Products

Penpot

Uses AIMCPEstablished Leader

Think and build digital products. Together.

penpot.app Source★ 62.3KMPL-2.0 RedditDesign / UI/UX Design & Prototyping

AI Benchmark
Desktop
Mobile
Monthly visits
585.8K
Up11.2%MoMSep 2026
Public revenue
Undisclosed
No public revenue evidence yet
Entry price
$7/mo
Lower than 85% of peersNiche median $19/mo
Creators
andrés gonzález
@myfunnyandy· 919 followers
Launched
5y ago
2021-02-02 · Est.

Traffic

Monthly visitsData through Sep 2026
Events11 changes · 1 marketing move

Marketing moves

Launches, search & content, referrals, promotions
  • Launched on DevHuntLaunch

    Penpot — Open source design and prototyping platform

    Oct 1 · 44d agoLaunch page

    At the time: 585.8K visits/mo
  • Penpot launched on Show HN (2 pts)Launch

    Penpot MCP Server — Hey HN! Excited to introduce Penpot MCP—a server designed to bridge the gap between design and development. Seamlessly integrate AI models…

    Jun 1, 2025 · 18mo agoSource

  • Penpot launched on Product HuntLaunch

    Design freedom for teams

    Feb 2, 2021 · 5y agoSource

Third-party reviews & case dossiers

Acquisition breakdowns, engineer reviews & open-source metrics
selfh.st★ 62.3K Stars · 4,408 ForksMPL-2.0Clojure
2015-12-29Source
Replaces / alternatives to:
Firebase

Design and prototyping platform

Show HN
2025-06-01Source
Post excerpt:
Hey HN! Excited to introduce Penpot MCP—a server designed to bridge the gap between design and development. Seamlessly integrate AI models with Penpot to automate the design-to-code process. Penpot is awesome, a true Figma open-source alternative with interesting features such as W3C standards and design tokens in the core. Configure Cursor IDE: Add to your

Open Source & Agent Ecosystem

GitHub · MCP / Skill
Last commit 2026-11-11
GitHub Stars
★ 62.3K
Forks
4,408
License
MPL-2.0
Primary language
Clojure
COSS Monetization Path:Community Self-Hosted (MPL-2.0 · Docker) → Managed Cloud (from $7/mo)
View cloud pricing →

Traffic sources

Sep 2026

Traffic breakdown

Channels

  • Organic Search45%
  • Direct33%
  • Referrals12%
  • Social4%
  • Other5%

Countries

  • United States19%
  • India8%
  • China7%
  • Mexico6%
  • Brazil4%

Search

Domain authority —Domain registered 2020-05-26

KeywordMonthly volume
penpot99.8K
figma alternatives4,000
penpot mcp3,480
pen pot1,500
penpot download1,080

Traffic data: Vaneform

Pricing

Professional
$0
No file limits · Unlimited Teams
Unlimited
$7/mo
Capped at $175 per month, no matter your team size.
Enterprise
$25/mo
Private Server
$50K/yr (billed annually)

Trial: Try it free for 14 days · 3 paid tiers ($7–$50000) · Observed 2026-11-03 · Pricing page

Entry price $7/mo, Lower than 85% of peers; “UI/UX Design & Prototyping” median is $19/mo.View pricing benchmark

Pages & changes

Tracked since 2021-02-02

Key pages

Weekly snapshots

Changes

  1. Nov 1 · 13d ago

    Homepage headline (H1) changed to “Think and build digital products. Together.”Positioning

    Design and code beautiful products. Together.→Think and build digital products. Together.

  2. Nov 1 · 13d ago

    Removed technology: Ant DesignFeatures

    Ant Design→—

  3. Nov 1 · 13d ago

    Adopted technology: Cloudflare Bot ManagementFeatures

    —→Cloudflare Bot Management

  4. Nov 1 · 13d ago

    Removed technology: EmotionFeatures

    Emotion→—

  5. Nov 1 · 13d ago

    Adopted technology: Google AnalyticsFeatures

    —→Google Analytics

  6. Nov 1 · 13d ago

    Adopted technology: Google Tag ManagerFeatures

    —→Google Tag Manager

Design

First-screen visual analysis & :root CSS

Minimal Monochrome (Light canvas, airy density) featuring headline over large product shot layout and product ui screenshot / component visuals.

First-screen preview · click to zoom

First-screen pitch & conversion flow

“Think and build digital products. Together.”

Headline Over Large Product Shot hero structure paired with start free / sign up CTA and no explicit trust bar.

Conversion path: Headline Over Large Product Shot + Product UI Screenshot / Component → Start Free / Sign Up

Palette · click to copy

5-D design score7.7 / 10
Typography
8.0
Color & Contrast
8.0
Layout & Spacing
8.0
Craft & Polish
8.0
Distinctiveness
6.0

Structure

Fonts
Work Sans
Primary visual
Product UI Screenshot / Component
Conversion CTA
Start Free / Sign Up
Social proof
No Explicit Trust Bar
Navigation
Full-Width Top Bar
Theme & density
Light · Airy
Corners & depth
Medium Radius · With shadow
Preview full AI design brief (includes :root CSS variables & layout rules)Style tokens only; never copy brand names, logos, copy, or images
# Design Brief: Minimal Monochrome

Monochrome palette with a single accent color, hairline dividers, and generous whitespace.

## Design Tokens

```css
:root {
  --background: #f2f8fb;
  --surface: #202224;
  --foreground: #171331;
  --muted-foreground: #87908f;
  --accent: #12c6c2;
  --radius: 8px;
  --font-heading: "Work Sans", ui-sans-serif, system-ui, sans-serif;
  --font-body: "Work Sans", ui-sans-serif, system-ui, sans-serif;
}
```

Color area ratio: Background #F2F8FB (~71%) · Surface #202224 (~17%) · Text #171331 (~6%) · Muted Text #87908F (~2%) · Accent #12C6C2 (~4%). Background and surface dominate the canvas; reserve the accent color for primary buttons and active states.

## Layout & Conversion Structure

- Hero layout: Headline Over Large Product Shot
- Navigation: Full-Width Top Bar
- Theme & density: Light · Airy
- Border radius & elevation: Medium Radius; use elevation shadows to separate layers
- Primary visual medium: Product UI Screenshot / Component
- Conversion CTA: Start Free / Sign Up
- Headline hook: Direct Action Command
- Hero components: Large Hero Product Shot
- Spatial layout notes: Headline Over Large Product Shot hero structure paired with start free / sign up CTA and no explicit trust bar.
- Visual summary: Minimal Monochrome (Light canvas, airy density) featuring headline over large product shot layout and product ui screenshot / component visuals.

## Avoid

- Multi-stop neon gradients
- Heavy drop shadows
- More than one competing accent color

Implement the UI following the design tokens and layout specifications above: use only these color variables, and reserve the accent color strictly for primary actions and active states. Adopt only this visual style—never copy any reference product’s brand name, logo, copy, or imagery.

Questions & evidence

How much does Penpot cost?
Professional: $0; Unlimited: $7/mo; Enterprise: $25/mo; Private Server: $50K/yr (billed annually). Observed 2026-11-03. Check the source for current billing terms, usage limits and taxes.Source
How much website traffic does Penpot get?
Vaneform estimates 585.8K website visits in 2026-09. Visits can include repeat visits; this estimate does not measure paying customers or revenue.Source

Related products in this category

Design / UI/UX Design & Prototyping

These products share a catalog category. Compare customer tasks, features and deployment requirements before treating them as alternatives.