Products

Magic Lasso Adblock

For years, Google has been the default search engine on Apple’s Safari browser, but recent developments have made it clear that the search giant is no longer the best option for Apple.

magiclasso.co App StoreSecurity & Privacy / VPN & Privacy Protection

AI Benchmark
Monthly visits
13.5K
Down27.6%MoMSep 2026
Public revenue
Undisclosed
No public revenue evidence yet
Entry price
Free
No monthly subscription pricing
Creators
Matthew Bickham
@magiclassoco· 605 followers+1 more creators
Launched
8y ago
2018-03-19 · Est.

Traffic

Monthly visitsData through Sep 2026 · Oct 2026 pending
Events1 marketing move

Marketing moves

Launches, search & content, referrals, promotions
  • Launched on Product HuntLaunch

    Block ads and trackers in your Apple TV's streaming apps

    Feb 6 · 9mo agoLaunch page

  • Launched on Show HN (3 pts)Launch

    I created a privacy respecting ad blocker for apps — Hey HN, I’ve been working on developing my ad blocker for the last number of years and am proud to share that I have now released a new fe…

    Jul 3, 2025 · 17mo agoLaunch page

  • Launched on Product HuntLaunch

    Block Ads in iPhone, iPad and Mac Apps

    Jun 25, 2025 · 17mo agoLaunch page

  • Launched on Product HuntLaunch

    Fast and efficient ad blocker for the iPhone, iPad and Mac

    Sep 8, 2023 · 3y agoLaunch page

  • Launched on BetaListLaunch

    Magic Lasso Adblock 3.0 – Best in class YouTube ad blocking — Best in class YouTube ad blocking

    Dec 3, 2021 · 4y agoLaunch page

Third-party reviews & case dossiers

Acquisition breakdowns, engineer reviews & open-source metrics
Show HN
2025-07-03Source
Post excerpt:
Hey HN, I’ve been working on developing my ad blocker for the last number of years and am proud to share that I have now released a new feature that blocks ads directly in apps — not just in a web browser. What makes this app ad blocker feature special? - All ad blocking is done directly on device, - Using a fast, efficient Swift-based architecture (based up

Store data

App Store
Ad blocker by Magic Lasso
Magic Lasso Pty LtdUtilitiesProductivity
Updated 5mo ago
Rating
★ 4.23879 ratings
New ratings last mo
—
Price & IAP
FreeIAP data not synced
First released
2017-08-2212 MB
Rating Distribution (1★–5★)5★ 70% · 1★ 12%
5
70%
4
10%
3
4%
2
4%
1
12%
Store Screenshots (8)
Latest Release Notes (v5.4.1)

Magic Lasso now includes Apple TV ad blocking! Magic Lasso Adblock v5.1 also block ads and trackers on your Apple TV devices, letting you watch your favourite tv shows without interruptions while protecting your privacy from ad tracking. Apple TV Ad Blocking builds upon everything you already love about Magic Lasso: system-wide App Ad Blocking across all your iPhone and iPad apps, plus best-in-class Safari and YouTube ad blocking. Along with Apple TV Ad Blocking, Magic Lasso v5.0 delivered App Ad Blocking, so you can: - Block ads in your favourite apps – Whether you’re scrolling through social media, playing games, or reading the news, ads are blocked automatically — creating a cleaner, faster experience across your device. - Block ads in any browser – Magic Lasso still blocks ads natively in Safari. But now it also blocks them in Chrome, Firefox, Edge, and other browsers too — so you’re protected no matter what browser you use. - Stop hidden in-app trackers – Many apps secretly track your activity and sell your data to third parties. App Ad Blocking helps shut down these trackers before they load, giving you stronger privacy everywhere. - Speed up your internet – App Ad Blocking routes your traffic through a fast, private DNS, improving speed and reducing data leaks to your ISP. To block ads and trackers across all apps on your device, open the app, go to Rules > App Ad Blocking and tap “Enable…”. Then when prompted, tap “Enable App Ad Blocking” and tap “Allow” to give permission for network content filtering. That’s it! Ad and tracker blocking will now be active system-wide via the Magic Lasso Adblock VPN. If you ever want to turn off App Ad Blocking, just go back to Rules > App Ad Blocking in the app. v5.4 also simplifies and expands Custom Rule creation and editing: - Ad blocking can now be more easily disabled on a Site or Page by tapping the "Disable ad blocking" toggle - Newly created or updated single Site rules will now automatically disable ad blocking in both Safari and all other Apps (when App Ad Blocking is active), so duplicate rules do not need to be created - More discrete Scope options for Custom Rules are now possible, including defining the scope to be for a single page or for all sites

