- Monthly visits
- 152.6K
- Up27.4%MoMSep 2026
- Public revenue
- Undisclosed
- No public revenue evidence yet
- Entry price
- $5.66/mo
- Lower than 87% of peersNiche median $19.45/mo
- Launched
- 8y ago
- 2018-01-16 · Est.
Traffic
Marketing moves
Launches, search & content, referrals, promotionsLaunched on Product HuntLaunch
An easy way to handle your personal finance.
Feb 11, 2019 · 7y agoLaunch page
Launched on Product HuntLaunch
Simple banking app with free account and card.
Jan 16, 2018 · 8y agoLaunch page
Traffic sources
Traffic breakdown
Channels
- Direct85%
- Organic Search7%
- Referrals6%
- Other2%
Countries
- Denmark84%
- Sweden10%
- Norway6%
Search
Domain authority —Domain registered 2015-05-11
| Keyword | Monthly volume |
|---|---|
| lunar erhvervskonto | 1,800 |
| lunar erhverv | 500 |
| lunar swish företag, är det moms på den? | 270 |
| kan man have betalingsservice lunar bank | 250 |
| lunar erhverv kontakt | 90 |
Traffic data: Vaneform
Pricing
Trial: None · Observed 2026-11-03 · Source page
Entry price $5.66/mo, Lower than 87% of peers; “Banking, Lending & Insurance” median is $19.45/mo.View pricing benchmark
Pages & changes
Key pages
Weekly snapshotsChanges
No pricing, plan, or positioning changes detected since tracking started.
Design
Soft & Friendly (Light canvas, balanced density) featuring split copy & visual layout and photography / live video visuals.
First-screen preview · click to zoom
First-screen pitch & conversion flow
“The smarter way to bank.”
Split Copy & Visual hero structure paired with start free / sign up CTA and stacked avatars & testimonials.
Conversion path: Split Copy & Visual + Photography / Live Video → Start Free / Sign Up · Trust bar: Stacked Avatars & Testimonials
- Category Positioning Anchor
- Floating Multi-Cards
Palette · click to copy
- Typography
- 8.0
- Color & Contrast
- 8.0
- Layout & Spacing
- 8.0
- Craft & Polish
- 8.0
- Distinctiveness
- 7.0
Structure
- Fonts
- Inter
- Hero layout
- Split Copy & Visual
- Primary visual
- Photography / Live Video
- Conversion CTA
- Start Free / Sign Up
- Social proof
- Stacked Avatars & Testimonials
- Navigation
- Full-Width Top Bar
- Theme & density
- Light · Balanced
- Corners & depth
- Pill · With shadow
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Soft & Friendly (with 3D Tactile)
Warm low-saturation pastels, generous rounded corners, and approachable illustrations.
## Design Tokens
```css
:root {
--background: #c9b59a;
--surface: #ffffff;
--foreground: #ffffff;
--muted-foreground: #e8e4de;
--accent: #b6e34a;
--radius: 9999px;
--font-heading: "Inter", ui-sans-serif, system-ui, sans-serif;
--font-body: "Inter", ui-sans-serif, system-ui, sans-serif;
}
```
Color area ratio: Background #C9B59A (~70%) · Surface #FFFFFF (~12%) · Text #FFFFFF (~8%) · Muted Text #E8E4DE (~5%) · Accent #B6E34A (~5%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.
## Layout & Conversion Structure
- Hero layout: Split Copy & Visual
- Navigation: Full-Width Top Bar
- Theme & density: Light · Balanced
- Border radius & elevation: Pill; use elevation shadows to separate layers
- Primary visual medium: Photography / Live Video
- Conversion CTA: Start Free / Sign Up · Trust bar uses Stacked Avatars & Testimonials
- Headline hook: Category Positioning Anchor
- Hero components: Floating Multi-Cards
- Spatial layout notes: Split Copy & Visual hero structure paired with start free / sign up CTA and stacked avatars & testimonials.
- Visual summary: Soft & Friendly (Light canvas, balanced density) featuring split copy & visual layout and photography / live video visuals.
## Avoid
- Harsh pure-black backgrounds
- Sharp 0px corners
- Cold technical jargon in hero copy
Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.
Questions & evidence
- How much does Lunar Way cost?
- Light: 0 DKK /month; Standard: 39 DKK /month; Plus: 79 DKK /month; Unlimited: 149 DKK /month. Observed 2026-11-03. Check the source for current billing terms, usage limits and taxes.Source
- How much website traffic does Lunar Way get?
- Vaneform estimates 152.6K website visits in 2026-09. Visits can include repeat visits; this estimate does not measure paying customers or revenue.Source
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