Products

Monica

Remember the people you care about.

monicahq.com Source★ 25.8KAGPL-3.0Sales / CRM

AI Benchmark
Desktop
Mobile
Monthly visits
13.9K
Down76.4%MoMOct 2026
Public revenue
Undisclosed
No public revenue evidence yet
Entry price
Free
No monthly subscription pricing
Launched
9y ago
2017-06-06 · Est.

Traffic

Monthly visitsData through Oct 2026
Events8 changes

Marketing moves

Launches, search & content, referrals, promotions
  • Launched on BetaListLaunch

    Monica – Open source personal CRM — Open source personal CRM

    Jul 23, 2018 · 8y agoLaunch page

  • Launched on Product HuntLaunch

    Open-source CRM to keep track of your friends and family

    Jun 7, 2017 · 9y agoLaunch page

  • Launched on Show HN (1097 pts · 568 comments)Launch

    Monica, an open-source CRM to manage friends and family

    Jun 6, 2017 · 9y agoLaunch page

Third-party reviews & case dossiers

Acquisition breakdowns, engineer reviews & open-source metrics
selfh.st★ 25.8K Stars · 2,636 ForksAGPL-3.0PHP
2017-02-17Source

Personal relationship management system

Open Source & Self-Hosting

GitHub · MCP / Skill
monicahq/monicaSelf-hostable
Last commit 2026-10-28
GitHub Stars
★ 25.8K
Forks
2,636
License
AGPL-3.0
Primary language
PHP

Traffic sources

Oct 2026

Traffic breakdown

No traffic channel or country breakdown data for this website yet.

Search

Domain authority —Domain registered Unknown

No search keyword data for this website yet.

Traffic data: Vaneform

Pricing

Monica hosted
Unknown
Self-host Monica
Unknown

Trial: None · Observed 2026-11-09 · Source page

Pages & changes

Tracked since 2017-06-07

Key pages

Weekly snapshots
Home
monicahq.com/en/ Snapshot 2026-11-09

Changes

  1. Nov 1 · 14d ago

    Homepage headline (H1) changed to “Remember the people you care about.”Positioning

    Open source personal CRM.→Remember the people you care about.

    At the time: 13.9K visits/mo7 concurrent moves
  2. Nov 1 · 14d ago

    Adopted technology: Alpine.jsFeatures

    —→Alpine.js

    At the time: 13.9K visits/mo7 concurrent moves
  3. Nov 1 · 14d ago

    Adopted technology: Cloudflare Browser InsightsFeatures

    —→Cloudflare Browser Insights

    At the time: 13.9K visits/mo7 concurrent moves
  4. Nov 1 · 14d ago

    Removed technology: Highlight.jsFeatures

    Highlight.js→—

    At the time: 13.9K visits/mo7 concurrent moves
  5. Nov 1 · 14d ago

    Removed technology: Inertia.jsFeatures

    Inertia.js→—

    At the time: 13.9K visits/mo7 concurrent moves
  6. Nov 1 · 14d ago

    Adopted technology: TurboFeatures

    —→Turbo

    At the time: 13.9K visits/mo7 concurrent moves

Design

First-screen visual analysis & :root CSS

Minimal Monochrome (Light canvas, airy density) featuring centered headline + cta layout and pure typography & geometry visuals.

First-screen preview · click to zoom

First-screen pitch & conversion flow

“Remember the people you care about.”

Centered Headline + CTA hero structure paired with start free / sign up CTA and user count, rating, or key metrics.

Conversion path: Centered Headline + CTA + Pure Typography & Geometry → Start Free / Sign Up · Trust bar: User Count, Rating, or Key Metrics

Palette · click to copy

5-D design score6.9 / 10
Typography
8.0
Color & Contrast
7.0
Layout & Spacing
7.0
Craft & Polish
7.0
Distinctiveness
5.0

Structure

Fonts
Inter / SFMono-Regular
Primary visual
Pure Typography & Geometry
Conversion CTA
Start Free / Sign Up
Social proof
User Count, Rating, or Key Metrics
Navigation
Full-Width Top Bar
Theme & density
Light · Airy
Corners & depth
Medium Radius · Hairline borders
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Minimal Monochrome

Monochrome palette with a single accent color, hairline dividers, and generous whitespace.

## Design Tokens

```css
:root {
  --background: #ffffff;
  --surface: #f5f5f5;
  --foreground: #171717;
  --muted-foreground: #737373;
  --accent: #171717;
  --radius: 8px;
  --font-heading: "Inter", ui-sans-serif, system-ui, sans-serif;
  --font-body: "Inter", ui-sans-serif, system-ui, sans-serif;
  --font-mono: "SFMono-Regular", ui-monospace, monospace;
}
```

Color area ratio: Background #FFFFFF (~72%) · Surface #F5F5F5 (~18%) · Text #171717 (~5%) · Muted Text #737373 (~3%) · Accent #171717 (~2%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.

## Layout & Conversion Structure

- Hero layout: Centered Headline + CTA
- Navigation: Full-Width Top Bar
- Theme & density: Light · Airy
- Border radius & elevation: Medium Radius; no drop shadows—separate layers with hairline borders and whitespace
- Primary visual medium: Pure Typography & Geometry
- Conversion CTA: Start Free / Sign Up · Trust bar uses User Count, Rating, or Key Metrics
- Headline hook: Pain Relief & Replacement
- Hero components: Metrics Strip
- Spatial layout notes: Centered Headline + CTA hero structure paired with start free / sign up CTA and user count, rating, or key metrics.
- Visual summary: Minimal Monochrome (Light canvas, airy density) featuring centered headline + cta layout and pure typography & geometry visuals.

## Avoid

- Multi-stop neon gradients
- Heavy drop shadows
- More than one competing accent color

Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.

Questions & evidence

How much does Monica cost?
Monica hosted: Unknown; Self-host Monica: Unknown. Observed 2026-11-09. Check the source for current billing terms, usage limits and taxes.Source
How much website traffic does Monica get?
Vaneform estimates 13.9K website visits in 2026-10. Visits can include repeat visits; this estimate measures web traffic separately from paying customers or revenue.Source
What is Monica and what platforms does it support?
Monica is catalogued under CRM: Remember the people you care about.. Supported platforms: Web.
Is Monica open source?
Monica has a public repository (https://github.com/monicahq/monica) under the AGPL-3.0 license, recording 25.8K GitHub stars, and supporting self-hosted deployment.Source

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