Magic Lasso Adblock is the fastest, most efficient Safari, YouTube, App and Apple TV ad blocker available. 400,000+ users rely on Magic Lasso Adblock to: • Block ads and trackers – Block ads in Safari, YouTube, Apps and more • Browse 2.0x faster – Experience distraction free, faster web browsing • Protect your privacy – Block trackers to surf safe and sound • Support for all your devices – A native app for all your devices: iPhone, iPad, Mac and Apple TV “It works and feels as if Apple themselves had designed an ad blocker.” - John Gruber, Daring Fireball ▶ Safari Ad Blocking – Fast, Private & Native Block ads and trackers directly in Safari for a better web experience. • 2.0x Speed – Cut down on ads and trackers to load websites 2x faster and use less data • Block Annoyances – Block annoying cookie notices and privacy prompts • Block Trackers – Improve your privacy and stop being followed by ads around the web • Regional Ad Blocking – Block ads in over 40 different regions and languages • Battery Boost – Double battery life by blocking nefarious JavaScript and crypto mining scripts • Performance Insights – Visualise ad blocking speed, energy efficiency and data savings for any site • Custom Rules – Create your own rules to stop cookies, media and JavaScript • Tap to Block – Block any element on a page or site with a simple tap “Magic Lasso couldn’t be easier to set up or use. Pages immediately load faster and read better.” - Nathan Alderman, iMore ▶ YouTube Ad Blocking – Watch Without Interruptions Enjoy a cleaner YouTube experience in Safari. • Block all YouTube video ads – Including pre-roll and mid-roll video ads • Block 10+ other YouTube ads – Including banner ads, search ads, paid merchandising ads & more • Works on all YouTube videos – Blocks ads in mobile, desktop and embedded videos • Continually updated and supported to work with the latest YouTube changes ▶ App Ad Blocking – Ads Gone from Your Apps and Apple TV • Block ads in Games, Video, News & Social apps • Block ads in Chrome, Firefox and other web browsers • Watch your favourite TV shows with less interruptions on your Apple TV • Protect your privacy from in-app ad tracking • Improve your network speed with faster DNS performance • On-device Ad Blocking – Block ads without data leaving your device • Zero Data Collection – We don't collect, track or access your data or browsing history ▶ Apple Native, Fully Supported & Continually Updated • Native Ad Blocker – Supports iPhone, iPad and Mac with all the same features • Daily Updates – Block more ads and tracking scripts with daily rule updates • Background Refresh – New ad blocking rules are updated automatically in the background • iCloud Syncing – Custom Rules automatically sync across your devices • Ethical – Unlike other ad blockers, we are not paid by advertisers • Family Sharing – Share Magic Lasso with all your family member's devices • New Features – Regularly updated and improved, the best ad blocker keeps getting better • Supported – Send us any questions or feedback to feedback@magiclasso.co A 30-day free in-app trial is available, after which point an annual subscription is required. Family Sharing, that supports the original platform that you started your subscription from, is included for no additional cost. Subscriptions are charged annually and automatically renew, with account charged at the original subscription price, unless auto-renew is turned off at least 24-hours before the end of the current period. Disable auto-renewal and manage subscriptions in Account Settings. Your App Store Account is charged on purchase confirmation. Visit https://www.magiclasso.co/ for more info Receive special offers, news and insights: https://www.magiclasso.co/#newsletter Email feedback@magiclasso.co for questions or help Terms of use (EULA): https://www.apple.com/legal/internet-services/itunes/dev/stdeula/ Privacy Policy: https://www.magiclasso.co/privacy-policy/

Store assets, rating histograms, install tiers, and screenshots are synced from Apple App Store, Google Play, and Chrome Web Store.

Traffic sources

Sep 2026

Traffic breakdown

Channels

  • Direct60%
  • Organic Search26%
  • Social5%
  • Referrals5%
  • Other3%

Countries

  • United States67%
  • United Kingdom13%
  • Germany12%
  • France8%

Search

Domain authority —Domain registered 2016-01-21

KeywordMonthly volume
remove ads on apple tv youtube app250
how to disable ads on iphone mac apps150
youtube ad blocker for apple tv150
magic lasso120
best ad-blocker apple tv—

Traffic data: Vaneform

Pricing

Pricing page not identified yet, or no public pricing listed.

Pages & changes

Tracked since 2018-08-09

Key pages

Weekly snapshots

No page snapshots yet. Once followed, home and pricing pages are captured weekly.

    Changes

    No pricing, plan, or positioning changes detected since tracking started.

    Questions & evidence

    How much website traffic does Magic Lasso Adblock get?
    Vaneform estimates 13.5K website visits in 2026-09. Visits can include repeat visits; this estimate measures web traffic separately from paying customers or revenue.Source
    What is Magic Lasso Adblock and what platforms does it support?
    Magic Lasso Adblock is catalogued under VPN & Privacy Protection: For years, Google has been the default search engine on Apple’s Safari browser, but recent developments have made it clear that the search giant is no longer the best option for Apple.. Supported platforms: Mobile App.

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