NYS Markets

# Design Brief: Minimal Monochrome (with Gradient Glow)

Monochrome palette with a single accent color, hairline dividers, and generous whitespace.

## Design Tokens

```css
:root {
  --background: #f6f7fb;
  --surface: #12141a;
  --foreground: #111111;
  --muted-foreground: #8a8f98;
  --accent: #ff3b7a;
  --radius: 9999px;
  --font-heading: "Inter", ui-sans-serif, system-ui, sans-serif;
  --font-body: "Inter", ui-sans-serif, system-ui, sans-serif;
}
```

Color area ratio: Background #F6F7FB (~42%) · Surface #12141A (~30%) · Text #111111 (~12%) · Muted Text #8A8F98 (~8%) · Accent #FF3B7A (~8%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.

## Layout & Conversion Structure

- Hero layout: Headline Over Large Product Shot
- Navigation: Floating Pill Nav
- Theme & density: Light · Balanced
- Border radius & elevation: Pill; use elevation shadows to separate layers
- Primary visual medium: Product UI Screenshot / Component
- Conversion CTA: Start Free / Sign Up · Trust bar uses User Count, Rating, or Key Metrics
- Headline hook: Brand Manifesto & Curiosity
- Hero components: Large Hero Product Shot, Metrics Strip, Customer Logo Wall
- Spatial layout notes: Headline Over Large Product Shot hero structure paired with start free / sign up CTA and user count, rating, or key metrics.
- Visual summary: Minimal Monochrome (Light canvas, balanced density) featuring headline over large product shot layout and product ui screenshot / component visuals.

## Avoid

- Multi-stop neon gradients
- Heavy drop shadows
- More than one competing accent color

Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.