CSS

Enterprise Clean (Dark canvas, balanced density) featuring split copy & visual layout and product ui screenshot / component visuals.

First-screen preview · click to zoom

First-screen pitch & conversion flow

“Plataforma de Fidelización yMarketing para · Retail”

Split Copy & Visual hero structure paired with book demo / contact sales CTA and stacked avatars & testimonials.

Conversion path: Split Copy & Visual + Product UI Screenshot / Component → Book Demo / Contact Sales · Trust bar: Stacked Avatars & Testimonials

Palette · click to copy

5-D design score7.9 / 10
Typography
8.0
Color & Contrast
8.0
Layout & Spacing
8.0
Craft & Polish
8.0
Distinctiveness
7.0

Structure

Fonts
Inter
Primary visual
Product UI Screenshot / Component
Social proof
Stacked Avatars & Testimonials
Navigation
Full-Width Top Bar
Theme & density
Dark · Balanced
Corners & depth
Pill · Hairline borders
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Enterprise Clean (with Soft & Friendly)

Trustworthy blue-anchored palette, structured grids, and prominent customer logo walls.

## Design Tokens

```css
:root {
  --background: #242321;
  --surface: #ffffff;
  --foreground: #ffffff;
  --muted-foreground: #d0cec8;
  --accent: #fed600;
  --radius: 9999px;
  --font-heading: "Inter", ui-sans-serif, system-ui, sans-serif;
  --font-body: "Inter", ui-sans-serif, system-ui, sans-serif;
}
```

Color area ratio: Background #242321 (~62%) · Surface #FFFFFF (~12%) · Text #FFFFFF (~14%) · Muted Text #D0CEC8 (~6%) · Accent #FED600 (~6%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.

## Layout & Conversion Structure

- Hero layout: Split Copy & Visual
- Navigation: Full-Width Top Bar
- Theme & density: Dark · Balanced
- Border radius & elevation: Pill; no drop shadows—separate layers with hairline borders and whitespace
- Primary visual medium: Product UI Screenshot / Component
- Conversion CTA: Book Demo / Contact Sales · Trust bar uses Stacked Avatars & Testimonials
- Headline hook: Category Positioning Anchor
- Hero components: Floating Multi-Cards, Metrics Strip, Large Hero Product Shot
- Spatial layout notes: Split Copy & Visual hero structure paired with book demo / contact sales CTA and stacked avatars & testimonials.
- Visual summary: Enterprise Clean (Dark canvas, balanced density) featuring split copy & visual layout and product ui screenshot / component visuals.

## Avoid

- Experimental navigation patterns
- Low-legibility decorative fonts
- Visual novelty that obscures the value proposition

Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.

Questions & evidence

How much does Leal cost?
Plan Básico: Costo desde COP 45.680 por 500 clientes registrados.; Plan Profesional: Costo desde COP 12.000 por 500 clientes registrados.; Plan Empresarial: Costo desde COP 6.000 por 500 clientes registrados.; Plan Starter: COP 60.000/mes / COP 300.000. Observed 2026-11-09. Check the source for current billing terms, usage limits and taxes.Source
How much website traffic does Leal get?
Vaneform estimates 139.2K website visits in 2026-10. Visits can include repeat visits; this estimate measures web traffic separately from paying customers or revenue.Source
What is Leal and what platforms does it support?
Leal is catalogued under Brick-and-Mortar Retail: Plataforma de Fidelización y Marketing para Retail. Supported platforms: API.
What is Leal's publicly disclosed revenue?
GetLatka records a founder-reported figure of $1.4M /yr stated on 2026-06-01.Source

Related products in this category

Industry Software / Brick-and-Mortar Retail

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