Products
AI Benchmark
Desktop
Mobile
Monthly visits
24.9K
Down3.5%MoMSep 2026
ARR
$15MClaimed
≈ $1.3M/mo · 2024-03-01GetLatka
Entry price
Unknown
No monthly subscription pricing
Creators
Gil Allouche
@gilallouche· 1,321 followersCo-created with Jonathan Buckley, Lisa Sharapata +3 more
Launched
10y ago
2016-02-16 · Est.

Traffic & revenue

Monthly visitsData through Sep 2026
Events16 changes

Revenue evidence

Publicly disclosed & verified revenue figures, sorted by date
  • 2024-03-01$15M/yr(≈ $1.3M/mo)ClaimedGetLatka

    “Metadata's annual revenue was $15M in March 2024, according to SaaS Open. No later figure is on record.”

Marketing moves

Launches, search & content, referrals, promotions
  • Launched on DevHuntLaunch

    Metadata — Demand on Autopilot.

    Jan 7, 2025 · 23mo agoLaunch page

  • Launched on Product HuntLaunch

    B2B Demand Generation on Auto-Pilot

    Feb 16, 2016 · 10y agoLaunch page

Third-party reviews & case dossiers

Acquisition breakdowns, engineer reviews & open-source metrics
GetLatka65 team membersFunding $53.8M
2026-10-29Source

Metadata, founded in 2017 and headquartered in San Francisco, is a B2B marketing operating system that automates paid campaign execution for demand generation teams.

MCP Server & Agent Ecosystem

GitHub · MCP / Skill

Store data

App Store
App Store App Store
Update date not synced
Rating
Rating not syncedRating count not synced
New ratings last mo
—
Price & IAP
FreeIAP data not synced
Current version
—Store metadata

Store assets, rating histograms, install tiers, and screenshots are synced from Apple App Store, Google Play, and Chrome Web Store.

Traffic sources

Sep 2026

Traffic breakdown

Channels

  • Direct41%
  • Organic Search32%
  • Referrals10%
  • Social6%
  • Other10%

Countries

  • United States22%
  • United Kingdom8%
  • Brazil7%
  • Vietnam6%
  • Canada5%

Search

Domain authority —Domain registered 2015-02-12

KeywordMonthly volume
performance marketing agency3.2M
metadata52.4K
linkedin message ads examples260
manual campaign metadata230
metadta blog demand model80

Traffic data: Vaneform

Pricing

Pricing page does not list plan prices.

Trial: None · Observed 2026-11-04 · Pricing page

Pages & changes

Tracked since 2016-02-16

Key pages

Weekly snapshots

Changes

  1. Nov 1 · 13d ago

    Homepage headline (H1) changed to “Build and run B2B campaigns. In one product.”Positioning

    You run the media strategy. AI runs the ads.→Build and run B2B campaigns. In one product.

  2. Nov 1 · 13d ago

    Removed technology: BootstrapFeatures

    Bootstrap→—

  3. Nov 1 · 13d ago

    Removed technology: ElementorFeatures

    Elementor→—

  4. Nov 1 · 13d ago

    Adopted technology: Google Font APIFeatures

    —→Google Font API

  5. Nov 1 · 13d ago

    Adopted technology: HSTSFeatures

    —→HSTS

  6. Nov 1 · 13d ago

    Removed technology: KinstaFeatures

    Kinsta→—

Design

First-screen visual analysis & :root CSS

Enterprise Clean (Light canvas, balanced density) featuring split copy & visual layout and photography / live video visuals.

First-screen preview · click to zoom

First-screen pitch & conversion flow

“Build and run B2B campaigns. In one product.”

Split Copy & Visual hero structure paired with book demo / contact sales CTA and stacked avatars & testimonials.

Conversion path: Split Copy & Visual + Photography / Live Video → Book Demo / Contact Sales · Trust bar: Stacked Avatars & Testimonials

  • Category Positioning Anchor

Palette · click to copy

5-D design score7.9 / 10
Typography
8.0
Color & Contrast
8.0
Layout & Spacing
8.0
Craft & Polish
8.0
Distinctiveness
7.0

Structure

Fonts
Inter
Primary visual
Photography / Live Video
Social proof
Stacked Avatars & Testimonials
Navigation
Full-Width Top Bar
Theme & density
Light · Balanced
Corners & depth
Medium Radius · Hairline borders
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Enterprise Clean (with Minimal Monochrome)

Trustworthy blue-anchored palette, structured grids, and prominent customer logo walls.

## Design Tokens

```css
:root {
  --background: #ffffff;
  --surface: #ffffff;
  --foreground: #171717;
  --muted-foreground: #666666;
  --accent: #e9540d;
  --radius: 8px;
  --font-heading: "Inter", ui-sans-serif, system-ui, sans-serif;
  --font-body: "Inter", ui-sans-serif, system-ui, sans-serif;
}
```

Color area ratio: Background #FFFFFF (~82%) · Surface #FFFFFF (~8%) · Text #171717 (~5%) · Muted Text #666666 (~3%) · Accent #E9540D (~2%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.

## Layout & Conversion Structure

- Hero layout: Split Copy & Visual
- Navigation: Full-Width Top Bar
- Theme & density: Light · Balanced
- Border radius & elevation: Medium Radius; no drop shadows—separate layers with hairline borders and whitespace
- Primary visual medium: Photography / Live Video
- Conversion CTA: Book Demo / Contact Sales · Trust bar uses Stacked Avatars & Testimonials
- Headline hook: Category Positioning Anchor
- Spatial layout notes: Split Copy & Visual hero structure paired with book demo / contact sales CTA and stacked avatars & testimonials.
- Visual summary: Enterprise Clean (Light canvas, balanced density) featuring split copy & visual layout and photography / live video visuals.

## Avoid

- Experimental navigation patterns
- Low-legibility decorative fonts
- Visual novelty that obscures the value proposition

Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.

Questions & evidence

How much website traffic does Metadata get?
Vaneform estimates 24.9K website visits in 2026-09. Visits can include repeat visits; this estimate does not measure paying customers or revenue.Source

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