Let's Encrypt
A nonprofit providing free TLS certificates to more than 700M websites.
letsencrypt.org Security & Privacy / Application & Cloud Security
- Monthly visits
- 370.2K
- Down13.5%MoMSep 2026
- Public revenue
- Undisclosed
- No public revenue evidence yet
- Entry price
- Free
- No monthly subscription pricing
- Launched
- 11y ago
- 2015-03-31 · Est.
Traffic
Marketing moves
Launches, search & content, referrals, promotionsLet's Encrypt launched on V2EX (2 thanks · 9 comments)Launch
lua-resty-acme: ACMEv2 客户端和 Let's Encrypt 证书的自动化管理 — 我又来骗星了 相比于现有实现,不需要安装任何第三方程序或者 C 扩展,所有依赖均为 Lua 和 FFI 实现。 安装 使用 opm: opm install fffonion/lua-resty-acme opm 中没有 luaossl 库,所以这种安装使用的是基于 FFI…
Sep 20, 2019 · 7y agoSource
Let's Encrypt launched on Product HuntLaunch
A new Certificate Authority - free, automated, and open.
Mar 31, 2015 · 11y agoSource
Third-party reviews & case dossiers
Acquisition breakdowns, engineer reviews & open-source metricsTraffic sources
Traffic breakdown
Channels
- Organic Search56%
- Direct30%
- Referrals10%
- Other4%
Countries
- United States19%
- China8%
- Germany6%
- Russia5%
- Kazakhstan4%
Search
Domain authority —Domain registered 2014-07-07
| Keyword | Monthly volume |
|---|---|
| let's encrypt | 24.7K |
| lets encrypt | 14.2K |
| letsencrypt | 8,870 |
| free ssl | 5,140 |
| let’s encrypt | 1,320 |
Traffic data: Vaneform
Pricing
Website does not list public plan prices.
Trial: None · Observed 2026-11-03 · Source page
Pages & changes
Key pages
Weekly snapshots- Homeletsencrypt.org/
- Featuresletsencrypt.org/ca/ Snapshot 2026-11-03
Changes
No pricing, plan, or positioning changes detected since tracking started.
Design
Enterprise Clean (Dark canvas, airy density) featuring split copy & visual layout and photography / live video visuals.
First-screen preview · click to zoom
First-screen pitch & conversion flow
“Encryption for Everybody”
Split Copy & Visual hero structure paired with start free / sign up CTA and user count, rating, or key metrics.
Conversion path: Split Copy & Visual + Photography / Live Video → Start Free / Sign Up · Trust bar: User Count, Rating, or Key Metrics
- Target Audience Callout
- Metrics Strip
Palette · click to copy
- Typography
- 7.0
- Color & Contrast
- 7.0
- Layout & Spacing
- 7.0
- Craft & Polish
- 7.0
- Distinctiveness
- 6.0
Structure
- Fonts
- Nunito
- Hero layout
- Split Copy & Visual
- Primary visual
- Photography / Live Video
- Conversion CTA
- Start Free / Sign Up
- Social proof
- User Count, Rating, or Key Metrics
- Navigation
- Full-Width Top Bar
- Theme & density
- Dark · Airy
- Corners & depth
- Small Radius · Hairline borders
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Enterprise Clean
Trustworthy blue-anchored palette, structured grids, and prominent customer logo walls.
## Design Tokens
```css
:root {
--background: #23415c;
--surface: #ffffff;
--foreground: #ffffff;
--muted-foreground: #d6dee8;
--accent: #f5a623;
--radius: 4px;
--font-heading: "Nunito", ui-sans-serif, system-ui, sans-serif;
--font-body: "Nunito", ui-sans-serif, system-ui, sans-serif;
}
```
Color area ratio: Background #23415C (~52%) · Surface #FFFFFF (~20%) · Text #FFFFFF (~12%) · Muted Text #D6DEE8 (~9%) · Accent #F5A623 (~7%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.
## Layout & Conversion Structure
- Hero layout: Split Copy & Visual
- Navigation: Full-Width Top Bar
- Theme & density: Dark · Airy
- Border radius & elevation: Small Radius; no drop shadows—separate layers with hairline borders and whitespace
- Primary visual medium: Photography / Live Video
- Conversion CTA: Start Free / Sign Up · Trust bar uses User Count, Rating, or Key Metrics
- Headline hook: Target Audience Callout
- Hero components: Metrics Strip
- Spatial layout notes: Split Copy & Visual hero structure paired with start free / sign up CTA and user count, rating, or key metrics.
- Visual summary: Enterprise Clean (Dark canvas, airy density) featuring split copy & visual layout and photography / live video visuals.
## Avoid
- Experimental navigation patterns
- Low-legibility decorative fonts
- Visual novelty that obscures the value proposition
Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.
Questions & evidence
- How much website traffic does Let's Encrypt get?
- Vaneform estimates 370.2K website visits in 2026-09. Visits can include repeat visits; this estimate does not measure paying customers or revenue.Source
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