Open-source infrastructure to notify your users and let your agents talk with them, on the channels they already use.
novu.co Source★ 40.3KCustom App Store DiscordSoftware Development / APIs, Webhooks & Integration Infrastructure
- Monthly visits
- 82.9K
- Down1.8%MoMSep 2026
- Public revenue
- Undisclosed
- No public revenue evidence yet
- Entry price
- $30/mo
- Higher than 64% of peersNiche median $19/mo
- Launched
- 3y ago
- 2023-10-19 · Est.
Traffic
Marketing moves
Launches, search & content, referrals, promotionsLaunched on Product HuntLaunch
The open-source notification <Inbox /> for modern products.
Mar 18, 2025 · 20mo agoLaunch page
Launched on Product HuntLaunch
The open-source notification infrastructure for developers
Oct 19, 2023 · 3y agoLaunch page
Third-party reviews & case dossiers
Acquisition breakdowns, engineer reviews & open-source metrics- Replaces / alternatives to:
- Firebase
Open source notifications framework
Open Source & Agent Ecosystem
- GitHub Stars
- ★ 40.3K
- Forks
- 4,543
- License
- Custom
- Primary language
- TypeScript
Store data
- Rating
- Rating not syncedRating count not synced
- New ratings last mo
- —
- Price & IAP
- FreeIAP data not synced
- First released
- 2026-09-242 MB
A pine hallway holds a clay fire bucket and a laminated ICE sheet. Tap a hanging plaque and walk the drill: who to ring, first move, second move, caution, then the muster pin. Hold a step leaf to reorder the walk. Neighbor, building, repair and kin hang as handset tags. Water, power, leak, lock and fire each get their own plaque. Print the fridge sheet. Everything stays on the phone. No medical advice.
Store assets, rating histograms, install tiers, and screenshots are synced from Apple App Store, Google Play, and Chrome Web Store.
Traffic sources
Traffic breakdown
Channels
- Direct61%
- Referrals17%
- Organic Search17%
- Other5%
Countries
- United States16%
- India11%
- Brazil8%
- Indonesia6%
- Nigeria4%
Search
Domain authority —Domain registered 2019-04-26
| Keyword | Monthly volume |
|---|---|
| ntfy | 35.6K |
| novu | 10.6K |
| notications api | 220 |
| notification open source | 130 |
| nuve ceo hiring process | 130 |
Traffic data: Vaneform
Pricing
Trial: None · Free tier included · 2 paid tiers ($30–$250) · Enterprise custom tier · Observed 2026-11-03 · Pricing page
Entry price $30/mo, Higher than 64% of peers; “APIs, Webhooks & Integration Infrastructure” median is $19/mo.View pricing benchmark
Pages & changes
Key pages
Weekly snapshots- Homewww.novu.co/
- Pricingwww.novu.co/pricing/ Snapshot 2026-11-03
- Featuresdocs.novu.co/platform/quickstart/nextjs?utm_campaign=website Snapshot 2026-11-03
Changes
No pricing, plan, or positioning changes detected since tracking started.
Design
Gradient Glow (Dark canvas, balanced density) featuring split copy & visual layout and 3d render / tactile object visuals.
First-screen preview · click to zoom
First-screen pitch & conversion flow
“Connect your AI agents and products to customers”
Split Copy & Visual hero structure paired with start free / sign up CTA and user count, rating, or key metrics.
Conversion path: Split Copy & Visual + 3D Render / Tactile Object → Start Free / Sign Up · Trust bar: User Count, Rating, or Key Metrics
- Direct Action Command
- Metrics Strip
Palette · click to copy
- Typography
- 8.0
- Color & Contrast
- 8.0
- Layout & Spacing
- 8.0
- Craft & Polish
- 8.0
- Distinctiveness
- 7.0
Structure
- Fonts
- Inter / Roboto Mono
- Hero layout
- Split Copy & Visual
- Primary visual
- 3D Render / Tactile Object
- Conversion CTA
- Start Free / Sign Up
- Social proof
- User Count, Rating, or Key Metrics
- Navigation
- Full-Width Top Bar
- Theme & density
- Dark · Balanced
- Corners & depth
- Small Radius · With shadow
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Gradient Glow (with 3D Tactile)
Luminous radial glows and translucent glass panels, widely used across modern AI products.
## Design Tokens
```css
:root {
--background: #020204;
--surface: #111132;
--foreground: #f8f8fa;
--muted-foreground: #a5a5b0;
--accent: #7452ce;
--radius: 4px;
--font-heading: "Inter", ui-sans-serif, system-ui, sans-serif;
--font-body: "Inter", ui-sans-serif, system-ui, sans-serif;
--font-mono: "Roboto Mono", ui-monospace, monospace;
}
```
Color area ratio: Background #020204 (~56%) · Surface #111132 (~22%) · Text #F8F8FA (~6%) · Muted Text #A5A5B0 (~3%) · Accent #7452CE (~13%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.
## Layout & Conversion Structure
- Hero layout: Split Copy & Visual
- Navigation: Full-Width Top Bar
- Theme & density: Dark · Balanced
- Border radius & elevation: Small Radius; use elevation shadows to separate layers
- Primary visual medium: 3D Render / Tactile Object
- Conversion CTA: Start Free / Sign Up · Trust bar uses User Count, Rating, or Key Metrics
- Headline hook: Direct Action Command
- Hero components: Metrics Strip
- Spatial layout notes: Split Copy & Visual hero structure paired with start free / sign up CTA and user count, rating, or key metrics.
- Visual summary: Gradient Glow (Dark canvas, balanced density) featuring split copy & visual layout and 3d render / tactile object visuals.
## Avoid
- Muddy low-contrast text over gradients
- Overuse of full-screen rainbow backgrounds
- Cluttered dense tables in the hero
Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.
Questions & evidence
- How much does Novu cost?
- Free: Free; Pro: $30/mo; Team: $250/mo; Enterprise: Contact sales. Observed 2026-11-03. Check the source for current billing terms, usage limits and taxes.Source
- How much website traffic does Novu get?
- Vaneform estimates 82.9K website visits in 2026-09. Visits can include repeat visits; this estimate measures web traffic separately from paying customers or revenue.Source
- What is Novu and what platforms does it support?
- Novu is catalogued under APIs, Webhooks & Integration Infrastructure: Open-source infrastructure to notify your users and let your agents talk with them, on the channels they already use.. Supported platforms: Mobile App, CLI / SDK, API.
- Is Novu open source?
- Novu has a public repository (https://github.com/novuhq/novu) under the Custom license, recording 40.3K GitHub stars, and supporting self-hosted deployment.Source
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