Products

Paystack

Category Giant

Modern online and offline payments for Africa

paystack.com Finance / Invoicing & Payments

AI Benchmark
Desktop
Mobile
Monthly visits
7.9M
Up32.3%MoMSep 2026
Public revenue
Undisclosed
No public revenue evidence yet
Entry price
Usage-based
No monthly subscription pricing
Creators
Emmanuel Quartey
@equartey· 7,687 followersCo-created with shollsman
Launched
9y ago
2016-12-19 · Est.

Traffic

Monthly visitsData through Sep 2026
Events4 changes

Marketing moves

Launches, search & content, referrals, promotions
  • Paystack launched on Product HuntLaunch

    Modern payments for Africa

    Oct 16, 2020 · 6y agoSource

  • Paystack launched on Product HuntLaunch

    This is what the Paystack team is listening to

    Aug 19, 2020 · 6y agoSource

  • Paystack launched on Product HuntLaunch

    A toolkit for creatives to bring ideas to market beautifully

    Jun 26, 2020 · 6y agoSource

  • Paystack launched on Product HuntLaunch

    Payment stack for Nigeria's merchants

    Dec 19, 2016 · 9y agoSource

Traffic sources

Sep 2026

Traffic breakdown

Channels

  • Direct77%
  • Referrals17%
  • Organic Search4%
  • Other1%

Countries

  • Nigeria24%
  • South Africa22%
  • Egypt14%
  • Brazil12%
  • Argentina7%

Search

Domain authority 86Domain registered 2011-07-28

KeywordMonthly volume
paystack71.6K
paystack login17.5K
paystack payment6,520
paystack dashboard3,180
paystack south africa1,510

Traffic data: Vaneform

Pricing

Usage-based pricing; no fixed plans listed on website.

Trial: None · Observed 2026-11-06 · Pricing page

Pages & changes

Tracked since 2016-12-19

Key pages

Weekly snapshots

Official blog & changelog

Recent articles & product updates
  • 2026-11-13ChangelogRead post

    Paystack changelog

    paystack.com 🇳🇬 Pass transaction fees to customers from your Paystack Dashboard New Paystack merchants in Nigeria can now choose who bears transaction fees, right from the Dashboard. If you’d like your customers to pay the Paystack transa

  • 2026-11-12BlogRead post

    Paystack is now live on Flowcart - The Paystack Blog

    Article Feature Image As commerce continues to move into chat, we’re focused on making sure African businesses can sell, and get paid, where conversations are already happening. Today, we’re excited to announce that Paystack is partnering w

  • 2026-11-12BlogRead post

    Introducing the new Paystack Dashboard: rebuilt… - The Paystack Blog

    Why we rethought the Paystack Dashboard after 10 years, and how we designed a faster, simpler, AI-native experience for modern businesses. Article Feature Image Today, we’re excited to introduce Canvas, the new Paystack Dashboard, rebuilt f

  • 2026-11-12BlogRead post

    Get up to ₦4M in discounts with the Small… - The Paystack Blog

    Get up to ₦4 million in discounts on tools and services to help your business start, manage, and grow. Article Feature Image Small businesses are one of the clearest expressions of African ambition. They often start with a simple idea, then

Changes

  1. Nov 1 · 13d ago

    Adopted technology: Amazon ALBFeatures

    —→Amazon ALB

  2. Nov 1 · 13d ago

    Adopted technology: Amazon Web ServicesFeatures

    —→Amazon Web Services

  3. Nov 1 · 13d ago

    Adopted technology: Apple iCloud MailFeatures

    —→Apple iCloud Mail

  4. Nov 1 · 13d ago

    Removed technology: Google AnalyticsFeatures

    Google Analytics→—

Design

First-screen visual analysis & :root CSS

Enterprise Clean (Light canvas, airy density) featuring split copy & visual layout and illustration / character art visuals.

First-screen preview · click to zoom

First-screen pitch & conversion flow

“Modern online and offline payments for Africa”

Split Copy & Visual hero structure paired with start free / sign up CTA and no explicit trust bar.

Conversion path: Split Copy & Visual + Illustration / Character Art → Start Free / Sign Up

Palette · click to copy

5-D design score7.5 / 10
Typography
8.0
Color & Contrast
8.0
Layout & Spacing
8.0
Craft & Polish
7.0
Distinctiveness
6.0

Structure

Fonts
Boing / Graphik
Primary visual
Illustration / Character Art
Conversion CTA
Start Free / Sign Up
Social proof
No Explicit Trust Bar
Navigation
Full-Width Top Bar
Theme & density
Light · Airy
Corners & depth
Small Radius · With shadow
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Enterprise Clean (with Minimal Monochrome)

Trustworthy blue-anchored palette, structured grids, and prominent customer logo walls.

## Design Tokens

```css
:root {
  --background: #f0fdf4;
  --surface: #ffffff;
  --foreground: #011b33;
  --muted-foreground: #bde7cc;
  --accent: #3bb75e;
  --radius: 4px;
  --font-heading: "Boing", ui-sans-serif, system-ui, sans-serif;
  --font-body: "Graphik", ui-sans-serif, system-ui, sans-serif;
}
```

Color area ratio: Background #F0FDF4 (~84%) · Surface #FFFFFF (~1%) · Text #011B33 (~9%) · Muted Text #BDE7CC (~3%) · Accent #3BB75E (~3%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.

## Layout & Conversion Structure

- Hero layout: Split Copy & Visual
- Navigation: Full-Width Top Bar
- Theme & density: Light · Airy
- Border radius & elevation: Small Radius; use elevation shadows to separate layers
- Primary visual medium: Illustration / Character Art
- Conversion CTA: Start Free / Sign Up
- Headline hook: Category Positioning Anchor
- Hero components: Custom Illustration
- Spatial layout notes: Split Copy & Visual hero structure paired with start free / sign up CTA and no explicit trust bar.
- Visual summary: Enterprise Clean (Light canvas, airy density) featuring split copy & visual layout and illustration / character art visuals.

## Avoid

- Experimental navigation patterns
- Low-legibility decorative fonts
- Visual novelty that obscures the value proposition

Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.

Questions & evidence

How much website traffic does Paystack get?
Vaneform estimates 7.9M website visits in 2026-09. Visits can include repeat visits; this estimate does not measure paying customers or revenue.Source

Related products in this category

Finance / Invoicing & Payments

These products share a catalog category. Compare customer tasks, features and deployment requirements before treating them as alternatives.