- Monthly visits
- 179K
- Up9.4%MoMSep 2026
- Public revenue
- Undisclosed
- No public revenue evidence yet
- Entry price
- Unknown
- Freemium model, plan pricing not identified yet
- Launched
- 4y ago
- 2022-10-19 · Est.
Traffic
Marketing moves
Launches, search & content, referrals, promotionsI made a new AI colorizer launched on Show HN (472 pts · 120 comments)Launch
I made a new AI colorizer — Hi HN, I’m Emil, the maker behind Palette. I’ve been tinkering with AI and colorization for about five years. This is my latest colorizati…
Oct 19, 2022 · 4y agoSource
Third-party reviews & case dossiers
Acquisition breakdowns, engineer reviews & open-source metrics- Post excerpt:
- Hi HN, I’m Emil, the maker behind Palette. I’ve been tinkering with AI and colorization for about five years. This is my latest colorization model. It’s a text-based AI colorizer, so you can edit the colorizations with natural language. To make it easier to use, I also automatically create captions and generate filters. Let me know what you think. You can se
Traffic sources
Traffic breakdown
Channels
- Direct47%
- Organic Search42%
- Referrals5%
- AI Assistants4%
- Other2%
Countries
- United States22%
- India7%
- Mexico5%
- United Kingdom4%
- Ukraine4%
Search
Domain authority 60Domain registered 2021-08-26
| Keyword | Monthly volume |
|---|---|
| palette | 82.5K |
| colour photo | 6,450 |
| colorize photo | 6,160 |
| colorize photo online free | 750 |
| palette.fm | 660 |
Traffic data: Vaneform
Pricing
Trial: None · Observed 2026-11-03 · Source page
Pages & changes
Key pages
Weekly snapshotsDesign
Minimal Monochrome (Dark canvas, balanced density) featuring split copy & visual layout and photography / live video visuals.
First-screen preview · click to zoom
First-screen pitch & conversion flow
“See your photos in realistic colors”
Split Copy & Visual hero structure paired with start free / sign up CTA and user count, rating, or key metrics.
Conversion path: Split Copy & Visual + Photography / Live Video → Start Free / Sign Up · Trust bar: User Count, Rating, or Key Metrics
- Outcome & Speed Promise
- Floating Multi-Cards
- Metrics Strip
- Customer Logo Wall
Palette · click to copy
- Typography
- 8.0
- Color & Contrast
- 8.0
- Layout & Spacing
- 8.0
- Craft & Polish
- 8.0
- Distinctiveness
- 7.0
Structure
- Fonts
- Inter
- Hero layout
- Split Copy & Visual
- Primary visual
- Photography / Live Video
- Conversion CTA
- Start Free / Sign Up
- Social proof
- User Count, Rating, or Key Metrics
- Navigation
- Full-Width Top Bar
- Theme & density
- Dark · Balanced
- Corners & depth
- Pill · Hairline borders
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Minimal Monochrome
Monochrome palette with a single accent color, hairline dividers, and generous whitespace.
## Design Tokens
```css
:root {
--background: #111111;
--surface: #1c1c1c;
--foreground: #ffffff;
--muted-foreground: #b8b8b8;
--accent: #f7f7f7;
--radius: 9999px;
--font-heading: "Inter", ui-sans-serif, system-ui, sans-serif;
--font-body: "Inter", ui-sans-serif, system-ui, sans-serif;
}
```
Color area ratio: Background #111111 (~62%) · Surface #1C1C1C (~12%) · Text #FFFFFF (~12%) · Muted Text #B8B8B8 (~8%) · Accent #F7F7F7 (~6%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.
## Layout & Conversion Structure
- Hero layout: Split Copy & Visual
- Navigation: Full-Width Top Bar
- Theme & density: Dark · Balanced
- Border radius & elevation: Pill; no drop shadows—separate layers with hairline borders and whitespace
- Primary visual medium: Photography / Live Video
- Conversion CTA: Start Free / Sign Up · Trust bar uses User Count, Rating, or Key Metrics
- Headline hook: Outcome & Speed Promise
- Hero components: Floating Multi-Cards, Metrics Strip, Customer Logo Wall
- Spatial layout notes: Split Copy & Visual hero structure paired with start free / sign up CTA and user count, rating, or key metrics.
- Visual summary: Minimal Monochrome (Dark canvas, balanced density) featuring split copy & visual layout and photography / live video visuals.
## Avoid
- Multi-stop neon gradients
- Heavy drop shadows
- More than one competing accent color
Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.
Questions & evidence
- How much does Palette cost?
- Free: 0. Observed 2026-11-03. Check the source for current billing terms, usage limits and taxes.Source
- How much website traffic does Palette get?
- Vaneform estimates 179K website visits in 2026-09. Visits can include repeat visits; this estimate measures web traffic separately from paying customers or revenue.Source
- What is Palette and what platforms does it support?
- Palette is catalogued under Photo Editing & Enhancement: Experience The Difference. Supported platforms: Web.
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