Products
AI Benchmark
Desktop
Mobile
Monthly visits
63.7K
Up57.3%MoMSep 2026
Public revenue
Undisclosed
No public revenue evidence yet
Entry price
$4.49/mo
Lower than 68% of peersNiche median $6/mo
Creators
Fred'
@g_cko· 2,747 followersCo-created with Félix Lepoutre, Pierre Boiza
Launched
11y ago
2015-04-24 · Est.

Traffic

Monthly visitsData through Sep 2026

Marketing moves

Launches, search & content, referrals, promotions
  • Launched on Product HuntLaunch

    Connected Master Card linked to your Lydia Account

    Sep 6, 2016 · 10y agoLaunch page

  • Launched on Product HuntLaunch

    The payment app, completely redesigned.

    Aug 25, 2016 · 10y agoLaunch page

  • Launched on Product HuntLaunch

    Collect and send money as you chat

    May 3, 2016 · 10y agoLaunch page

  • Launched on Product HuntLaunch

    Pay for things with one tap on your Apple Watch

    May 4, 2015 · 11y agoLaunch page

  • Launched on Product HuntLaunch

    Pay For Your Online Purchases Using Your Apple Watch

    Apr 24, 2015 · 11y agoLaunch page

Store data

App Store · Google Play
App Store App Store
Update date not synced
Rating
Rating not syncedRating count not synced
New ratings last mo
—
Price & IAP
FreeIAP data not synced
Current version
—Store metadata
Google Play Google Play
Update date not synced
Rating
Rating not syncedRating count not synced
New ratings last mo
—
Price & IAP
FreeIAP data not synced
Current version
—Store metadata

Store assets, rating histograms, install tiers, and screenshots are synced from Apple App Store, Google Play, and Chrome Web Store.

Traffic sources

Sep 2026

Traffic breakdown

Channels

  • Direct66%
  • Email22%
  • Organic Search5%
  • Referrals4%
  • Other3%

Countries

  • France97%
  • Brazil3%

Search

Domain authority —Domain registered 2012-08-31

KeywordMonthly volume
lydia33K
lydia pro410
sumeria api100
sumeria jobs90
programme de fidélité points lydia70

Traffic data: Vaneform

Pricing

Basique
0 €
Jusqu’à 2 000 € de paiements et retraits par mois · 3 retraits gratuits par mois, dans la limite de 250 € · 5 cartes virtuelles
Standard
4,16 € / mois / 49,90 € par an, prélevés en une fois.
Jusqu’à 6 000 € de paiements et retraits par mois · 6 retraits gratuits par mois, dans la limite de 800 € · 10 cartes virtuelles
Noire
9,16 € / mois / 109,90 € par an, prélevés en une fois.
Jusqu’à 25 000 € de paiements et retraits par mois · 6 retraits gratuits par mois, dans la limite de 1 000 € · Assurances, assistance et conciergerie

Trial: None · Observed 2026-11-03 · Source page

Entry price $4.49/mo, Lower than 68% of peers; “Personal Finance & Budgeting” median is $6/mo.View pricing benchmark

Pages & changes

Tracked since 2015-04-24

Key pages

Weekly snapshots

Changes

No pricing, plan, or positioning changes detected since tracking started.

Design

First-screen visual analysis & :root CSS

Minimal Monochrome (Light canvas, airy density) featuring centered headline + cta layout and pure typography & geometry visuals.

First-screen preview · click to zoom

First-screen pitch & conversion flow

“Tenir un budget n’a jamais été aussi simple”

Centered Headline + CTA hero structure paired with start free / sign up CTA and stacked avatars & testimonials.

Conversion path: Centered Headline + CTA + Pure Typography & Geometry → Start Free / Sign Up · Trust bar: Stacked Avatars & Testimonials

Palette · click to copy

5-D design score7.7 / 10
Typography
8.0
Color & Contrast
8.0
Layout & Spacing
7.0
Craft & Polish
8.0
Distinctiveness
7.0

Structure

Fonts
Syne / Inter
Primary visual
Pure Typography & Geometry
Conversion CTA
Start Free / Sign Up
Social proof
Stacked Avatars & Testimonials
Navigation
Left App Sidebar
Theme & density
Light · Airy
Corners & depth
Pill · With shadow
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Minimal Monochrome (with Soft & Friendly)

Monochrome palette with a single accent color, hairline dividers, and generous whitespace.

## Design Tokens

```css
:root {
  --background: #f6f8f7;
  --surface: #eef2f1;
  --foreground: #053438;
  --muted-foreground: #4f6362;
  --accent: #064045;
  --radius: 9999px;
  --font-heading: "Syne", ui-sans-serif, system-ui, sans-serif;
  --font-body: "Inter", ui-sans-serif, system-ui, sans-serif;
}
```

Color area ratio: Background #F6F8F7 (~65%) · Surface #EEF2F1 (~15%) · Text #053438 (~12%) · Muted Text #4F6362 (~5%) · Accent #064045 (~3%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.

## Layout & Conversion Structure

- Hero layout: Centered Headline + CTA
- Navigation: Left App Sidebar
- Theme & density: Light · Airy
- Border radius & elevation: Pill; use elevation shadows to separate layers
- Primary visual medium: Pure Typography & Geometry
- Conversion CTA: Start Free / Sign Up · Trust bar uses Stacked Avatars & Testimonials
- Headline hook: Pain Relief & Replacement
- Hero components: Metrics Strip
- Spatial layout notes: Centered Headline + CTA hero structure paired with start free / sign up CTA and stacked avatars & testimonials.
- Visual summary: Minimal Monochrome (Light canvas, airy density) featuring centered headline + cta layout and pure typography & geometry visuals.

## Avoid

- Multi-stop neon gradients
- Heavy drop shadows
- More than one competing accent color

Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.

Questions & evidence

How much does Lydia cost?
Basique: 0 €; Standard: 4,16 € / mois / 49,90 € par an, prélevés en une fois.; Noire: 9,16 € / mois / 109,90 € par an, prélevés en une fois.. Observed 2026-11-03. Check the source for current billing terms, usage limits and taxes.Source
How much website traffic does Lydia get?
Vaneform estimates 63.7K website visits in 2026-09. Visits can include repeat visits; this estimate does not measure paying customers or revenue.Source

Related products in this category

Finance / Personal Finance & Budgeting

These products share a catalog category. Compare customer tasks, features and deployment requirements before treating them as alternatives.