Products

NotePlan

Uses AI

One daily note for everything you’re running.

noteplan.co App Store Discord RedditProductivity & Collaboration / Tasks & Project Management

AI Benchmark
Desktop
Mobile
Monthly visits
57.2K
Down13.2%MoMSep 2026
Public revenue
Undisclosed
No public revenue evidence yet
Entry price
$12/mo
Higher than 62% of peersNiche median $9.72/mo
Creators
Anojan
@anojan__10· 398 followersCo-created with Eduard Metzger
Launched
10y ago
2016-07-19 · Est.

Traffic

Monthly visitsData through Sep 2026 · Oct 2026 pending
Events4 changes

Marketing moves

Launches, search & content, referrals, promotions
  • NotePlan launched on Product HuntLaunch

    AI meeting notes and smart summaries for Google Meet calls

    Sep 18, 2024 · 2y agoSource

  • NotePlan launched on Show HN (2 pts)Launch

    Readwise – NotePlan Integration

    Jun 7, 2022 · 4y agoSource

  • NotePlan launched on Product HuntLaunch

    Native (Mac & iOS) note-taking based on local Markdown files

    Nov 29, 2020 · 5y agoSource

  • NotePlan launched on Show HN (56 pts · 59 comments)Launch

    NotePlan 3 – Native (Mac/iOS) note-taking based on local Markdown files

    Nov 24, 2020 · 5y agoSource

  • NotePlan launched on Show HN (1 pts)Launch

    Rendering Markdown to make NotePlan easier to use and more accessible

    Jan 8, 2020 · 6y agoSource

Third-party reviews & case dossiers

Acquisition breakdowns, engineer reviews & open-source metrics
Show HN
2017-02-13Source
Post excerpt:
Link: http://noteplan.co Hey, Im the creator of NotePlan. The macOS version is done and out in the wild. The iOS version is on TestFlight and will launch in a few weeks. NotePlan is a simplistic text and markdown-based app for managing daily tasks using Todos, Notes and a Calendar. Now also on iPhone and iPad. It syncs with the Apple Calendar and soon Remind
Show HN
2019-12-02Source
Post excerpt:
Hey there, it has been another month of great updates and I just wanted to recap the last two big improvements for NotePlan! ## Smart Filters Now you can get an overview of your tasks just the way you need it. Looking for all completed tasks last week? Or all open tasks next month? The new Smart Filters are the solution. Build your own filtered list of tasks

Store data

App Store
App Store App Store
Update date not synced
Rating
Rating not syncedRating count not synced
New ratings last mo
—
Price & IAP
FreeIAP data not synced
Current version
—Store metadata

Store assets, rating histograms, install tiers, and screenshots are synced from Apple App Store, Google Play, and Chrome Web Store.

Traffic sources

Sep 2026

Traffic breakdown

Channels

  • Organic Search56%
  • Direct28%
  • Referrals6%
  • Social6%
  • Other4%

Countries

  • United States48%
  • Canada6%
  • United Kingdom5%
  • India4%
  • Thailand4%

Search

Domain authority —Domain registered 2016-03-26

KeywordMonthly volume
memo ai9,330
noteplan3,660
mellow flow320
noteplan vs things320
noteplan hashtags not working190

Traffic data: Vaneform

Pricing

Annual
$8.33/mo (billed annually)
Billed annually $99/yr
Monthly
$12/mo
Team Subscription
$19.99/mo
up to 5 or 25 team members

Trial: None · 3 paid tiers ($8.33–$19.99) · Observed 2026-11-03 · Pricing page

Entry price $12/mo, Higher than 62% of peers; “Tasks & Project Management” median is $9.72/mo.View pricing benchmark

Pages & changes

Tracked since 2016-10-18

Key pages

Weekly snapshots

Changes

  1. Nov 1 · 13d ago

    Homepage headline (H1) changed to “One daily note for everything you’re running.”Positioning

    Less Noise, More Done.→One daily note for everything you’re running.

  2. Nov 1 · 13d ago

    Adopted technology: Cloudflare Browser InsightsFeatures

    —→Cloudflare Browser Insights

  3. Nov 1 · 13d ago

    Adopted technology: TurbopackFeatures

    —→Turbopack

  4. Nov 1 · 13d ago

    Homepage title changed to “NotePlan – Notes, Tasks and Calendar in One Daily Note”Positioning

    NotePlan - Tasks, Notes, and Calendar→NotePlan – Notes, Tasks and Calendar in One Daily Note

Design

First-screen visual analysis & :root CSS

Soft & Friendly (Light canvas, airy density) featuring headline over large product shot layout and product ui screenshot / component visuals.

First-screen preview · click to zoom

First-screen pitch & conversion flow

“One daily note for everything you’re running.”

Headline Over Large Product Shot hero structure paired with start free / sign up CTA and no explicit trust bar.

Conversion path: Headline Over Large Product Shot + Product UI Screenshot / Component → Start Free / Sign Up

Palette · click to copy

5-D design score7.7 / 10
Typography
8.0
Color & Contrast
8.0
Layout & Spacing
8.0
Craft & Polish
8.0
Distinctiveness
6.0

Structure

Fonts
Inter
Primary visual
Product UI Screenshot / Component
Conversion CTA
Start Free / Sign Up
Social proof
No Explicit Trust Bar
Navigation
Full-Width Top Bar
Theme & density
Light · Airy
Corners & depth
Pill · With shadow
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Soft & Friendly (with Minimal Monochrome)

Warm low-saturation pastels, generous rounded corners, and approachable illustrations.

## Design Tokens

```css
:root {
  --background: #fbf7f1;
  --surface: #ffffff;
  --foreground: #1c1c1c;
  --muted-foreground: #6e6862;
  --accent: #e8a31a;
  --radius: 9999px;
  --font-heading: "Inter", ui-sans-serif, system-ui, sans-serif;
  --font-body: "Inter", ui-sans-serif, system-ui, sans-serif;
}
```

Color area ratio: Background #FBF7F1 (~52%) · Surface #FFFFFF (~22%) · Text #1C1C1C (~12%) · Muted Text #6E6862 (~8%) · Accent #E8A31A (~6%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.

## Layout & Conversion Structure

- Hero layout: Headline Over Large Product Shot
- Navigation: Full-Width Top Bar
- Theme & density: Light · Airy
- Border radius & elevation: Pill; use elevation shadows to separate layers
- Primary visual medium: Product UI Screenshot / Component
- Conversion CTA: Start Free / Sign Up
- Headline hook: Pain Relief & Replacement
- Hero components: Large Hero Product Shot
- Spatial layout notes: Headline Over Large Product Shot hero structure paired with start free / sign up CTA and no explicit trust bar.
- Visual summary: Soft & Friendly (Light canvas, airy density) featuring headline over large product shot layout and product ui screenshot / component visuals.

## Avoid

- Harsh pure-black backgrounds
- Sharp 0px corners
- Cold technical jargon in hero copy

Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.

Questions & evidence

How much does NotePlan cost?
Annual: $8.33/mo (billed annually) (annual billing available); Monthly: $12/mo; Team Subscription: $19.99/mo. Observed 2026-11-03. Check the source for current billing terms, usage limits and taxes.Source
How much website traffic does NotePlan get?
Vaneform estimates 57.2K website visits in 2026-09. Visits can include repeat visits; this estimate measures web traffic separately from paying customers or revenue.Source
What is NotePlan and what platforms does it support?
NotePlan is catalogued under Tasks & Project Management: One daily note for everything you’re running.. Supported platforms: Mobile App.

Related products in this category

Productivity & Collaboration / Tasks & Project Management

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